Flowers Foods could feel the pinch when Twinkies return Flowers Foods has seen the sale of its Tastykakes products rise 20% year over year in the last fiscal quarter, but a return of Twinkies may cut into that growth, analysts say. Twinkies return July 15 into a U.S. cake market that has already shrunk by 5% year on year for Flowers. The company will relaunch the Hostess Wonder bread brand it agreed to buy, but the market for white bread has also shrunk as about 30% fewer Americans ate white bread since 2000. The Wall Street Journal (tiered subscription model) (7/7) Hamburger Helper gets makeover with new packaging, chicken options General Mills is relaunching its Hamburger Helper brand to energize the product the company said is "languishing." General Mills is now calling the product Helper since hamburger or chicken can be added to the ingredients. The classic dinner kit will get a package makeover, add three new chicken products and include sauce with the dry mix and pasta. The company will also target 20-somethings, mainly men that may be unfamiliar with the product. Star Tribune (Minneapolis-St. Paul, Minn.) (7/6) | New BRIMC Eating Habits Research Just-released information reveals opportunities in India for products positioned for between-meal consumption. And consumers in India and Mexico are more likely to choose food as a treat or reward than consumers in Brazil, Russia, or China.
International Food & Beverage Habits | The NPD Group | | | | | | Other News  | CSO Insights: A Sales Rep's Digital Admin
CSO's predict sales success will be dictated by increasing efficiency and effectiveness of their sales teams. Closing, processing and fulfilling orders takes about 50% of the time to get to a yes. Learn how advances in CRM 2.0 technology will optimize this aspect of selling. Download the free white paper now. |
 | Retailers take to tech to boost in-store sales More food retailers are getting in on the technology game, offering multiple options to boost convenience and compete with online retailers. Kroger's in-store technology lets cashiers scan mobile gadgets to access customers' loyalty points, coupons and other data; the chain also allows prescription renewal via smartphone. Wal-Mart Stores and other retailers also are beefing up their tech arsenal to increase speed and convenience -- factors that drive consumers to shop online. The Journal Gazette (Fort Wayne, Ind.) (7/7)  | SAS® Gives Nestle A Flavor for What's to Come
Nestlé Direct Store Delivery improved forecasting accuracy four percentage points and increased service levels with help from SAS Demand-Driven Forecasting. The company is now able to hold inventory costs flat, and its sales force can better plan profitable sales promotions. Read the success story. |
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 | It's not too late to register: Join General Mills, P&G, Target, Mondelez and Georgia Pacific next week at the GMA Growth and Public Policy Summit The Grocery Manufacturers Association Growth and Public Policy Summit is bringing together a wide array of CPG executives with government leaders and policy experts from across the spectrum. They will come together to explore and advocate public policy solutions that address the major issues confronting our industry, consumers and the world.
With representatives from the top CPG companies, government agencies such as the FDA, EPA, HUD and DOT, as well as thought leaders from the NRCC, DCCC, The New York Times and NPR, the Growth and Public Policy Summit will help shape the public policy debate about the food we eat and the products we use in our homes.
Who will you meet at the Summit? View the attendee list. | Groups demand another House vote on farm bill House Speaker John Boehner, R-Ohio, has received a letter from 532 farm groups demanding that the farm bill, which failed to pass last month, be brought back for a vote without changes. Conservative House members want to break out changes to the food stamp program from the bill. Without action, policies on subsidies, energy, credit, disaster aid, international aid, rural development and conservation will expire Sept. 30. The Hill/On the Money blog (7/7) Smaller meat plants unsure about latest revisions of HACCP Small and medium meat and poultry plants remain unsure of how to implement the latest clarifications in the Hazard Analysis and Critical Control Point, or HACCP. The USDA's Food Safety and Inspection Service said it is responding to concerns over the regulations, but some plants complain they don't have the resources needed to meet validation requirements. "I really don't know exactly what's going to be required. There are still a lot of unknowns," said Joe Cloud of True & Essential Meats. FoodSafetyNews.com (7/8) |  | No one can make me work harder than I do, so I'm generally not interested in who I am competing with." -- Victoria Principal, American actress, author and businesswoman | | Please contact one of our specialists for advertising opportunities, editorial inquiries, job placements, or any other questions. | | Publisher, Food & Beverage: Chris Warne P: 646.462.4647 | | | | |
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