Wednesday, July 31, 2013

Fruit sales spur Del Monte gains

Fruit sales bolster Fresh Del Monte Produce | Shopper caution is here to stay, says Mintel | Led by digital, coupon use is on the rise
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July 31, 2013
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Fruit sales bolster Fresh Del Monte Produce
Fresh Del Monte Produce has posted more than $1 billion in net sales for the second quarter, compared with $557 million in Q2 of 2012. The company cites a 7.6% increase for bananas, a 7% gain in fresh-cut fruit and a 22% rise for nontropical products. The Packer (Lenexa, Kan.) (7/30), The Wall Street Journal (tiered subscription model)/Dow Jones Newswires (7/30)
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TrendsSponsored By
Shopper caution is here to stay, says Mintel
Consumers are spending more, but they are not giving up the habits they gained in the recession of comparison shopping and searching out the best value for their purchases, said Mintel. "Marketers should not expect a swing back to pre-recession impulse buying habits and spending on credit," said Fiona O'Donnell, a Mintel analyst. CandyAndSnackToday.com (7/31)
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Led by digital, coupon use is on the rise
Coupon use is increasing, according to NCH Marketing Services, with double-digit growth of digital distribution and redemption, through free-standing inserts still command 91.1% of the market. "For marketers, it's about finding the right media mix and defining the coupon characteristics to both activate consumers and still drive ROI for their brand," said Suzie Brown, executive vice president, sales and marketing, for parent company Valassis. MediaPost Communications/Marketing Daily (7/30)
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Salata takes a fresh approach to soups, salads
Salata, a fast-casual restaurant serving salads and soups, currently has 19 restaurants in Texas and California, and is planning to open 70 in the next three years. Customers choose their salads and toppings to create a personalized salad that can be flavored with one of 10 signature dressings. QSR Magazine (7/2013)
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Advertising & MarketingSponsored By
Frito-Lay engages mobile users with Skylanders Giants campaign
Consumers are invited to download images of Skylanders Giants characters on their mobile devices using bar codes on PepsiCo's Frito-Lay variety packs. The images can then be manipulated and pasted onto photos. Codes can also be entered online to obtain Skylanders Giants Sidekicks toys for a $2.50 shipping charge. CandyAndSnackToday.com (7/31)
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Retail SpotlightSponsored By
Publix challenges Wal-Mart on price
Publix Super Markets, known for customer service and quality private labels, says in its weekly ad that it can beat Wal-Mart Stores where the competitor is strongest: price. Since last year, Wal-Mart has been running commercials comparing its prices with those of competitors. Forbes (7/30)
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SAS® Gives Nestle A Flavor for What's to Come
Nestlé Direct Store Delivery improved forecasting accuracy four percentage points and increased service levels with help from SAS Demand-Driven Forecasting. The company is now able to hold inventory costs flat, and its sales force can better plan profitable sales promotions. Read the success story.

Health & WellnessSponsored By
Healthy diet curbs chronic disease risk in study
A diet that emphasizes fruits and vegetables and grains other than rice and wheat may help reduce the risk of chronic conditions such as heart disease, diabetes, cancer and arthritis, according to a study to be published in Clinical Nutrition. Data showed that healthy people or those with just one chronic condition had a higher average daily consumption of fruits and vegetables compared with those who had more than one disease. DailyRx.com (7/29)
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Study: Watermelon juice relieves muscle pain
In a Spanish study, athletes who had cycled at maximum effort were less likely to have sore muscles if they consumed watermelon juice before the workout. Researchers credit an amino acid, L-Citrulluine. NutraIngredients (7/30)
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Other News
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