 | News about digital retail commerce |  |
- LocFree to trade daily deals for customer reviews
A startup set to launch this summer will offer daily deals with a twist -- users will be required to provide their e-mail addresses and review their experience after the fact. Users of LocFree won't be able to buy the next deal until they've written a review for the last one, says co-founder Timothy Peterson. Internet Retailer (3/28)       | The Business Case for Mobile and Tablet Shopping
Is mobility an out-of-reach luxury or could it really improve your business? Get the facts! Aberdeen’s Analyst Insight examines the impact of mobile solutions on retail transactions, customer expectations, and important profit opportunities. This research – a $399 value- is yours free! Download your copy here! |
 - Tips to build loyalty among your online customers
Online retailers know that tracking customers' purchases can lead to more effective marketing, greater brand loyalty and future sales, but it's often necessary to look past the surface to understand the customers' passions, interest and intent, writes ChoiceStream vice president Millie Park. Tips include tuning into the correct channel, segmenting loyal customers from one-time customers, and continuing to optimize. iMedia Connection (3/28)  | A large men’s apparel retailer has found the key to loyalty success with an initiative that allows customers to engage with the brand on their terms, not based on a time sensitive promotion. Download A Cross-Channel Loyalty Case Study to learn how this retailer has ensured that its brand is aligned across channels for a cohesive loyalty program. |
 - Bump launches stand-alone payment app
Bump, the service that lets users share photos and contacts by tapping their smartphones together, has launched an application called Bump Pay that will let mobile users share funds the same way. The company created the service as a separate app to gauge interest, after efforts to add new functions to the original met with tepid results. Fast Company online (3/29) - Pinterest fights back against spammers
Pinterest is beset with spammers who use automated bots to repost photos on the site, in order to drum up traffic for affiliate links. The photo-based social-network site is reportedly taking steps to adjust its ranking system to make sure that items reposted by spammers don't appear on most-popular lists. The Globe and Mail (Toronto) (3/29)  | Companies in the News |  |  | | - Why ShoeDazzle is dropping its monthly subscription model
Three-year-old online shoe seller ShoeDazzle has dropped the monthly subscription model it helped pioneer and will focus on the personal attention and pampering members have come to expect, CEO Bill Strauss said Thursday. The company, co-founded by Kim Kardashian, will also add dress and lingerie lines. "Our customers want us to dress them from head to toe," Strauss said. Fast Company online (3/29) - Amazon details plan for urban campus
Amazon plans to build 3.3 million square feet of office space on three city blocks acquired last month in downtown Seattle, said architects for the company. The urban campus will include three 37-floor towers, several six-story buildings and retail space. All Things D (3/28)  | Retailers, make change happen on Capitol Hill!
Join more than 100 retailers to advocate for the retail industry! Sign up now to visit with lawmakers during the NRF Washington Leadership Conference May 15-16, and help NRF advance job creation, corporate tax reform and more. Register now. |
- Phone lock screens are seen as new homes for ads, info
The lock screens on mobile devices are a prime location for advertising in an experiment by Web and mobile software company Conduit. The screens would also provide live information that the user finds valuable, such as news, sports or weather. Other companies -- including Apple, HTC and Google -- have similar products. CNET/Mobile blog (3/27)  | Leveraging Cloud Security to Weather Threatening Storms
Web attacks and retribution campaigns are on the rise, and they have become more frequent, more random and more extreme. This paper assesses the current cyber threat environment and discusses the use of distributed cloud services as an effective means to protect against evolving, modern-day IT threats. |
 | Shop.org Spotlight | | | | - How to capture the attention of online Easter shoppers
As new technology emerges, consumers are becoming savvier when it comes to surfing online to find retailers' best prices and promotions. In a post on the Shop.org blog, Head of Research Fiona Swerdlow discusses the results of BIGinsight's Easter consumer intentions survey that discovered which digital platforms retailers should expect to see the most traffic this Easter holiday. Read more. Shop.org Blog (3/29) - Critical success factors for multichannel planning
As two-way communication between customers and retailers has become commonplace, expectations for retailers to provide fast and responsive customer service on all platforms has risen dramatically. In an April 4 STORES webinar, Oakley's Director of Web Technology Kadmia Lonji will share success factors and best strategies for bridging potential gaps across all operational channels and business units -- as well as how to develop analytics to deliver a higher level of customer service. Learn more and register.
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More than half of Australia's online retailers say high shipping prices and slow service are their biggest obstacle to growth, according to a report from the Committee for Economic Development, which held a conference this week on the future of retail. "One of the highest barriers to e-commerce in Australia is fulfilment," said minister Malcolm Turnbull. 
Online shoppers will spend an average of $150.70 this Easter. Source: 
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