October 7, 2010 | News for the retail industry |  |  | | - Retiring Neiman Marcus CEO reflects on a career in luxury retail
Neiman Marcus CEO Burt Tansky officially retired this week, after a long and notable career in luxury fashion retail. On one of his last official tours of the store, Tansky's conversation offered insight into his lifelong passion for his chosen profession. "I can talk shoes, I can talk underwear. I can talk hats. I love to talk about the merchandise," he said. "I get excited by the results, by hot items. Are you kidding? I love to talk merchandising. I love to talk finance, too. I can talk warehouses. I can talk stores. It all intertwines." Women's Wear Daily (subscription required) (10/6)          | Get key demographic and market facts about any location in the U.S. on the go with the Business Analyst Online app. Download the free app now and instantly evaluate an area on-site. | - NRF CEO: Retailers are adopting new holiday strategies
Retailers are adopting new strategies and tactics to help persuade still-cautious consumers to spend this holiday season, NRF CEO Matt Shay said in a CNBC interview. NRF predicts a 2.3% increase in holiday spending this year, a more optimistic outlook than the past couple of seasons but still lower than pre-recession levels. To increase sales, merchants must stay focused on value, pay attention to peak-time staffing, keep inventories lean and increase their use of mobile marketing and other tech tools, he said. CNBC (10/6)         - "Pop-up" stores take advantage of low commercial rents
Pop-up stores lasting from a week to a month have been increasing as commercial real estate landlords are looking for any tenants, and retailers look to unload merchandise fast. The stores work best for retailers or service businesses that don't require building retrofits and have been used by a variety of companies, including small Internet firms testing out a bricks-and-mortar operation and large retailers such as Toys R Us and Borders. Reuters (10/6)          | How can you control your largest source of shrink… if it can't even be seen? Learn how top retailers such as Vitamin Shoppe find, track, and stop employee theft. Our free White Paper explains key loss prevention facts and trends that you need to know, and how exception reporting—properly executed—can dramatically increase your profits and deliver big ROI! Get your copy now! | - Are emerging economies ripe for shopping by text?
Online shopping in emerging markets lags behind e-commerce in other parts of the world, largely because of a lack of access to computers and the Internet. Seattle-based startup SlimTrader aims to change that with a new service that allows consumers to buy goods and pay for them using text-messaging technology. MIT Technology Review (10/6)          | On-Demand Web Conferencing and Collaboration-Anywhere. No need to scramble for conference rooms when you can instantly connect employees, customers or students online. Cisco WebEx supports 10 million subscribers each month with web applications specifically tailored to industry needs. Via computer or Smartphone, you can discover the benefits of WebEx with a Free 14-day trial. Register now. |
- 5 ways to use Foursquare, Facebook Places to pinpoint customers
Location-based applications such as Foursquare and Facebook Places have become an important marketing tool for some small businesses, especially those such as restaurants and bars that rely heavily on foot traffic to bring in customers. Chamin Mills of Bay-Area seafood chain Pacific Catch offers a deal -- from free sweet potato fries to a free shrimp ceviche -- to customers when they use Foursquare within a few blocks of the restaurant. Experts say the first steps to using the services are to claim your site and start setting clear goals. The New York Times (free registration) (10/6)         - Prepare for weak links in your supply chain
Far-off disasters can have a big effect on small businesses when their supply chains are disrupted, Patrick Egan writes. Experts say a plan is essential for smaller companies with fewer suppliers, where any disruption can be magnified. A limited supply chain "might make it more efficient and allow for great relationships, but it may mean that there's more at risk," said Bobby Martens of the Iowa State College of Business. BusinessNewsDaily.com (10/5)          | Increase Sales with the TRUSTe Seal Download this case study to see how one company added the TRUSTe seal to lead registration forms and their shopping cart, and saw an enormous 84% lift in purchases, and a 72% increase in revenue per visitor lift. Learn how a consumer-facing seal can accelerate a transaction, and why visitors feel an increased level of trust upon seeing the TRUSTe seal. |
 Policy & Government Affairs |  |  | |  | |  |  | The Buzz(CORPORATE ANNOUNCEMENTS) Mobile barcodes make traditional media both interactive and measurable. When consumers scan these barcodes with their mobile devices, they are immediately connected to the web where they can view videos, coupons, and more. Want to learn more about mobile barcodes? Sign up for a FREE webinar today. Interested in learning more about advertising in NRF SmartBrief? Contact Susan W. Kim at (202) 407-7877 or skim@smartbrief.com.  |  |  | |  | NRF News |  |  | | - Everything you need to know about the holiday season
NRF's Holiday Headquarters is now live for 2010! Complete with this year's holiday sales forecast, information on holiday hiring and historical research, the holiday headquarters is a one-stop shop for retailers gearing up for the season. Also available for download now: NRF's 2010 Holiday Survival Kit. Visit the HQ.         - How Sephora prepares its website for the holiday rush
Want to take the guesswork out of Web performance this holiday season? During an Oct. 14 STORES Knowledge Series webinar, Sephora's director of e-commerce, Melanie Lucas, will discuss the technology her company is using to minimize site abandonment and key metrics that have helped with holiday forecasting and planning. Learn more.         - Yum! details plan for KFC in U.S.
Yum! Brands raised its full-year forecast, after reporting stronger-than-expected international sales at its Pizza Hut, Taco Bell and KFC chains. Closer to home, Yum! CEO David C. Novak told analysts that, while there's no quick fix for declining sales at KFC's U.S. outlets, there's a plan in place to reinvigorate the brand that includes improving restaurant operations and providing health-conscious consumers with balanced grilled-chicken options. The Seattle Times/The Associated Press (10/6) , The Wall Street Journal (10/6)          | Expert career advice — for a bargain price Just one hour with a top career coach can cost $300. The Career Summit 2010 gives you access to 20 of the best recruiters, coaches, columnists and experts for one low price. Take control of your future and find satisfaction in your career. Discount ends 10/10 — register today! | Career Track |  |  | |  |  |  | | | | |  | Inventory Control Analyst | Castle Megastore Group | Tempe, AZ | Key Account Manager- Internet | Chanel Inc | New York, NY | Retail Solution/Application Consultant | MicroStrategy | Chicago, IL | Branch Head, Field Operations | Headquarters Marine Corps/Marine Corps Exchanges | Quantico, VA | Merchandising Branch Head | Headquarters Marine Corps/Marine Corps Exchanges | Quantico, VA | Director Non Perishable Food Sales | Meijer | Chicago, IL | Buyer/Merchant (Foods Merchandising) | Meijer | Grand Rapids, MI | Branch Head Logistics & Communication | Headquarters Marine Corps/Marine Corps Exchanges | Quantico, VA | Director of Stores | Confidential | Los Angeles, CA | General Merchandising Manager (GMM) | A'GACI, LLC. | Los Angeles, CA | Controller | Pacific Gateway Concessions | South San Francisco, CA | Associate Buyer (Merchant) | Zale Corporation | Irving (DFW), TX | IT Development Manager | The Timberland Company | Stratham, NH | Retail Merchandise Manager | Hallmark Cards | Kansas City, MO | Web Analytics Manager | Neiman Marcus | Dallas, TX | Director of Strategic Pricing | Guitar Center | Westlake Village, CA | Inventory Accountant - Intermediate | Follett Higher Education Group | Oak Brook, IL | Manager, Strategic Retail Pricing | CVS Caremark | Woonsocket, RI | Lead Business Systems Analyst - CRM | Chico's FAS, Inc. | Fort Myers, FL | Senior Retail Marketing Manager | Cabela's | Sidney, NE | VP of Business Systems & Process Implementation / Administration | Dick's Sporting Goods | Pittsburgh, PA | Head of eCommerce Operations | Crate and Barrel | Northbrook, IL | North America Retail Accounting Manager | Nike, Inc. | Portland, OR | eCommerce Web Buyer | Belk | Charlotte, NC | Website Analyst | Follett Higher Education Group | Oak Brook, IL | | |  | |  |  | SmartQuote |  |  | |  | I don't set trends. I just find out what they are and exploit them." --Dick Clark, American radio and television personality   | | | This SmartBrief was created for cpgbrokers.data@blogger.com | | | | | | Recent NRF SmartBrief Issues: - Wednesday, October 06, 2010
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- Thursday, September 30, 2010
| | | Lead Editor: Megan Conniff Contributing Editor: Faye Rapoport Mailing Address: SmartBrief, Inc.®, 1100 H ST NW, Suite 1000, Washington, DC 20005 | | | | © 1999-2010 SmartBrief, Inc.® Legal Information | |
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