| November 2, 2011 | News for the retail industry |  |  | |
- Macy's details plans for $400M flagship makeover
Macy's plans to spend $400 million and three years on an extensive makeover of its iconic Herald Square flagship in New York City, adding 100,000 square feet of selling space, building the world's biggest women's shoe store and adding 22 restaurants and foodservice areas including an eatery with views of the Empire State Building. Renovations at the building Macy's built in 1931 are slated to start early next year and finish in 2015. The Wall Street Journal (tiered subscription model) (11/1), Women's Wear Daily (subscription required) (11/2)       | Who Is Buying Your Products?
Whether it's women's clothing, electronics, or auto parts, Esri® Business Analyst OnlineSM identifies the consumer segments that buy your products and reveals where your customers live. Business Analyst Online even includes market potential data that identifies areas that are underserved. Learn more about your customers with a free 14-day trial. | - Penney's aims for an upscale holiday season
J.C. Penney aims to see a payoff from its push to attract younger, style-conscious shoppers with pricier holiday items including rose-gold watches and its most-expensive-ever Liz Claiborne bag. The department store will also feature gift tables curated by Glamour and Maxim magazines, and it's bringing Barbie back to the toy shelves after a 20-year absence. The Sun (Baltimore)/Reuters (11/1), Women's Wear Daily (subscription required) (11/2) - Toys R Us taps nostalgia in holiday ads
Toys R Us has launched its holiday ad campaign by repurposing two ads from the 1980s in a bid to appeal to buyers who grew up with the brand and with the company's mascot, Geoffrey the giraffe. Additional TV spots feature its exclusive toy brands, and all of the ads are being shown on the company's Facebook and YouTube pages, as well as on the major networks and cable channels. MediaPost Communications/Marketing Daily (11/1) - Apple to double spending on stores, cloud
Apple plans to spend $8 billion on capital expenditures next year, more than twice what it spent this year, according to SEC filings. Most of the spending will go toward the company's retail stores -- Apple plans to open 40 new stores in 2012, most of them outside the U.S. -- and to acquire data centers and other facilities to support its cloud-computing operations. Portfolio.com/Tech Observer blog (10/31)  - Top 10 holiday shopping trends
 To kick off the start of the holiday shopping season this week, NRF released its list of the Top 10 trends it expects to see this season. A rise in online shopping is high on the list, 36% of all shopping expected to be done online compared to 33% last year. "Holiday shoppers who shop in multiple channels will spend 22 percent more this year than people who are only shopping in a store," said vice president Ellen Davis. Retail's BIG Blog (11/1) - Survey: Relaxed holiday shoppers spend more
Retailers who are looking to put patrons in the mood to holiday shop may want to move beyond festive music and decked halls to massages and pedicures, suggests a new study. Researchers found that relaxed shoppers are willing to spend more than their stressed-out counterparts on everything from luxury items to basics. Inc. (11/2011) - Low prices are nice, but value is paramount
Smart shoppers will be hunting for bargains this holiday season, but they shouldn't be fooled by a small price tag. "The challenge increasingly isn't 'Am I getting a deal?' It's 'Am I getting the best deal, in the shortest amount of time, and do I trust the process?'" said Brad Wilson, founder of BradsDeals. Keeping an eye on retailer reviews and using sites that compare prices can help shoppers make sure they are getting the most for their money. USA TODAY (11/1) - Brands invest in clothes made from more-sustainable cotton
Levi Strauss, Adidas, H&M and Marks & Spencer have begun selling the first apparel pieces made from cotton grown using sustainable practices set forth under the Better Cotton Initiative. Launched in 2005, the initiative aims to create a more sustainable cotton-growing system that uses fewer pesticides and less fertilizer and water, on farms that adhere to higher standards for workers. Women's Wear Daily (subscription required) (11/1)  | Form the huddle now for 2012. You can create an effective game plan for the next year by using procedural review audits to examine successes, to identify failures and to focus on known areas of loss. Learn this retail operations strategy to prepare for the new year in Wren Solutions’ whitepaper and begin tackling loss and scoring better profits. |
 - Merchants aim to bring mobile to holiday shoppers
Retailers are likely to take a more active role in using mobile technology such as location-based applications to offer real-time promotions aimed at bringing more shoppers into the stores this season, industry experts say. Macy's mobile strategy is centered around its "Backstage Pass" QR campaign, giving users access to short videos by designers including Martha Stewart and Tommy Hilfiger. Adweek (11/2) - More stores go wireless to attract shoppers
Retail chains including Macy's, Sears and Nordstrom have added free Wi-Fi as part of a push to appeal to smartphone-toting shoppers, one of several changes retailers are making to meet tech-savvy customers where ever they are. "We want to help the customer shop on their terms, not ours," Nordstrom spokesman Colin Johnson. San Diego Union-Tribune (11/1)  | Maintaining accurate inventory is at the heart of retailing. Perpetual inventory solutions are one means to that end. Download our white paper, Inventory Is the Store: How Mobility Maximizes Return on Investment, to learn how Zebra mobile inventory solutions improve inventory management by meeting your inventory where it lives on the shelves. |
 - How to create a culture of "intrapreneurship"
Good companies aim for a culture of "intrapreneurship," in which employees are given space to exercise their entrepreneurial, innovative streaks without having to jump ship, says Reggie Aggarwal, CEO and founder of Cvent. "I've found it's important to empower my senior executives to continue crafting a culture of innovation," Aggarwal says. "... Creativity is one leadership competency that any company cannot go without." SmartBrief/SmartBlog on Leadership (10/31) 
| NRF News |  |  | | - Merchants, consumers win as Bank of America calls off $5 fee
Bank of America has backed off plans for a $5 monthly fee for debit card users that it tried to blame on debit card swipe fee reform. The fee met with strong backlash from consumers and others, and Senate Majority Whip Richard Durbin, D-Ill., author of the legislation that required the swipe fee cap, called for depositors to take their money elsewhere. NRF is calling the move a victory for transparency and competition. Read more. - Are you a retail supply chain expert? Prove it.
NRF is seeking supply chain experts to share insights at its Global Supply Chain Summit, held May 6-8, 2012 in New Orleans. The annual event brings senior executives together to discuss current issues in supply chain management, including a focus on the regulatory environment, corporate social responsibility and global trade management. The deadline to submit a proposal is Dec. 9. Learn more.
| Chain Restaurant News | | | | - Red Robin to test fast-casual burger concept
Casual chain Red Robin Gourmet Burgers will debut a fast-casual spinoff called Burger Works this month at Denver's Northfield Stapleton shopping center. The chain joins Famous Dave's, Cheesecake Factory and Ruby Tuesday in testing lower-priced, limited-service concepts to appeal to consumers in a sluggish economy. BurgerBusiness.com (11/2)  | |  | | The Buzz(CORPORATE ANNOUNCEMENTS)
Hear experts from SAS, McDonald's and Cornell University as they guide you on how to turn social media data into profit-driving insights. Specifically, the panelists discuss how and why analytics is the key to transforming unstructured text data into useful information about operations, revenue and guest interactions. Click to view webcast.
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| |  | | Position Title | Company Name | Location | | Merchandise Planner | Smithsonian Museum Retail | Washington, DC | | VP of Marketing | Teavana | Atlanta - Buckhead, GA | | HR Director, Retail Stores | SalonCentric | Based in NJ & NYC, NJ | | Merchandise Buyer - Fashion Apparel | Kohl's Department Stores | Menomonee Falls, WI | | Corporate Visuals Manager | MacKenzie-Childs LLC | New York , NY | | Sr. Systems Training and Communications Specialist | Bj's Wholesale Club, Inc. | Westborough, MA | | Director, Store Planning and Design | Ross Stores, Inc. | Pleasanton, CA | | Commission Sales Associates, Alterations/Fitter/Sewer, Department Managers, LP/Asset Protection | Saks Fifth Avenue | Chevy Chase, MD | | Category Manager - Copy & Print | Staples | Framingham, MA | | Killian Fragrance Specialist | Saks Fifth Avenue | New Orleans, LA | | Chantecaille Beauty Specialist | Saks Fifth Avenue | New Orleans, LA | | Escada Brand Ambassador | Saks Fifth Avenue | San Antonio, TX | | Asset Protection Associate | Saks Fifth Avenue | San Francisco, CA | | Recruiting Manager - Atlanta Area | Saks Fifth Avenue | Atlanta, GA | | Marketing Director - Bala Cynwyd, PA - Saks Fifth Avenue | Saks Fifth Avenue | Bala Cynwyd, PA | | Store Director - Las Vegas, NV | Saks Fifth Avenue OFF 5TH | Las Vegas, NV | | Fashion Buyer | Target | Minneapolis, MN | | Seasonal Selling Professional | Saks Fifth Avenue | Troy, MI | | Beauty Specialist | Saks Fifth Avenue | Atlanta, GA | | Cosmetics Business Manager | Saks Fifth Avenue | Atlanta, GA | | Enterprise Architect Manager | Cabela's | Sidney, NE | | Assistant General Manager Operations (AGMO) | Saks Fifth Avenue | Birmingham, AL | | Costume Designer/Sr. Manager | Spirit Halloween | Egg Harbor Township, NJ | | Logistics Operations Manager | Spencer Gifts/Spirit Halloween | Egg Habor Township, NJ | | Director of Operations | Five Below, Inc. | Philadelphia, PA | | | Click here to view more job listings. | | |
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Six out of ten Americans say the U.S. economy will affect their holiday spending plans. Source: 
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