 | January 6, 2011 | News for the food, beverage and consumer packaged goods industry |  |  |
- Dial to launch Purex laundry softener crystals in US
Dial, which had some success with combined laundry product Purex Complete 3-in-1 in 2009, is bringing to the U.S. Purex Complete Crystals Softener, a product it already sells in Israel, Germany and other countries. The fabric softener, which replaces sheets or liquids, is being promoted as a "purer way to get laundry that smells clean and fresh for weeks." The New York Times (free registration) (1/5)         | Are you keeping up with the changing world of employee health care? Get The Basics of Employee Health Care for Small Business: A Guide to Creating a Company Benefit Plan, and find out what you need to know today. There's no obligation. Click to download a FREE whitepaper. |
 - GMA backs study of how consumers use brand websites
GMA and the Food Marketing Institute said they support fresearch examining how consumers use and respond to the websites of specific brands. The research, from Accenture, comScore and dunnhumbyUSA, will boost "the industry's understanding of what information consumers are looking for online and using in their purchasing decisions," said GMA's Denny Belcastro. Supermarket News (1/5) - Coffee and bacon among foods with fastest-rising prices
Food and drink prices are rising because of such factors as increased demand from emerging economies and poor weather that has damaged crop production. A pound of bacon costs 44% more at retail than it did a year ago, and a pound of ground roasted coffee is 22% more, with coffee futures at a 13-year high. The Wall Street Journal (1/5)  | Create a winning social-media strategy
Relying on luck and good intentions when developing your social-media approach can leave you with ineffective initiatives. Get the data you need to formulate a savvy social-media strategy that produces measurable results. Check out the key takeaways from SmartBrief's State of Social Media for Business. |
 - How Popchips has become a pop star of influencer marketing
The snack company Popchips overcame the obstacles associated with promoting "healthy snacks" by using the grass-roots strategy known as influencer marketing. Its "one snacker at a time" philosophy is connecting with consumers as the brand spreads from its California base. The company's 2009 revenue tripled from 2008. BNET/Owners Only blog (1/4)  | Retailers need to have a firm understanding of modern day consumer attitudes and behaviors and adjust strategies around this to maximize sales potential. Find out more on, 'The Evolution of Promotional and Pricing Incentives in Consumer Packaged Goods' here: |
 - Winn-Dixie announces changes at the top
Winn-Dixie promoted Laurence Appel to senior vice president of retail operations for Winn-Dixie, replacing Frank Eckstein, who is retiring. Appel's previous post of general counsel will be filled by Timothy Williams. Four executives will divide the duties of Dan Portnoy, who resigned his post as senior vice president and chief merchandising and marketing officer. American City Business Journals/Jacksonville, Fla. (1/5)  | Global trends create supply chain opportunities
In response to global economic and demographic trends, retailers' are mounting new methods to attract customers — creating downstream challenges for Fast Moving Consumer Goods manufacturers. Download a new whitepaper about supply chain strategies manufacturers can adopt that meet retailers' needs and enable business growth. |
| Health & Wellness |  | | |  | |  | | The Buzz(CORPORATE ANNOUNCEMENTS)
Science & Innovation for Healthy Product Development
Functional Ingredients Magazine delivers compelling strategic, innovative & scientific information plus trends, regulatory, & ingredient intelligence to help manufacturers formulate in food/beverage, supplements and health & beauty. The global health & nutrition industry is reading FI—Subscribe FREE NOW.
Interested in learning more about advertising in GMA SmartBrief? Contact Chris Warne at (212) 450-7970 or cwarne@smartbrief.com.  | |  | |  |
| GMA News | | | | - Jan. 7 is the last day to secure discounted hotel rates for the 2011 Supply Chain Conference
Register TODAY and book your room at the Marriott Grande Lakes for the 2011 Trading Partner Alliance* Supply Chain Conference, Jan. 30 to Feb. 1 in Orlando, Fla. The last day to secure discounted conference room rates at the Marriott Grande Lakes is this Friday, Jan. 7.
Learn how innovative companies are finding new ways to drive greater efficiencies throughout the supply chain in sessions like these:
Product Orders: Align Your KPI's to Drive Costs Down and Service Level Up
- Mark Chandler, Vice President Supply Chain, Price Chopper Supermarkets
- Barry Henderson, Director of Supply Chain, Nestle Purina PetCare
Current and Long-Term Transportation Trends - Jimm Butts, Vice President, Transportation, CH Robinson
- Steve Carter, Director, Transportation Planning, Target Corporation
- Dennis Donelon, Director, Customer Supply Chain Integration, PepsiCo Chicago (moderator)
- Martin Herrington, Associate Director, Logistics Purchasing, The Procter & Gamble Company
- Chuck Lindsley Director of Transportation, Unified Grocers
- Craig McPhee, Executive Director, Distribution, Associated Food Stores, Inc. (moderator)
- Richard Stocking, President and Chief Operations Officer, Swift
- Mark Whittaker Vice President PepsiCo Transportation, PepsiCo
Register TODAY and make sure you don't miss the Jan. 7 deadline for discounted hotel rates!
| International | | | | - Indian firms try new inclusive-growth strategies
Many Indian companies are easing up on CSR and philanthropy efforts and adopting inclusive business models designed to make money while also making life better for those at the bottom of the pyramid. DuPont India sent its entire upper management to an immersion program in rural areas to generate ideas for commercially viable products serving the needs of poor consumers. PepsiCo India is developing eco-friendly farming techniques to help farmers in water-scarce regions. Harvard Business Review online (1/5)
| SmartQuote | | | |  | Destiny is not a matter of chance, it is a matter of choice; it is not a thing to be waited for, it is a thing to be achieved."
--William Jennings Bryan,
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