Thursday, July 14, 2011

10 tips to tweak your site and boost conversion rates

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July 14, 2011
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On Demand Webinar: How to Plan Now for Holiday Success
Register to view GSI Commerce’s webinar with guest speaker Sucharita Mulpuru of Forrester Research, Inc. In her presentation, Sucharita outlines research-based recommendations for what online retailers should be doing now for a successful holiday 2011. View webinar now >>
  Online Retail Trends 
 
  • 10 tips to tweak your site and boost conversion rates
    Up to half of all online shoppers abandon shopping carts before checking out, and e-commerce merchants are eager to turn more of them into buyers. At Shop.org's Online Merchandising Workshop, Eight by Eight CEO Amy Africa offered insight into online shoppers' behavior along with 10 suggestions for tweaking your site to improve conversion rates, including making the check-out process simpler and making your "checkout now" buttons the biggest ones on the screen. Shop.org Blog (7/14) LinkedInFacebookTwitterEmail this Story
 
  • Australian consumers clamor for e-commerce
    Online orders in Australia rose 15% last year, with traffic outpacing that of online shoppers in the U.S. and U.K., and the country's online sales are expected to hit $33.3 billion by 2015, according to comScore data. "With a plethora of the larger brands, such as Myer, David Jones, Target, Big W and Westfield recently coming online, Australian e-commerce is definitely beginning to take shape," said Online Retailer's Mark Harvey. Inside Retailing Online (7/13) LinkedInFacebookTwitterEmail this Story
 
Are your Facebook posts being seen? Not getting the results you want?
Our Facebook usage data report can help you design and deliver the right content to the right audience at the right time. Eliminate the guesswork and learn when your customers are visiting Facebook and when they'll be the most receptive to your message. Download our Data Report now.
  New Media & Technology 
 
  • How social media improves engagement with brands' online video
    Consumers spend an average of more than four hours per month on social networks, and they're increasingly sharing links that drive traffic to online video content created by brands and businesses. In this two-minute video, Daisy Whitney offers tips for using social to drive more viewers to your videos. iMedia Connection (7/14) LinkedInFacebookTwitterEmail this Story
 
Get Seen During the Busy Holiday Season
Learn how Magellan boosted prominence and position within search results on leading retail sites during the critical holiday season. Download this free case study and see how you can secure premium digital shelf space and increase clicks and sales at the point of purchase.
  Companies in the News 
 
  • Amazon's Endless.com rolls out in 50 global markets
    Amazon's Endless.com subsidiary rolled out international shipping for shoes, bags and accessories to 50 countries this week, with free shipping on orders of $100 or more. The move follows an earlier announcement that Amazon's flash-fashion site MyHabit will ship to the same list of international markets. InternetRetailer.com (7/13) LinkedInFacebookTwitterEmail this Story
  • Amazon cuts Kindle 3G price after AT&T signs on as sponsor: AT&T is the latest company to advertise on Amazon's Kindle 3G with Special Offers, a move that allowed the online retailer to shave 15% off the price of the gadget, the companies said this week. "Kindle 3G customers read 20% more books, and take advantage of twice as many special offers," said Amazon CEO Jeff Bezos. Total Telecom Magazine (U.K.)/Dow Jones Newswires (7/13) LinkedInFacebookTwitterEmail this Story
Ad Compliance Best Practices Kit — Stay ahead of consumer concern and government regulation with TRUSTe. Gain an overview of what Behavioral Advertising (OBA) is, why it is important, and what your options are. Insights from the FTC, DAA, TRUSTe, Forbes, Publisher's Clearing House and more. Register Now.
  Shop.org Spotlight 
 
  • Wikipedia, Steve Madden and Claire's are hiring
    Shop.org offers a jobs board for people looking for positions in e-commerce. Recent postings include a merchandising manager at Wikipedia, a senior web graphic designer at Steve Madden, and an e-commerce channel marketing manager at Claire's. Shop.org member companies are invited to post jobs for free. Visit the jobs board. LinkedInFacebookTwitterEmail this Story
Learn more about Shop.org ->Website  |  Events  |  Research  |  Shop.org Blog  |  Join Shop.org

  SmartQuote 
  • Decrease your computer's startup speed with File Shortcuts
    So your computer has started running a little slower when it starts up in the morning? Not quite as zingy as it was when you first opened it up? Well to help your computer out and get some of that zing back in its step, you can do a little bit of spring (or summer/fall/winter/once-in-a-blue-moon) cleaning. The trick is not saving all of your files on your desktop. SmartBrief Internal/Washington, D.C. (7/11) LinkedInFacebookTwitterEmail this Story
 
 
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