McCain to add production line in Idaho McCain Foods said it will invest $100 million to add a production line to its facility in Burley, Idaho. "We made the decision to invest in our Burley plant because of its strong potato grower community, highly capable work force and tremendous support from the local and state government," said Regional President Frank van Schaayk. The Times-News (Twin Falls, Idaho) (8/7)  | Why Food & Beverage Manufacturers Should Avoid Generic ERP Systems You might have all sorts of reasons for needing a new business system. But with so many options, how do you make the right choice? If you're trying to decide whether a generic ERP or an industry-specific solution will do, you're not alone. This white paper highlights four ways to better your production efficiency with a manufacturing execution system and some tips to help you decide. Download the free white paper now. |
 | Young consumers are buzzing for cold coffee drinks Iced and frozen coffee is gaining ground in the U.S., according to Mintel, which said the cold drinks now account for 24% of foodservice coffee choices, up from 19% in 2009. "Cold coffee, especially frozen-blended, has become very trendy in major U.S. cities such as New York, but it's more than just a momentary fad," said Jonny Forsyth, Mintel global drinks analyst. FoodBev.com (8/8)  | New white paper: Overcoming challenges of asset management amid declining federal budgets Modern asset management solutions are often no longer included in large program budgets and logistics professionals and engineers at federal agencies are being tasked to do more with less and extend the service life of existing assets. Agencies must find other ways to modernize their asset management solutions - learn how in the free white paper. |
 | Expert: Cloud technology, right strategy make demand-driven supply chain feasible Achieving a demand-driven supply chain is now feasible with the rise of cloud-based technology, which makes vertical integration of companies possible without the infrastructure requirements of the past, write Pierre Mercier and Julian Morley of The Boston Consulting Group. They add that in addition to deploying cloud-based technology, companies should also implement the right strategy. They advise focusing DDSC efforts where the benefits can be maximized, revisiting data management, aligning performance targets and incentives of all supply chain participants and changing company behavior. SupplyChainDigital.com (8/5) | Twinkies targeted young men with a convenience-store sweet tooth Hostess' relaunch of Twinkies largely focused on gaining new male customers aged 18 to 35 who tend to buy convenience-store snacks. Hostess spent approximately $3 million on the initial campaign and is developing celebrity-endorsement deals to continue the pitch. The campaign used a new attitude that is "aggressive, bigger, bolder and younger," said David Lubeck of Bernstein-Rein, Hostess' ad agency. Adweek (8/7) Evian plans bottle redesign to help increase its market share Evian's share of the bottled-water market has declined over the past decade, and the company plans to fight back with a new bottle design and campaign. The redesigned bottle, Evian's first since 1999, will favor straight lines and a logo sticker that highlights its French Alps source, and ads will run in lifestyle magazines through October. "For consumers today, authenticity and source are reasons why one would develop an affinity for the brand. We tell that story now," said Eric O'Toole, president of Evian importer Danone Waters North America. Advertising Age (tiered subscription model)/CMO Strategy blog (8/7)  | SAS® Gives Nestle A Flavor for What's to Come Nestlé Direct Store Delivery improved forecasting accuracy four percentage points and increased service levels with help from SAS Demand-Driven Forecasting. The company is now able to hold inventory costs flat, and its sales force can better plan profitable sales promotions. Read the success story. |
 | Innovation becomes key as grocery competition intensifies Drugstores, dollar stores and online retailers are increasingly entering the grocery market, meaning supermarkets are under more pressure than ever to innovate, according to a report by Packaged Facts. Warehouse clubs and big-box retailers are still supermarkets' biggest competition for market share, the report says. Progressive Grocer (8/6) | Method boosts frozen broccoli nutrition Researchers at the University of Illinois have developed a freezing process that does not rob broccoli of its nutrients. The method, which involves exposing the frozen broccoli to myrosinase from daikon radishes, does not create off flavors, the researchers said. NutraIngredients (8/7) | Register before next Thursday and you might win a free registration Register for the new GMA and FMI Collaborating for Growth conference before Thursday, Aug. 14, and be entered to win one of two free registrations. Bring a client or colleague with you this one-of-a-kind event for the CPG industry. Collaborating for Growth is already shaping up to be one of the premier CPG networking events of the year. View the full attendee list. Don't miss our dynamic lineup of speakers, including insights from: - Mir Aamir, President of Customer Loyalty and Digital Technologies, Safeway, Inc.
- Salman Amin, Chief Operating Officer, North America, S.C. Johnson & Sons, Inc.
- Spencer Baird, Senior Director, Category Strategy, The Kellogg Company
- Joe Buescher, Vice President, Grocery Merchandising, Sales Planning and Direct Store Delivery, The Kroger Co.
- Reggie Ecclissato, Vice President Supply Chain North America, Unilever
- Peter Hall, Chief Commercial Officer, Heineken Americas
- Henry Karamanoukian, Chief Customer Officer, Procter & Gamble North America
- Mark Schreiber, Senior Vice President, Sales and Distribution, Pepperidge Farm, Inc.
Visit Collaborating for Growth online to view the full program. |  | Tomorrow is always fresh, with no mistakes in it." -- Lucy Maud Montgomery, Canadian author | | | Please contact one of our specialists for advertising opportunities, editorial inquiries, job placements, or any other questions. | Publisher, Food & Beverage: Chris Warne P: 646.462.4647 | | | | | Mailing Address: SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004 | | |
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