Wednesday, June 12, 2013

Unilever CEO focuses on long-term sustainability

Diamond chief discusses strategy | Vita Coco Kids launches | Bai names new president
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June 12, 2013
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Unilever CEO focuses on long-term sustainability
Unilever CEO Paul Polman, speaking against "mindless consumption" and a focus on quarterly reports, says he is working to create long-term sustainability. "We know it's very easy to optimize -- short term -- the share price. ... I think it's in all of our interests to create healthy institutions. ... You cannot get a successful, healthy business model if you also don't create a healthy environment," he said. "Business has a hard time succeeding in societies that fail." American Public Media/Marketplace (6/11)
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Diamond chief discusses strategy
Brian Driscoll, president and chief executive officer of Diamond Foods, said the company is working to ensure its walnut supply and relaunch its Emerald nut brand. "With the development of a new and impactful brand-positioning approach, new packaging, new offerings and a pricing architecture that is not discounting-dependent, we are gearing up for a relaunch this summer," he said. FoodBusinessNews.net (free registration) (6/11)
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Vita Coco Kids launches
Top-selling coconut water brand Vita Coco has introduced a line for children, Vita Coco Kids, sold in Tetra Pak pouches with attached straws. The drinks, available in Apple Island, Paradise Punch and Very Cherry Beach flavors, contain coconut water, filtered water, natural flavors and vitamin C. BevNet.com (6/11), BevIndustry.com (6/11)
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Bai names new president
Ken Kurtz, who joined drink-maker Bai in 2011, has been named president of the company. "My focus since joining the company has been entirely on helping people all over the country to experience the healthy alternative that is bai," said Kurtz, who will lead sales as the company works toward a goal of quintupling sales this year. BevNet.com (6/11)
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Sweeteners and Your Customer: The New Conversation
For the past several years, some food and beverage companies have focused on sweetener type. However, independent research and real-life case studies tell a different story. "The New Conversation About Sweeteners" shows that consumers are more concerned about total added sugars. Download this new, free white paper at CornNaturally.com.
 
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IDDBA's Christison on specialty, fresh and brand loyalty
Carol Christison, president and CEO of the International Dairy-Deli-Bakery Association, discussed retail trends, including an increase in limited-assortment formats and reduced brand loyalty among shoppers, at a conference by the association. "Not only do consumers, particularly millennials born between 1982 and 2004, want transparency, they want corporate conscience," she said. "They want businesses and companies to do the right thing and to help those less fortunate. This trend is becoming the new corporate currency." Supermarket News (free registration) (6/10)
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Advertising & MarketingSponsored By
Dove scores a second viral hit
Unilever's Dove has scored a rare second viral hit with its "Real Beauty Sketches" campaign from Ogilvy Brazil, already one of the most shared and viewed videos of all time. There was an eight-year gap between that hit and its predecessor, however. "I don't think really great creativity is ever easy," said Steve Miles, global senior vice president. Advertising Age (tiered subscription model) (6/11)
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Retail SpotlightSponsored By
Milk by Giant Food Stores, Martin's gains PA Preferred status
Ahold banners Giant Food Stores and Martin's Food Markets have become the first national retailers to have private-label milk carry the PA Preferred label, the Pennsylvania Department of Agriculture's certification indicating a product's Pennsylvania origins. "Now when customers purchase milk in our stores, they can feel good about the role they are playing in helping to keep Pennsylvania agribusiness strong and supporting our local dairy farmers," Giant Food Stores President Rick Herring said. The Sentinel (Carlisle, Pa.) (6/11), Supermarket News (free registration) (6/11)
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Contract Management Software — Buyers Advice
Contract Management Software can be challenging due to some key characteristics of the contract management process. In this guide, read about the entire evaluation and purchase cycle, including key considerations and pitfalls. Download the free guide now and learn how to manage the process to your best benefit.

Health & WellnessSponsored By
Low-cal sweeteners may cut diabetes risk
Using low-calorie sweeteners in place of sugar may help reduce increases in blood glucose levels and help prevent and manage type 2 diabetes, according to a study in the journal U.S. Endocrinology. Researchers said artificial sweeteners may also aid in weight control, as they do not pose negative effects on insulin and hormone levels. Drug Store News (6/10)
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Vegetable fat intake may curb risk of dying from prostate cancer
Prostate cancer patients who consumed the most vegetable fat following their diagnosis were about one-third less likely to die than were those with the least vegetable fat intake, a study found. Getting more daily calories from vegetable fat also was associated with a borderline lower risk of developing lethal cancer, researchers reported in the journal JAMA Internal Medicine. Reuters (6/10)
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CSO Insights: 2013 SPO Sales Execution Analysis
It is one thing to plan the work and another to work the plan. In this topical report, see how well other companies perform as they navigate prospects through the sell cycle. Learn how your sales team can leverage best practices from best-in-class performing organizations highlighted in this study. Download this free report now.

GMA News
Join July summit debate to improve GMA growth and policy
How is climate affecting food security? Is food a local or national issue? What is the future of GMOs? On July 17 in Washington, D.C., the food, beverage and consumer product industry is coming together with policy experts and opinion leaders to address these questions. From agriculture and drought to GMOs and hunger, we all benefit when the best leaders and most impressive thinkers convene to advance our collective thinking to an even higher level. Join the debate. Register today for the inaugural Grocery Manufacturers Association Growth and Public Policy Summit.
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