| July 31, 2012 | News for the food, beverage and consumer packaged goods industry |  |  |
- Unilever to sell frozen meals unit to ConAgra
ConAgra is acquiring the North American frozen meals unit of Unilever, with brands including Bertolli and P.F. Chang's, for $265 million. "Just as our acquisition earlier this calendar year of Odom's Tennessee Pride extended our reach into frozen breakfasts, the addition of Bertolli and P.F. Chang's brands can bring us new consumers and new eating occasions," said Gary Rodkin, CEO of ConAgra. Reuters (7/30), Drug Store News (7/30)       - How Frito-Lay is cooking up social innovation
Frito-Lay is using a Facebook application to develop ideas for potato chip flavors. Users are asked to submit flavor suggestions and click an "I'd eat that" button to register support for other users' proposed flavors. "It's a new way of getting consumer research. We're going to get a ton of new ideas," says Ann Mukherjee, marketing chief at Frito-Lay North America. The New York Times (tiered subscription model) (7/30)  | Eating Patterns in America
Rising food prices, stagnant incomes, health concerns, new products and restaurants. See how these trends affect how Americans eat and drink. With The NPD Group's 27th Annual Report on Eating Patterns in America, you can get your facts and insights from the same place the nation's leading food marketers get their information.
Eating Patterns in America | |
- Alcohol brands dive into social media
Heineken is the alcohol brand with the most Facebook "likes," according to a ranking from Simply Measured, which saw an overall increase since January of social media interaction with alcohol brands. Also high on the list, and with increased engagement, are Jack Daniel's, Bud Light, Coors Light, yellow tail wine and Smirnoff US. eMarketer (7/31) - Beef poll shows shift to pinker steaks, ethnic flavors
A poll by the Beef Checkoff Program finds more Americans favoring ethnic flavors, and 51% of those surveyed said they prefer their steak rare or medium rare. "I expected the various ethnic foods to increase, but the fact that consumers are enjoying beef in that medium rare, medium range that we recommend for steaks that pleased me as well," said Dave Zino, executive chef for the Beef Checkoff. Supermarket News (7/30)  | For years, companies have sought to connect the dots between social media marketing and real return-on-investment (ROI), with increased sales being the holy grail. This report shows you how some of today's biggest companies are accomplishing this. Download report |
 | Corporate Social Responsibility |  |  | | |  | - Hormel sets 5 environmental goals to achieve by 2020
Hormel Foods Corp., parent of brands Jennie-O, Dinty Moore and Spam, has set a second round of environmental goals it plans to reach by 2020. Goals will be measured against a 2011 baseline year and include reducing product packaging by 25 million pounds, cutting solid waste sent to landfills by 10% and reducing water use 10%. Environmental Leader (7/27)  | New study: Social data helps CMOs drive key decisions
A new survey of The CMO Club reveals that most CMOs use real-time data from consumer conversations to indicate trends and make decisions - far beyond marketing. CMOs who share this data across their organization have a huge impact on all aspects of product development, sales, service, and more. Read the free report now! |
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   | 10 Principles for Building an Effective Human Capital Plan
The Human Capital Plan is an important tool that organizations use to drive focused actions that can ensure goal achievement and business success. It allows organizations to assess, plan for, and respond proactively to its human capital challenges and needs. Download the white paper to learn more. |
| Health & Wellness | | | | - Raw, dry-roasted nuts pack nutrition punch
Tree nuts are loaded with vitamins and minerals, and contribute to feelings of fullness that may limit over-eating. Unsalted raw and dry-roasted nuts are the most nutritious, said Judy Caplan, spokeswoman for the Academy of Nutrition and Dietetics, who cautioned, "Anything coated with or tucked inside layers of sugar, toffee, chocolate or ice-cream isn't going to give you much nutritional benefit, and the calories can quickly add up." The Sydney Morning Herald (Australia) (7/31) | GMA News | | | | - Only one week left to register for hands-on GMA HACCP training
In just one week, Aug. 7-8, participate in GMA's HACCP Plan Development and Implementation Workshop at GMA headquarters in Washington, D.C. Specifically designed to complement GMA's online HACCP training, this course provides hands-on experience through the development of a mock HACCP plan to facilitate better understanding of the online material and its application to actual products.
Participants will be issued a certificate of participation upon completion of the workshop, which can be used to demonstrate compliance with the training requirements of the federal HACCP regulations. Register today.
| SmartQuote | | | |  | The sad truth is that most evil is done by people who never make up their minds to be either good or evil."
--Hannah Arendt,
German-American political theorist  |
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