| News about digital retail commerce |  |
- SneakPeeq: The price drops as you shop, but there's a risk
Startup social shopping site SneakPeeq launched to the public this week, with a twist on the concept. Shoppers at the site have to click on a "peeq" button to view the price of an item such as a pair of Lucky Brand Jeans or Nicole Miller fashion find. The price drops each time they look, but there's a catch -- once another shopper buys the item, it's gone. TechCrunch (5/23)       | Online Retail Trends |  | | | - U.K. merchants clamor for trained IT workers with e-commerce skills
Demand for IT professionals with e-commerce experience more than doubled among U.K. retail companies from 2009 to 2010, according to data from ReThink Recruitment, and high demand has driven up wages. "IT specialists with e-commerce experience are now commanding up to a 24% pay premium over colleagues in equivalent roles in other sectors," said director Iain Blair. ComputerWeekly.com (U.K.) (5/23)  | The Business Gold Rewards Card® from American Express OPEN
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  - New Square software puts cash registers on the iPad
An iPad application from the makers of Square aims to help stores and restaurants move more cash-register functions to the Apple tablet. Square Register, which debuted this week, lets merchants track inventory and change prices, and gives restaurants the ability to post menu items and promotions that guests can view on their smartphones. MSNBC/The Associated Press (5/23) - The role of content in building social commerce
Marketers looking to improve e-commerce results need a strong content or "editorial" strategy that's tailored to the target audience they want to reach, writes iCrossing's Alisa Leonard. Here, she shares the "Five P" strategy for creating a strong editorial strategy, which starts with plenty of preparation. ClickZ (5/24) - Social tools boost media sites' traffic, Facebook says
Use of Facebook's "Like" button by some media sites has generated an average of a 300% increase in referrals, according to the social network. The Washington Post, ABCNews.com and The Huffington Post, since launching social plug-ins, have increased referrals from Facebook by more than 100%. Users who log in with their Facebook account at The Huffington Post are more engaged, looking at 22% more pages and lingering on the site for eight more minutes than the average user, the social network said. Search Engine Land (5/22)  | Turning Online Shopper Uncertainty into a New Source of Sales and Profits. Eliminating consumer uncertainty is a challenge for all online merchants. The question is, how can you address shoppers' concerns and increase sales and profits in the process? Download the buySAFE white paper to learn more NOW! |
 - Amazon still leads retail-website traffic in U.K.
Amazon Europe is still the most heavily trafficked retail website in the U.K., but the growing popularity of online grocery shopping has been a boon for Tesco, according to rankings from Experian Hitwise. Tesco moved from fifth to third place on the list, and three other grocers made the top 25. InternetRetailer.com (5/23) - FreshDirect founder Ackerman is appointed CEO
FreshDirect founder and interim Chief Operating Officer Jason Ackerman was named the online grocer's CEO, replacing Rick Braddock, who left in March. The U.K.'s Wm Morrison Supermarkets recently paid $50 million for a 10% stake in FreshDirect, which operates in the New York City area and plans to expand to several other major U.S. markets. InternetRetailer.com (5/23)  | Discover what risks could be lurking in your vacant commercial property with Zurich's guide 'Empty building, full of risk: Protecting your vacant commercial properties'. Click here for your FREE download! |
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Improve on-site conversion with Google Commerce Search.
Google Commerce Search (GCS) leverages innovations made on Google.com to power product search and discovery on your e-commerce website. Among other things, GCS provides a rich shopping experience found only on the top retail websites, as well as a powerful merchandising suite that helps you integrate business goals and adapt to market dynamics.
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| Shop.org Spotlight | | | | - Have you reserved your free pass to Annual Summit?
Shop.org's 2011 Annual Summit, Sept. 12 to 14, is already on track to be the hottest digital event of the season with keynotes from Charming Shoppes' Bill Bass, Columbia Sportswear's Mick McCormick, Google's Stephanie Tilenius and leading inventor and futurist Ray Kurzweil. As a member benefit, Shop.org retail members receive one free pass to each Shop.org event -- reserve yours now. Learn more. - 10 steps to a true multichannel organization
 Building an organization able to provide the truly seamless, cost-effective multichannel experiences that consumers expect starts with leaders that have a "multichannel mindset." In a recent addition to the Shop.org white paper library, executive search consulting firm Spencer Stuart shares ten key questions to ask prior to launching a search for a new leader and the tactics to build a true multichannel organization over time. Read more.
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Almost half of retailers surveyed have at least one employee dedicated to mobile efforts. Source: 
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