| June 29, 2011 | News for the food, beverage and consumer packaged goods industry |  |  |
- Coca-Cola Femsa to acquire Grupo Tampico
Mexico's largest soft-drink bottler, Coca-Cola Femsa, is acquiring Grupo Tampico, based in the Mexican city of Tampico, in a $555 million all-share transaction. "We believe it's a geographical area of the country that will have important growth and we have plans to continue growing the business," said Coca-Cola Femsa Chief Financial Officer Hector Trevino, noting other small bottlers may prefer a transaction in shares. Bloomberg (6/29)         | Are you keeping up with the changing world of employee health care? Get The Basics of Employee Health Care for Small Business: A Guide to Creating a Company Benefit Plan, and find out what you need to know today. There's no obligation. Click to download a complimentary whitepaper. |
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 - Brut moves from "slapping" to humor
Brut, which last year launched an interactive site that let users "slap" others, is introducing a humorous digital channel, Brut News Network. The site provides original content including office pranks and extreme sports fails. "We believe that young, male-focused online content is a burgeoning market," said a Brut executive. MediaPost Communications/Marketing Daily (6/28)   | Comprehensive Business Solutions: Optimize Operations and Cut Costs
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| Health & Wellness |  | | | - Potato industry is steamed about weight-gain study
The Idaho Potato Commission and others are questioning a Harvard University study that links potato consumption to weight gain and yogurt and nuts to weight loss. The group is launching a TV campaign with fitness celebrity Denise Austin, noting that potatoes are endorsed as a heart-healthy food by the American Heart Association. USA TODAY (6/28) | GMA News | | | | - International Food Additives Database tool available online
Earlier this month, GMA launched an International Food Additive Database as a tool in helping to expand export markets for specialty and processed foods products. The database uses the Codex General Standards for Food Additives as its baseline and is designed to provide industry with easy access to accurate and current regulatory requirements on food additives in importing countries around the world. Visit the database at www.foodadditivedatabase.com.
| Government & Food Safety | | | | - Food safety campaign aims to cut summer food-poisoning cases
Three federal agencies have partnered with the Ad Council to create quirky commercials and print ads with serious lessons aimed at helping consumers protect themselves against foodborne illnesses such as salmonella and E. coli. The multichannel campaign's message includes four rules: clean, separate, cook and chill. Chicago Tribune (6/28)
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Campbell Soup COO and CEO-elect Denise Morrison said results in Russia have been disappointing, prompting Campbell to leave the country four years after it began doing business there. "We believe that opportunities currently under exploration in other emerging markets, notably China, offer stronger prospects for driving profitable growth within an acceptable time frame," she said. 
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