| News about digital retail commerce |  |
- Social commerce is still developing
Social networks as shopping destinations are off to a slow start, but sharp growth is predicted as users warm to the idea, experts say. Booz & Co. predicts the $1 billion in U.S. commerce on the networks last year will triple this year and increase to $14 billion in 2015. eMarketer (1/20)       | How can you quantify the hidden impact of mobile on purchases, purchase intent, loyalty and retention? Now you can do a better job of managing your mobile initiatives and maximizing mobile’s ROI with ForeSee satisfaction analytics. Learn more at foresee.com … | | Online Retail Trends |  |  | | - Online holiday shoppers started earlier
In addition to doing more of their holiday shopping online in 2011, many got an earlier start than in past years, according to a survey from Compete. About 54% of online shoppers surveyed had completed at least 25% of their shopping before Thanksgiving weekend, the survey found. InternetRetailer.com (1/19) - Report: Tablet owners spend more online
Tablet users spend more when shopping online than consumers who use smartphones, PCs and laptops to engage in e-commerce, according to a new report from Adobe. Tablet owners spend 54% more overall and 21% more per purchase than smartphone users, the report says. ZDNet (1/19) - U.K. online retail sales hit record high in December
 Online retail sales in the U.K. rose 16.5% in December compared to the same month in 2010, hitting a record £8bn, according to Capgemini. Online shopping now accounts for 17% of all U.K. retail sales, and more merchants are creating or expanding their online retail efforts, the firm said. The Guardian (London) (1/19)  | Earn 2X rewards points on advertising costs with The New Business Gold Rewards Card from American Express OPEN. Designed to earn Membership Rewards® points faster:
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  | New Media & Technology | | | | - 5 reasons for brands to keep blogging
Blogs have advantages over social media platforms when it comes to brand marketing, including the ability to improve SEO results and the chance to add a personal touch by having one person communicate the brand's message directly, writes Internet marketing consultant Paul Chaney. Practical eCommerce (1/19) - Card.io launches new mobile payment app
Card.io has created a consumer-facing app that operates in a similar fashion to Square but doesn't require users to attach anything to their smartphones. Card.io lets users register their credit card information by scanning the cards with their smartphone cameras. TechCrunch (1/19) - LoveFilm's content is now showing on LG TVs
U.K.-based online video service LoveFilm has added LG TVs to the list of devices that customers can use to stream its movies and TV shows, and the Amazon-owned company says it will launch service via Roku's media streaming boxes next month. GigaOm (1/19)  | Learn How to Cut HR Costs Without Cutting Production
Entrepreneurial execs know that they need to follow the rules, but they may not realize which decisions will lead to the two vital components that help keep HR costs low. The following paper focuses on minimizing human capital expenses in four key areas. Download the white paper, An Executive’s Guide to Cutting HR Costs to learn more. |
- 4 ways marketers can harness Facebook Actions
Facebook's Actions service, which will give users new ways of interacting with brands and products, is good news for online marketers, writes Robert Hof. While the focus will be on application developers who find creative ways for Facebook users to interact with and share their content, the system should also be useful in more conventional campaigns, since it can improve targeting and create more ad inventory. "As people spend more time with these presumably more compelling apps in the attractive Timeline format, there will be more opportunity to serve them relevant ads," Hof writes. Forbes (1/18) - $40 billion for U.S. online spend is in sight, passing print
Online advertising is expected to approach a $40 billion watermark by year's end, per eMarketer's estimate, jetting ahead of newspapers and magazines for the first time. Double-digit growth through 2014 is expected to yield more than $52 billion then as advertisers become increasingly comfortable with integrated efforts. eMarketer (1/19), ClickZ (1/19)  | Consumer Insights Your Brand Needs to Know: Latest Trends in Behavioral Advertising
Learn what brand managers, advertisers, as well as networks, agencies, and publishers need to know about consumer survey insights into behavioral ad serving, also known as interest-based advertising. Learn more today! |
 | Shop.org Spotlight | | | | - Proof tablets are here to stay
As quickly as retailers were asking themselves how to optimize for those tiny little smartphone screens, along came tablet devices with -- comparatively speaking -- oceans of space to fill. It turns out, consumers use their tablet and smartphone devices for different purposes and in different ways. Little surprise, then, that designing for tablet devices is a distinct discipline, as mobile veteran Stephen Burke of Resource Interactive explained in the Shop.org First Look Track "Designing with the Tablet Consumer in Mind" session. Read the recap. Shop.org Blog (1/20) - Clinton to retailers: "I could have been one of you"
Former President Bill Clinton, in fact, is among the millions of Americans who found their first jobs in retail. As he opened a Monday Super Session at Retail's BIG Show, Clinton quipped, "I could have been one of you," explaining that his first job was at age 13 working in an Arkansas grocery store. The teen-aged Clinton also launched his first business venture as a micro-retailer, convincing the grocer to let him sell comic books on the side -- feeling "like a millionaire" after grossing about $100 on a collection of vintage issues but realizing now that they could have sold for thousands. Read more. Retail's BIG Blog (1/20)
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Retail industry sales are expected to reach $2.53 trillion in 2012. Source: 
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