| News about digital retail commerce |  |
- STORES names online businesses among Hot 100 Retailers
Amazon ranked No. 7 on the STORES Hot 100 Retailers for 2012, due to innovation and increased original content. The other pure-play online retailer on the list is Newegg.com at No. 47, which provides computers, related hardware and software. Apple did big business through its downloading arm of music, movies and videos while the online side of Verizon Wireless and AT&T selling smartphones and other mobile communications made a huge contribution to those companies' sales increases. STORES magazine (8/2012), Crain's New York Business (8/1)       | Impact Sales this Holiday Season with Mobile
How much do engagement and revenue increase when you make mobile more than a channel, but core to the business? Read 2012 Mobile Trends For eBusiness Professionals to achieve greater results with exceptional customer experiences. Download Now. | |
- How to raise prices without repercussions
When it comes to raising prices, offering a range of values is key, explains Boston Consulting Group's Jean-Manuel Izaret. As long as you keep more affordable options around, you can convince people to buy pricier products. With social media campaigns requiring minimal people for mass affect, companies need to be especially strategic to avoid consumer pushbacks. MediaPost Communications/Marketing Daily (8/1) - Going back to basics is the way to consumers' souls
While omnichannel and multichannel retailing are innovative and engaging, they often miss the mark with consumers. Rather than inundate consumers with encounters through social media, e-commerce sites, etc., brands should keep their interactions simple, focusing on how they can make their product experience easier and more personalized for customers. iMedia Connection (8/1)  | Could you get more ROI from CRM?
It's no secret that closer customer relationships generate more sales. But if you haven't introduced your associates to the power of advanced clienteling, you haven't even begun to realize your full profit potential! Learn how with our in-depth White Paper: Five Steps to a Better Class of Clienteling. Download your copy now! |
 - Google Wallet available for all major credit and debit cards
Google Wallet now "supports all credit and debit cards from Visa, MasterCard, American Express, and Discover." Macy's, Bloomingdale's, Foot Locker, OfficeMax, Toys R Us, CVS, Sunoco, RadioShack and other major retailers have signed on to use Google Wallet, which is in major competition with Paypal. InformationWeek (8/1) - The future of mobile checkouts
Some retailers, including J.C. Penney, are switching to all-mobile checkouts by 2013, a move that has the potential to enhance customers' experiences and provide another link to e-commerce infrastructure. "Not only can these devices check-out the customer, but they can also be used to look up product details, to direct consumers to a part of the store, to redeem coupons, to display personalize special offers and can be easily integrated into loyalty programs for point redemption," said Unbound Commerce's Wilson Kerr. Mobile Marketer (8/1)  - Macy's is playing millennials' tune in Spotify ads
Macy's is reaching out to millennials in a mobile campaign in conjunction with Spotify. The audio ads run within the Spotify music portal's iPhone application and promote Macy's MStyleLab. "Influenced commerce leading to in-store purchase dwarfs direct m-commerce, so we will likely see ongoing acceleration of in-store purchases driven by mobile, in addition to growth in direct m-commerce and e-commerce apparel purchases," says Seth Elliott, chief strategy officer at Engagement Media Technologies. MobileCommerceDaily.com (8/1)  | 10 Principles for Building an Effective Human Capital Plan
The Human Capital Plan is an important tool that organizations use to drive focused actions that can ensure goal achievement and business success. It allows organizations to assess, plan for, and respond proactively to its human capital challenges and needs. Download the white paper to learn more. |
| Legislative & Regulatory |  |  | | - Amazon urges Congress to pass bill on online sales tax
Amazon attended a Senate hearing about the Marketplace Fairness Act of 2011, which would expand the collection and remittance of sales tax to all states, as opposed to only states in which online retailers have physical presence. "Congress should enact S. 1832 to protect the states' rights, address the states' fiscal needs and level the playing field for all sellers," said Paul Misener, Amazon's vice president for global public policy. Internet Retailer (8/1) | Shop.org Spotlight | | | |  | - Meet the 2012 Shop.org Board retail member candidates
There may be a worldwide competition across the Atlantic, but Shop.org has its own heated race underway. Voting is now open for the 16 retail member candidates vying for 8 slots on the board of directors. All Shop.org members are invited to cast their vote to decide who joins digital retail's best and brightest as members of the board. Read more. Shop.org Blog (8/2) |
- Retailers and cross-channel consistency: A global report
Retailers meeting today's cross-channel demands for seamless functionality is no small task -- especially when magnified to markets across the world. In a post on the Shop.org blog, Okamura Consulting's Jim Okamura shares the background of their recently released report, which tallied how 144 multichannel retailers were delivering in 17 markets across the world, and puts in perspective the tactics that are positioning retailers as cross-channel champions. Read more. Shop.org Blog (7/16)
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