  | May 6, 2011 | News for the food, beverage and consumer packaged goods industry |  |  |
- Gatorade has a drink for everyone
After decades of resisting change, Gatorade has diversified its product during the past 10 years to target niche customers. First, the sports-drink manufacturer offered a low-calorie version. Last month, the G Series Fit line launched to offer a low-calorie option to serious athletes who are looking for the drink's energy benefits over its flavor. With so many offerings, for during and after working out, the company faces a challenge of communicating different uses of each beverage. CNBC/Sports Biz blog (5/5)        - Nestle Waters North America to purchase Sweet Leaf Tea Co.
Nestle Waters North America has signed an agreement to acquire Austin, Texas-based Sweet Leaf Tea Company, after first investing in Sweet Leaf in 2009. Sweet Leaf's Austin staff will continue to run the brand, while the acquisition will expand Nestle Waters' products to include iced tea, lemonade and juice drinks. "Sweet Leaf Tea is a company founded on premium ingredients and a commitment to good health and great flavors, in step with Nestle Waters North America's long history of providing healthful bottled water beverages," said Dan Costello, CEO of Sweet Leaf Tea Co. BevIndustry.com (5/5) - Sabra spices up its snack line with salsa, guacamole and more
The hummus brand Sabra will begin offering several new products nationwide over the next few months. New snacks will include a salsa line, Greek yogurt veggie dips, guacamole and new hummus flavors, including basil pesto and buffalo. "Consumers are broadening their food horizons and seeking a variety of fresh, healthy and authentic foods and snacks," said Sabra chief marketing officer Ken Kunze of the company's decision to build on its success with the market for hummus. Drug Store News (5/5)  | Evaluate your Energy company's top ten, potential risks and loss management strategies with the Zurich Virtual Consultant tool. Sign up to get FREE access today! |
 - Report sees sweet future for global chocolate market
 The global chocolate market is expected to expand from $83.2 billion in 2010 to $98.3 billion in 2016, according to a new report from MarketsandMarkets. The health benefits, holiday sales and multiple applications of chocolate will aid the industry's growth, despite the potential difficulties of the unstable economies in which chocolate's raw materials are produced. In North America, the U.S. holds the highest market share at 86.3%; Japan holds 39.7% to lead in Asia; and the U.K. is tops in Europe with 16.4% of that market. CandyIndustry.com (5/4) - Children's food market will multiply with promise of "healthier" food
The food market that targets children ages 2 to 12 is poised to increase sales by 40% between 2010 and 2015, according to market researcher Packaged Facts. Most companies offering children's products emphasize their "better-for-you" qualities, such as whole grain or lower sugar content. However, as childhood obesity continues to rise, the largest segment of the children's food market remains frozen food, which is dominated by ice cream. FoodNavigator (5/6)   | Despite being a backbone enterprise application, Enterprise Resource Planning is often misunderstood. In this guide from Focus, top experts provide their suggestions and recommendations to guide you through your evaluation of the best choices. Unravel the complexities of ERP once and for all to make an informed buying decision by downloading this free white paper. |
 | Retail Spotlight |  | | | - Publix tests scanning system to streamline coupon use
To avoid a checkout backlog caused by customers using coupons, Publix Super Markets is testing a scanner that verifies information on coupons to save cashiers time. The chain is testing the equipment at 70 of its 1,000 stores. "We are working through some glitches, but we respect our customers' time, and this new system is more efficient than our cashiers manually verifying coupons against the order," said Publix spokeswoman Shannon Patten. The Tampa Tribune (Fla.) (5/6)
| Science & Technology | | | | - Study: Defensin molecule may protect plants from fungal diseases
A molecule, called NaD1, that is present in the flowers of ornamental tobacco appears to zero in on various types of fungal diseases, Australian scientists found. It belongs to a family of anti-fungal molecules, called defensins. Hexima, an agricultural biotechnology company set up by the researchers, and seed company Pioneer are developing a biotech corn resistant to fungal diseases. ABC (Australia) (5/4) | Health & Wellness | | | | - Polyphenols in cocoa may aid in weight loss, study finds
Researchers at the Hershey Center for Health and Nutrition and Pennsylvania State University found that polyphenols in cocoa extracts inhibited digestive enzymes from breaking down carbohydrate and fat molecules. Experts suggest that the dose-dependent effect attained from cocoa could be a potential weight-loss remedy, though further studies are needed. NutraIngredients (5/5) - Direct and indirect costs of food allergies can total $500M
Researchers said the U.S. spends $225 million to $307 million in health care costs for food allergies every year, with doctor visits accounting for $118 million and emergency department visits for $45 million. The study in the Journal of Allergy and Clinical Immunology found that indirect costs of food allergies, including lost productivity, amounted to $115 million to $203 million per year. MSNBC/Reuters (5/5) | GMA News | | | |
| International | | | | - Coca-Cola sees potentially huge growth in India
Coca-Cola Chairman and CEO Muhtar Kent told The India Times that this week that India has the potential to become one of the company's top five markets. The Coca-Cola Co. has invested $1.3 billion in India alone and continues to grow technology, infrastructure, manufacturing and marketing there. India already numbers among the top 10 developing markets for the company and accounts for 13% of the Eurasia and Africa Group's total volumes. American City Business Journals/Atlanta (5/5)
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