Hostess Brands to open 4 bakeries, hire 1,500 workers Metropoulos & Co. and Apollo Global will spend $60 million to open four Hostess plants in the next 8-10 weeks, with the goal of having Twinkies back on store shelves by July. The company plans to hire at least 1,500 workers for the plants but does not intend to hire any union workers, Chief Executive C. Dean Metropoulos said. The new plants will open in Georgia, Kansas, Illinois and Indiana. The Wall Street Journal (4/24) Berry processing operations purchased by Inventure Inventure Foods is buying the berry processing operations of Willamette Valley Fruit Company, which processes about 13 million pounds of fruit annually. "This acquisition will help us meet the growing consumer demand for berries nationwide, while also affording us the opportunity to work more closely with the local farmers of the area," said Inventure CEO Terry McDaniel. "In addition to closer ties with the Oregon berry community, we also anticipate this transaction to bring additional operational synergies." FoodBusinessNews.net (free registration) (4/25) Colgate posts 5.5% sales increase Colgate credited product launches with leading a 5.5% sales increase for the quarter. "Colgate's global market share in toothbrushes and manual toothbrushes are both at record highs year to date," said Ian Cook, president, chairman and CEO. "Colgate's share of the global toothpaste market strengthened to 45.6% year to date, up 0.1 share points versus year ago." Drug Store News (4/25)  | Leverage Big Social Data In Your Marketing Programs
In this free report, Offerpop details how to successfully identify and implement actionable social data in your marketing programs. Broken down into three easily digestible parts, this report shows you how to size the social opportunity, understand key metrics for success, and how to effectively integrate and analyze big social data. Download it for free! |
 | PepsiCo starts a branded-content site for Mountain Dew A division of PepsiCo is consolidating brand content on a single online portal in a bid to make it a destination site for young males. PepsiCo Americas Beverages is teaming with Complex Media on Green-Label.com, with content "presented by Mountain Dew" and advertising handled by Complex. "This new digital destination will align everything we've done into a hub for youth culture," said Jamal Henderson, Mountain Dew senior brand manager. The New York Times (tiered subscription model) (4/25) In marketing, looks are everything An eye-catching package design is a smart investment for products of all types, writes Ted Mininni, president of design consultancy firm Design Force. Good marketing strategies recognize that shoppers are more visual than verbal and reinforce a logo and look through advertising and packaging. Monster, for example, is better recognized for its neon-green slashed "M" than for its "Unleash the Beast" slogan. Packaging World online (4/25) Other News  | Four Ways to Better Production Efficiency with a Manufacturing Execution System
Imagine what you could do with real-time monitoring and control for your production and process manufacturing operations. You could improve productivity, work more efficiently, become more profitable and make better decisions based on the performance of your plant or enterprise. Download this whitepaper to learn four ways MES solutions can make a difference at your company. |
 |  | CSO Insights: 2013 SPO Sales Execution Analysis
It is one thing to plan the work and another to work the plan. In this topical report, see how well other companies perform as they navigate prospects through the sell cycle. Learn how your sales team can leverage best practices from best-in-class performing organizations highlighted in this study. Download this free report now. |
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Visa Healthcare cards will help streamline your FSA and HSA programs by reducing paperwork and mailing costs. All while increasing enrollment and providing your employees with easy access to their health-benefit funds. Learn more. |
 | Last day to get early bird registration rate for Sustainability Summit As the only sustainability event customized for food and consumer product industry executives, don’t miss your opportunity to attend this one-of-a-kind event -- the GMA-FMI Global Sustainability Summit. On Aug. 14-16, in Seattle, join retail, manufacturing, government and NGO sustainability experts from around the world to address sustainability issues affecting the industry now and in years to come, such as incorporating sustainable solutions from the ground up, reducing waste in the supply chain and creating new and innovative incentives for consumers in the future. Expanded in 2013, the Global Sustainability Summit program will feature innovative thinkers from across the globe that are focused on the latest domestic and international sustainability issues. Early Bird Rate ends today! This is your last chance to receive 10% off of your registration for the Global Sustainability Summit -- don’t delay! Register now. | Antimicrobials are safe, chicken council says The National Chicken Council says antimicrobials in chicken-processing facilities are safe "for poultry products, for consumers and for those working in the plant" when used correctly and in federally recommended amounts. The industry group was responding to a Washington Post article linking antimicrobials to respiratory problems in plant workers and inspectors. Supermarket News (free registration) (4/25) |  | I wish to suggest that a man may be very industrious, and yet not spend his time well. There is no more fatal blunderer than he who consumes the greater part of life getting his living." -- Henry David Thoreau, American author and poet | | Please contact one of our specialists for advertising opportunities, editorial inquiries, job placements, or any other questions. | | Publisher, Food & Beverage: Chris Warne P: 646.462.4647 | | | | |
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