News about digital retail commerce | | | | - Amazon wins a patent for slower, pricier green shipping
Amazon has been granted a patent for a system that offers customers the option of using more environmentally friendly shipping methods that likely would raise the price and slow the speed of product delivery. The patent application spells out specifics on a host of options, including using smaller shipping companies that employ hybrid power, travel only at night and avoid large cities to help reduce traffic congestion and carbon emissions. TechFlash/Eric Engleman's Amazon Blog (10/13) | | | | New Analyst Report: "What Every Exec Needs To Know About The Future of eCommerce Technology." This new analyst report, compliments of Demandware, highlights trends in this transformative time of commerce. Consumers continue to demand more of retailers. Does your technology allow you to keep up with consumer expectations — today and tomorrow? Download this free report today. | | | ADVERTISEMENT | | | - Forrester's 3 keys to m-commerce success
A mobile shopping site or app that's streamlined and easy to use is a key first step in succeeding in the fast-growing field of m-commerce, says Forrester Research's vice president and principal analyst Sucharita Mulpuru. Merchants should also take every opportunity to reinforce the message that mobile is a secure channel and build trust by offering payment options such as PayPal that allow shoppers to pay with systems they've already registered for and trust. InternetRetailer.com (10/12) - Cash-paying customers are being wooed by e-retailers
Online retailers are trying to make it more accessible for cash-paying customers to take advantage of online deals. Amazon and Zappos are among those offering electronic gift cards that can be purchased for others or used as a prepaying method. EBillme.com enables customers to get their bill via e-mail and then pay the retailer through their bank. CNBC/Consumer Nation blog (10/13) | 6 Steps for Building a Mobile Strategy Being successful in the mobile channel hinges on the right technology. This whitepaper outlines how to approach your mobile strategy, drive cross-channel activity, and maximize your budget with the right technology foundation to achieve your mobile goals now, and in the future. | - Old stories help sell new products online
In their efforts to compete against the big online players, small merchants are discovering that their best bet may be to tell true tales of bygone eras. For Abe's Market, a year-old online seller of natural and organic products, that means telling the story of the founder's grandfather, who owned a neighborhood pharmacy in Chicago during the Depression and handed out free advice to customers who couldn't afford the doctor. The New York Times (free registration) (10/13) | Reshaping Enterprise Workforce Management Software Download this white paper to discover how Kronos has defined an entirely new generation of workforce management tools for today's tech-savvy "business consumer". Learn more about three breakthrough technologies: Instant Engagement, Guided Decisions, and Mobile Management — and how they will change the way you manage the workforce. | - American Apparel now takes reservations
American Apparel has launched a test of a reservation system that allows online shoppers to select the items they want to buy, find the nearest store that has them in stock and reserve the pieces for pickup. Staffers in the store put the items on hold within 30 minutes of the reservation, and American Apparel then sends the consumer an e-mail letting him or her know the order is ready. InternetRetailer.com (10/12) - Restaurant.com sells 1.5 million deals in 2 days
Two weeks after announcing a plan to add Groupon-like daily deals to its site, Restaurant.com sold more than 1.5 million discounted dining certificates in just 48 hours. The deeply discounted certificates -- some valued at $25 sold for $1 -- have the potential to add about $105 million in incremental sales at 15,000 participating eateries around the country. TechCrunch (10/12) - EBay upgrades its site for mobile shopping
EBay has debuted an upgraded version of its mobile shopping site, offering users more of the options they find on the company's website, the company says. Currently available only on Apple's iPhone, the new version will allow users to browse categories, save and refine searches, sort results by a host of criteria and locate similar deals. Cellular-News.com (U.K.) (10/13) - Verizon adds a Kindle application to Android-powered phones
Verizon said Wednesday that Amazon's Kindle application will come preloaded on the Samsung Fascinate, the Motorola Droid 2 and the Motorola Droid X. The software gives users access to more than 700,000 e-book titles and lets them read the content directly on their Android-powered devices. PC Magazine (10/13) | Supercharging the Online Channel Getting to the right shoppers and then converting them to buyers in your online store is every retailer's key objective. Short purchase windows, impatient buyers, and new mandates around security are creating unprecedented demands on commerce sites. Learn how to attract customers to your site, optimize their online shopping experience and drive more transactions. Watch the webinar NOW! | Shop.org Spotlight | | | | - 3 ways to make the most out of Cyber Monday
In 2009, nearly 100 million people shopped on Cyber Monday, and many retailers are looking to the Monday after Thanksgiving to bring another sales surge this year. NRF's Ellen Davis shares three ways retailers can get involved in the Cyber Monday excitement, including social media and public relations opportunities, as well as signing up as a featured retailer on CyberMonday.com. Read more. - Study says Value Added Tax would cost retailers $2.5 trillion over 10 years
A new economic analysis released today by NRF found that the creation of a European-style VAT, being proposed by some Washington policymakers to reduce the federal deficit, would result in the loss of 850,000 jobs in the first year. According to the study, such changes to federal tax policy would also reduce gross domestic product for three years and bring a permanent drop in retail spending totaling $2.5 trillion over the first 10 years. Read more. SmartQuote | | | | | I am glad that I paid so little attention to good advice; had I abided by it I might have been saved from some of my most valuable mistakes." --Gene Fowler, American journalist, author and dramatist | | | This SmartBrief was created for cpgbrokers.data@blogger.com | | Advertise | Sales Account Director: Dena Malouf 202.737.5500 ext. 282 | | | | | | Recent Shop.org SmartBrief Issues: - Wednesday, October 13, 2010
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