 | October 21, 2010 | News for the food, beverage and consumer packaged goods industry |  |  | - Nestle circumvents retail price pressure
Nestle avoids a measure of pricing pressure from supermarkets because it sells its Purina products at specialty stores, Nespresso coffee pods online, and other products door to door in Brazil or via ice cream carts in the Philippines. "Nestle stands out in pricing power," said an analyst ahead of an expected announcement that the company added 1.5 percentage points to sales growth so far this year. Bloomberg (10/21)        - P&G campaign asks: "Have you tried this yet?"
A Procter & Gamble campaign in Canada and the U.S. focuses on 18 products and asks consumers, "Have you tried this yet?" The goal is to boost penetration in North America, where 99% of households use at least one P&G product, but "there's a lot of growth in North America to be had," said Melanie Healey, head of the company's largest market. The Wall Street Journal (10/20)  | New Dell™ Latitude ™ E4310- Built thin and light.
The Dell Latitude E4310 ultraportable laptop combines sleek looks with remarkable durability and advanced wireless connectivity. Ships with next generation Intel Core i5 processors. Buy today and receive 30% off select* new Latitude systems. Call (800) 247-2304 to buy or go online to learn more.
*All offers subject to change, see web page for complete details. |
 - Soft drinks, Dr Pepper Snapple are customer-satisfaction winners
In a survey of soft-drink shoppers from the American Customer Satisfaction Index, Dr Pepper Snapple took the top spot in customer satisfaction, with Coca-Cola and PepsiCo tied for second place. Soft drinks overall scored 84 out of a possible 100 points, making it the second-most-popular category out of about 45 in the index, topped only by electronics with a score of 85. The Atlanta Journal-Constitution (free registration) (10/20) - Marathon sponsors load up runners' swag bags
Runners in the ING New York City Marathon will collect goodie bags containing products and promotional items from the race's sponsors. Items include Gatorade Endurance Formula, Poland Spring Bottled Water, Emerald nuts, Kettle potato chips and a magnet from Dunkin' Donuts. Promo Magazine (10/20)  | What could be better than supporting and managing your BlackBerry smartphone deployment, for free? Nothing.
Now you can get industry-leading security and device management tools for BlackBerry smartphones, for free. Download BlackBerry Enterprise Server express today and get started. |
 - Video contest seeks Lea & Perrins ideas
Heinz is offering $10,000 and a chance to meet Food Network star Claire Robinson in a contest asking participants to submit videos showing how they use Lea & Perrins Worcestershire Sauce in home-cooked meals. Brandweek (10/20) - Banquet heats up value, convenience message
A campaign for ConAgra Foods' Banquet brand includes print, radio and in-store ads that highlight the value and ease of the frozen meals, while seeking an emotional connection with moms. The tagline is "So good for so little," and one ad shows young sisters sharing a Banquet pie, noting it costs "about a buck" and takes just minutes to prepare. Brandweek (10/20) - Chef Boyardee intros Club Mum online community: An online community called Club Mum has been launched by ConAgra Foods for the Chef Boyardee brand, with blogs, videos and other content aimed at helping mothers care for their families. MediaPost Communications/Marketing Daily (10/20)
 | Olivier Blanchard on social media ROI
Prove the value of your social media efforts and establish your association's place in the social space. Expert Olivier Blanchard shows you in less than 90 min. how to adapt business ROI your social media activities. Get access to Olivier's Buzz2010 session plus 2 more. Learn more here! |
 | Retail Spotlight |  | | | - SUPERVALU veteran is put in charge of Newell
Steve Irland has been named president of SUPERVALU's W. Newell produce-distribution company, filling the spot vacated by Greg McNiff, who will be senior vice president of operations for the company's Southern California division of Albertsons. Irland has been with SUPERVALU more than 20 years and was most recently vice president of banner marketing. Supermarket News (10/20) 
| Science & Technology | | | | - European Commission proposes animal cloning ban
The European Commission has proposed prohibiting the cloning of animals intended for food production, as well as the importation of meat and milk from cloned livestock. European Union members are expected to clear the proposal. In the U.S., an official from the Biotechnology Industry Organization said, "This decision turns a blind eye to global scientific agreement that foods from livestock clones and their offspring are completely safe to eat." FoodSafetyNews.com (10/21) , The Wall Street Journal (10/20) - Interest in green packaging puts focus on bioplastics
Companies including Procter & Gamble, PepsiCo, Coca-Cola and Johnson & Johnson are turning to bioplastics for packaging, and manufacturers are responding to growing demand by expanding or building factories to make the material. Many bioplastics are biodegradable and considered preferable to products made from fossil fuels, but they can be more expensive. The Wall Street Journal (10/18)  | |  | | The Buzz(CORPORATE ANNOUNCEMENTS)
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| Health & Wellness | | | | - Coffee, tea consumption are linked to lower tumor risk
People who drink more than 3 fluid ounces of tea or coffee per day may have a significantly lower risk of brain tumors compared with those who consume less, a study has found. A report in the American Journal of Clinical Nutrition was based on data from more than 400,000 people in the European Prospective Investigation into Cancer and Nutrition study. NutraIngredients (10/19) , HealthDay News (10/20) | GMA News | | | |
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