 | News about digital retail commerce |  |
 | 7 Reasons to Monitor Competitors' Content
Content monitoring is used by companies to understand their competitors' content strategies, create an enhanced shopping experience, drive conversions, and increase search results. It provides detailed data and reporting on the current and historical product content of your identified competitors. Learn more... | - Missoni fever raises the specter of eBay resellers
Target's Missoni launch last week crashed the website and made it impossible for some customers to buy, but that didn't stop others who snagged goods and put them up for sale on eBay at higher prices the same day. Target says it won't limit purchases to deter resellers, but Saks, Abercrombie & Fitch and others put caps on orders. "Retailers are happy the demand is there, but the supply is limited, so they want to accommodate as many people as possible," said NRF's Joe LaRocca. USA TODAY (9/22)      - Online grocery stores offer alternative business model
GroceryRun.com.au, a new online grocery retailer in Australia, is the latest Internet grocer to offer products at significant discounts. Gabby Leibovich, co-founder of GroceryRun, explains that the business model differs from traditional grocery stores and even most online grocers because it focuses on the products suppliers are trying to clear. "Suppliers always have items they need to clear, and in the past a lot of it would have ended up in the bin," Leibovich explains. "That was the problem with having a duopoly. If they didn't want it, what do you do with the rest?" The Sydney Morning Herald (Australia) (9/22)  | As retail standouts like Best Buy, Redbox and Whole Foods have found, an intelligent community strategy delivers real business value. They and more than 500 leading brands use Pluck, Demand Media’s integrated community platform, to cultivate engagement, radiate advocacy and accelerate conversions. Read our Community Results Blueprint to ignite your strategy. | - Have in-store and online reached equality?
Retailers gathered for the Shop.org Annual Summit recently expressed a variety of views on whether their online retail efforts have reached parity with in-store commerce, writes one editor who attended. "For every retailer that I spoke with that said there was absolutely no longer a caste system in place ... there was another who felt online, while making strides, was still struggling for equality." InternetRetailer.com (9/22) - Why mobile sites should forgo flash for function
One key to success for sites such as Facebook, Twitter and Google is the relative simplicity of design that makes them easy for users to navigate, writes marketer Monica Ho. Mobile sites have to move fast and be even easier to use, which means developers shouldn't bog them down with Flash, which can be slow to load and incompatible with some smartphones. iMedia Connection (9/22)  - China's Tencent plans site that melds social and e-commerce
Tencent Holdings, China's largest Internet company, will launch a "super" website next month that integrates its social media products and e-commerce offerings. Tencent's assets include e-commerce site QQ Mall, group-buying site Tuan QQ and Gaopeng, a joint venture with Groupon. Reuters (9/22) - Rally Commerce creates DIY daily deal site for retailers
Retailers confused about which daily deal site to choose and wary of the high commissions many charge now have a another option with Rally Commerce, a cloud-based platform that lets merchants create their own deals and showcase them on Facebook and other sites. TechCrunch (9/22)  | Learn about key HR areas that all entrepreneurs will face
Entrepreneurial execs know that they need to follow the rules, but they may not realize which decisions will lead to the two vital components that help keep HR costs low. The following paper will focus on minimizing human capital expenses in four key areas. Download the white paper, An Executive’s Guide to Cutting HR Costs to learn more. |
| Interactive Advertising |  |  | | | Legislative & Regulatory | | | | | Shop.org Spotlight | | | | - Why Facebook is "sticky" and what retailers can do about it
Utilizing Facebook, and thereby gaining access to its 750 million active users worldwide, is almost a necessity for retailers today. However, Facebook can also be a black hole, with users spending over 700 billion minutes per month updating statuses and doing a little "friendly stalking." At Shop.org's Annual Summit 2011, eBags' Chris Wilson shared his tips for keeping Facebook users focused on a retailer's brand, rather than their cousin's new puppy. Learn more. - Shop.org regional dinners: Food, face-to-face networking and more!
Shop.org will host seven regional dinners in October and November, in Los Angeles, Seattle, San Francisco, Philadelphia, Miami, Toronto and Tampa, Fla. Retailers, attend these free dinners to network face-to-face with other industry professionals. Space is limited, so register now to guarantee your spot. Read more.
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