 | November 30, 2010 | News for the retail industry |  |  | |
- Cyber Monday sales don't disappoint
Online shoppers spent about 20% more by 6 p.m. on Cyber Monday than they did on the same day last year, according to Coremetrics. About 88% of online retailers had planned special promotions for Cyber Monday, found a National Retail Federation study. "Like last year, customers are definitely looking for deals, and good prices on top of that for other products," said Amazon spokesman Craig Berman. The New York Times (free registration) (11/29) , The Wall Street Journal (11/30)       - Boot Barn expands loss-prevention plan along with store base
California-based footwear merchant Boot Barn didn't see the need for sophisticated loss-prevention programs while it was still a small regional player. That changed when the company kicked into acquisition mode. With stores in several new states, Boot Barn contracted with security company Stanley CSS, a national firm with a strong local presence in each of the markets it serves. STORES magazine (11/2010) - Retailer reaps rewards by keeping production close to home
 Dress designer and business owner Meg Kinney tried outsourcing her manufacturing to India after expanding from one store to four, but she wasn't pleased with the quality and found that the process wasn't cost-effective. Since then, she's moved production to factories in Canada and New York, and says she's seeing the benefits in both the quality and brand awareness -- the "Made in America" moniker has become a selling point. BNET/Women Drivers blog (11/29)  | Mobile barcodes make traditional media both interactive and measurable. When consumers scan these barcodes with their mobile devices, they are immediately connected to the web where they can view videos, coupons, and more. Want to learn more about mobile barcodes? Sign up for a FREE webinar today. | - Study: 5 trends in consumer spending
A recent study by American Express identified five major shopping trends, several of which reflect the growing role of technology in consumers' lives. Increased community involvement and group buying through sites such as Groupon topped the list, and Amex predicts the next step will be a shift from desktop bargain hunting to mobile deal searching that incorporates the second trend, location-based shopping. Forbes (11/25)  | Mobile Marketing, Mobile Payments: Both or Neither?
Trust ACI Worldwide as your payments system provider. Please click here to answer five short questions on how you see mobile being implemented in your organization. | - Bergdorf Goodman's windows take flight with travel fantasies
 Bergdorf Goodman has earned a reputation for elaborate holiday window displays, and this year is no different. This video takes viewers behind the scenes as artists create 2010's "Wish You Were Here" theme, combining high and low tech to take viewers along on a sea voyage, a train trip and a fantasy flight to the moon. Luxist (11/29)  | |  | | | Multichannel Retailing 2010: Facts, Issues, and Opportunities for Growth.
Most retailers operate with a combination of stores, websites and other channels. But what is really being achieved with the extension of multichannel retailing, and which challenges and opportunities do you need to address now to stay competitive in 2011? Find out with this free, in-depth market research. | |  |  ADVERTISEMENT | |  |
- 5 ways to reduce your chances of an IRS audit
The Internal Revenue Service audits a small percentage of tax returns every year, but some red flags can increase your chances of an audit. Keeping accurate books, taking reasonable deductions and double-checking your math can all decrease your chances of an audit, writes Rosalind Resnick. Entrepreneur (12/2010)  | St. Joseph's Hospital Health Center meets compliance requirements through network design and integration, RFID and wireless solutions, and ongoing management and support services from NEC resulting in increased safety, improved productivity and enhanced patient care. Learn more. |
 | Policy & Government Affairs |  |  | | |  | - U.S. authorities take down more than 80 counterfeit goods websites
Federal officials announced the seizure of 82 websites offering fake products by top brands, including Burberry, Coach, Louis Vuitton, Timberland and Rolex, that were made in China. "We have disrupted the sale of thousands of counterfeit items while also cutting off funds to those willing to exploit the ingenuity of others for their own personal gain," said Attorney General Eric Holder. No one was arrested in conjunction with the sweep. CNN (11/29) | NRF News | | | | - NRF: Why states have a right to uncollected Internet sales tax
NRF supports a level playing field where all retailers abide by the same tax rules regardless of whether they sell their merchandise in a store, over the Internet or through the mail. In a recent NBC interview, NRF's Maureen Riehl explains why NRF is working to close a loophole that gives many online sellers an unfair price advantage over local stores. Watch the interview. - NRF SmartStat: Nov. 30, 2010
 More than four out of 10 holiday shoppers will rely on debit cards as a primary form of payment, a 20% increase from 2005. Source: NRF survey conducted by BIGresearch - It's the last day for Racie submissions
Only the best of the best in retail advertising and marketing take home Racie honors -- do your campaigns have what it takes? The Racie Awards honor the best retail ads, commercials, digital efforts and other communication materials that consumers first experienced in 2010. Submit your best work now; the call for entries deadline for 2011 Racie Awards is today. Learn more.
| Chain Restaurant News | | | |  | |  | | The Buzz(CORPORATE ANNOUNCEMENTS)
In "How The Vitamin Shoppe Answered the Inventory Question," Tony Truesdale (President & Chief Merchant) and Jason Scheffer (Director of Inventory) discuss how the company quickly raised turn & in-stocks while also reducing working capital needs prior to The Vitamin Shoppe's successful IPO in October '09 — the first retailer to do so in almost two years.
Interested in learning more about advertising in NRF SmartBrief? Contact Susan W. Kim at (202) 407-7877 or skim@smartbrief.com.  | |  | |  |
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