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 | News about digital retail commerce |  |
- Retail's BIG Show: 2011 holiday season reveals 4 digital trends
 More than half of online shoppers now expect free shipping, while paid search and e-mail grabbed the biggest piece of retailers' marketing budgets, analyst Sucharita Mulpuru told attendees at Retail's BIG Show. Among other digital trends that the holiday season revealed: M-commerce isn't as simple as shopping on handheld gadgets; and social media isn't giving merchants a big bang for their buck. Retail's BIG Blog (1/16)       | Holiday 2011 wrap up! See what worked in 2011 and new trends for 2012. Join experts from Forrester and IBM Smarter Commerce to find out which success strategies made Holiday 2011 online retail sales the news of the season and find out how best practices can help you attract more visitors—and drive more revenue— in the coming year. | | Online Retail Trends |  |  | |  | Fly a lot? Earn 3X rewards points on airline purchases with The New Business Gold Rewards Card from American Express OPEN. Designed to earn Membership Rewards® points faster:
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  | New Media & Technology | | | | - Survey: Tech "mashups" can help drive retail sales
Using mobile applications, in-store kiosks and digital content at the point-of-sale or on store shelves can strongly influence buying decisions in brick-and-mortar retail outlets, according to a survey conducted by Cisco Systems. These technology "mashups" can help create sales, with more than half of the survey respondents saying they will use an in-store kiosk for self-service, and nearly one-third being influenced by online videos to purchase products or services. NewsFactor Network (1/16) - Do consumers care about mobile bar codes?
About 86% of marketers said they'll use QR codes in the future, according to a recent study, but that doesn't mean consumers will clamor to scan them. Successful mobile bar code campaigns depend on an execution strategy that offers consumers something valuable enough to get them to spend their time scanning codes and sharing information, said luxury brand mobile strategist Scott Forshay. Luxury Daily (1/17) | Companies in the News | | | | - Startup takes online sizing a step further
Startup Fitiquette aims to create a better online fitting room by going beyond size, shape and measurement data from shoppers. The invitation-only shopping site, which lets users create their own personal avatars for trying on clothes, also factors in designers' grading scales and fabric properties to better show what the outfit would look like in real life. San Francisco Chronicle (1/15) - Payvment hits 1 million shoppers and hires 2 execs
Payvment, an e-commerce platform that lets sellers set up shop on Facebook, said transactions tripled last year and that the company booked 1 million active monthly shoppers in December. Meanwhile, Payvment hired Craig Walsey as vice president of business development and Jennifer Silverstein as senior director of data insight. AuctionBytes (1/16)
| Shop.org Spotlight | | | | - How to prepare for Store 3.0
Store 3.0 is already here. And retailers who are leveraging all channels and technologies are in a prime position to grab those essential sales from the highly-connected and savvy consumer. In a recent Retail's BIG Show session, Deloitte's Alison Kenny Paul shares statistics about the changing retail landscape and how to alter your core brand elements to stay relevant in the coming years and beyond. Read more. - Work in retail? Share your story and win $25,000
NRF's recently announced This Is Retail video contest is a nationwide search to find the most interesting retail stories in America. To participate in the contest, retail employees or business owners will submit a two-minute video sharing their retail story -- highlighting how their company positively affects shoppers or the community, their role in the creation of a new innovative product or technology, or how an initiative will generate new jobs to boost the economy -- and compete to win up to $25,000. Learn more.
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