 News about digital retail commerce |  | - EBay sues Google after it unveils mobile-payment plans: PayPal owner eBay filed a lawsuit Thursday alleging Google unlawfully used trade secrets provided by former eBay executives and staffers who went to work for the search giant. The filing came after Google unveiled ambitious plans to a "mobile wallet" for Android phone users. The Wall Street Journal (tiered subscription model) (5/27)
          | A Personal Touch Makes All The Difference Your customers are individuals, not segments or lists. Treat them that way, and they will reward you generously. Learn how easy it is to get started with email personalization. Watch the video now! | Online Retail Trends |  |  | | - Some retailers shrink stores as online sales grow
Is bigger better? In the age of online shopping, some brick-and-mortar retailers no longer think so. Kohl's, Best Buy and Ann Taylor are among many retailers that are opening smaller stores to cut overhead while investing more resources in e-commerce efforts. TheStreet.com (5/26)          | The Business Platinum Card® from American Express OPEN Spending power for your business. Premium benefits for you. Access a portfolio of 30+ premium benefits, including: • Membership Rewards® points that pay for flights, hotels, and more • 24/7, 1-on-1 Concierge for help with your life and your Business • Annual $200 Airline Fee Credit for any airline Business Platinum Card APPLY NOW |
 - Report: Mobile users aren't seeking out quickservice chains
Only 36% of consumers likely are to use their mobile devices to search for information on quickservice restaurants, compared with 64% for fine-dining establishments and 62% for local restaurants, according to a report from Equation Research and QSR. Consumers don't typically seek out reviews of quickservice eateries or search for locations, which means chains need to find more creative ways to use mobile in their marketing, Equation researcher Chris Burke said. QSRMagazine.com (5/26)         - Does what you say matter less than how you say it?
Well-written customer reviews on Yelp! and other sites are more likely to boost business than less literate pieces, even if the reviews are largely negative, according to an New York University professor. For one thing, readers are much likely to perceive the thoughtful posts as the work of "serious" writers, as Harvard Business Review blogger Justin Fox found on a recent trip through the South. Harvard Business Review online/Justin Fox blog (5/26)          | Ad Compliance Best Practices Kit — Stay ahead of consumer concern and government regulation with TRUSTe. Gain an overview of what Behavioral Advertising (OBA) is, why it is important, and what your options are. Insights from the FTC, DAA, TRUSTe, Forbes, Publisher's Clearing House and more. Register Now. |
- Gap aims to build all its brands with mobile-optimized site
Gap has optimized its website for mobile shoppers, aiming to boost sales across all its brands and channels by making it easier for consumers to access product information wherever they are. Smartphone users enter the site using their Web browsers instead of an application, and from there they can search for online and in-store products at Gap's five top brands. MobileCommerceDaily.com (5/26)          | Discover what risks could be lurking in your vacant commercial property with Zurich's guide 'Empty building, full of risk: Protecting your vacant commercial properties'. Click here for your FREE download! |
Legislative & Regulatory |  |  | | Shop.org Spotlight |  |  | | - What do your Facebook fans want from you?
Online consumers regularly interact with retailers on Facebook and Twitter, looking specifically for the inside scoop on deals and wanting to stay up to date on products, according to a joint research project by Shop.org, comScore and Social Shopping Labs. The study, conducted in April of this year, also outlines how smartphone adoption is influencing social networking and highlights the awareness and popularity of group-buying sites. Read more.         - Speaking submissions deadline for Shop.org Annual Summit is June 1
Be a part of the hottest digital retailing event of the year -- Shop.org's Annual Summit, Sept. 12 to 14 in Boston. Speaking opportunities include keynotes (primarily C-level retail executives, authors and other industry experts), breakout session moderators and retail panelists, website critique "doctor is in" experts, and more. The deadline for proposal submissions is June 1. Learn more.         Editor's Note |  |  | | - SmartBrief will not publish Monday
In observance of Memorial Day in the U.S., SmartBrief will not be published Monday, May 30. Publication will resume Tuesday.         SmartQuote |  |  | |  | A man who has nothing to do with his own time has no conscience in his intrusion on that of others." --Jane Austen, British author          | | | This SmartBrief was created for cpgbrokers.data@blogger.com | | Advertise | Senior Account Director: Dena Malouf (202) 407-7837 | | | | | | Recent Shop.org SmartBrief Issues: - Thursday, May 26, 2011
- Wednesday, May 25, 2011
- Tuesday, May 24, 2011
- Monday, May 23, 2011
- Friday, May 20, 2011
| | | Lead Editor: Megan Conniff Mailing Address: SmartBrief, Inc.®, 1100 H ST NW, Suite 1000, Washington, DC 20005 | | | | © 1999-2011 SmartBrief, Inc.® Legal Information | |
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