  October 11, 2011 | News for the retail industry |  |  | | - J.C. Penney might launch new pricing strategy in 2012
J.C. Penney is planning a new pricing plan for next year that will affect customers and vendors, but the company hasn't released details yet, except to say the department store chain won't adopt an "everyday low-price" model similar to Wal-Mart's. The chain is known for discounting prices and holding sales throughout the year to compete with chains including Kohl's and Macy's. Women's Wear Daily (subscription required) (10/10) - Jomar Stores makes bargain hunting more social
Philadelphia-based Jomar Stores, a chain that caters to middle-income consumers with apparel purchased from the return racks of department stores, is reaching out to its bargain-hunting customers with an online club and a contest designed to reward loyalty and raise brand awareness. The store rewards shoppers with $5 coupons when they post pictures and descriptions of their latest Jomar deals. The New York Times (tiered subscription model) (10/10) - Bloomingdale's puts the final touches on NYC renovation
Bloomingdale's plans to host designer appearances in the next couple months to highlight a $50 million makeover of several departments in its 520,000-square-foot New York City flagship. New features include revamped sportswear sections, a larger shoe department and new designer apparel and home shops. Women's Wear Daily (subscription required) (10/10) - Loro Piana finds success with low-key strategy
While other designer brands constantly battle it out to be the next hot thing in the minds of aspirational shoppers, fabric and apparel company Loro Piana has quietly built a brand with messages of authenticity and classic quality, writes branding strategist Alessandro Di Fiore. The company's products sell in 22 countries and 135 branded retail stores. Harvard Business Review online (10/10)  | How Retail Marketers Can Leverage Cross-channel Marketing in Today’s Consumer-Driven World Retailers are constantly challenged to reach consumers with targeted messages in a dynamic cross-channel marketing environment. Register for this free webinar and learn the five steps to quickly becoming an effective cross-channel marketer. | - Will merchants meet consumers' holiday deal wishes?
Shoppers hoping for big bargains this holiday season may be disappointed as merchants keep inventories lean to avoid drastic markdowns and higher commodity costs keep prices higher than last year. Nearly a quarter of holiday shoppers plan a thrifty shopping season, according to an Accenture survey, and NRF is predicting a nearly 3% increase in holiday sales compared to about 5% rise last year. MSN Money (10/10) - Big ID theft bust shows flaws in low-tech credit cards
Authorities announcing the arrest of more than 100 members of an identity theft ring placed some of the blame on credit-card companies for not putting enough of their resources into creating more secure cards. Cost is a major issue for merchants looking to move toward smart cards, said NRF's Joseph LaRocca, and retailers believe banks should shoulder part of the cost of converting in-store terminals. The Huffington Post (10/10)  | Move beyond credit risk defense. Gain the power to grow with BusinessIQ℠. For a limited time, you can see the benefits of Experian business information for yourself with a 30 day free trial* of our commercial credit reports and scores – with no strings attached. |
- Smartphone technology comes to the supermarket aisle
Supermarkets and grocery-delivery services are adding smartphone applications and quick-response codes to make shopping easier, boost customer loyalty and perhaps reduce labor costs. Ahold USA is piloting a system at three Stop & Shop Supermarket stores that lets customers scan items as they shop and receive targeted coupons and specials. Meanwhile, Peapod and FreshDirect said about 10% of their orders come through mobile devices. The Wall Street Journal (tiered subscription model) (10/11) - Local businesses turn to private-investor groups for funding
Crowdfunding services and investment clubs are providing financing for local businesses that have been passed over by banks. At the same time, the government is relaxing regulations to encourage more private investment in small businesses. One group, Slow Money, has started chapters in 11 states to offer funding to local food businesses. Bloomberg Businessweek (10/7)  | As eCommerce has grown to represent a significant percentage of retail sales and profits, merchants should consider payment strategies that can enhance their online services, open new markets and protect the bottom line. Download this free white paper to learn more. |
 Policy & Government Affairs |  |  | | | |  | Networking for a dynamic infrastructure: getting it right. Organizations are turning to virtualization and consolidation of server and storage resources to help improve efficiency and performance in the data center. Read this paper to see how a holistic approach to network planning and design can deliver optimal value for your dynamic IT infrastructure. |
NRF News |  |  | | - Bill Clinton to speak at Retail's BIG Show in January
NRF announced today that former President Bill Clinton will deliver a keynote address Jan. 16 at NRF's Annual Convention in New York. Founder of the William J. Clinton Foundation and 42nd president of the United States, Clinton will speak on "Embracing our Common Humanity." Attendees can save $350 on registration for Retail's BIG Show by registering before Oct. 15. Read more. - NRF SmartStat: Oct. 11, 2011
The total U.S. GDP impact of retail is $2.5 trillion annually. Source: NRF. - Tips to turn online tactics into business victories
Award-winning social media publisher John Jantsch will host a webinar on Wednesday, Oct. 26 at 2 p.m. ET covering how retailers can build local businesses using online tools and tactics. Jantsch will go through the essentials of local marketing, including how to get found and use local deals and location-based apps in ways that work for local retailers. Find out more. Chain Restaurant News |  |  | | - What went into Whataburger's new ad campaign?
Whataburger launched its first new ad campaign in nine years this week, shifting from a successful one-spokesman strategy to a plan that brings multiple employee and customer voices into the mix. Group marketing director Rich Scheffler explains the impetus behind the new campaign, which involved more than two weeks of shooting without scripts in 20 stores. SmartBrief/SmartBlog on Restaurants (10/11) - Barbecue chain's growth brings head-on competition
Texas-based Dickey's Barbecue Pit has a new franchisee who is scouting locations in Duluth, Minn., where the chain will compete head-on with smaller hometown favorite Famous Dave's. Dickey's, which opened its first eatery in 1941, has 175 locations in 35 states and aims to hit 200 stores this year. Duluth News Tribune (Minn.) (10/10) |  | Position Title | Company Name | Location | VP of Marketing | Teavana | Atlanta - Buckhead, GA | Merchandise Manager | Party City | Rockaway, NJ | Shopper Marketing and Retail Promotions Director | Two West Inc. | Nationwide, United States | Vice President, Business Development | Confidential | Akron, OH | Sales Associate Career Day - Dadeland, FL | Saks Fifth Avenue | Dadeland, FL | SELLING MANAGER | SAKS FIFTH AVENUE | Huntington Station, Long Island, NY | SALES ASSOCIATE CAREER DAY | SAKS FIFTH AVENUE | Bal Harbour, FL | Buyer | Five Below, Inc. | Philadelphia, PA | Sales Associate Career Day! | Saks Fifth Avenue- San Francisco | San Francisco, CA | Director Global Trade & Compliance | Charming Shoppes, Inc. | Bensalem, PA | Permanent and Seasonal, FT and PT Sales Associates - Saks Fifth Avenue Career Day - Indianapolis, IN | Saks Fifth Avenue | Indianapolis, IN | Assistant Store Manager-Luxury Retail-San Jose | Tourneau LLC | San Jose, CA | Commercial Sales Analyst | TAG Heuer | Springfield, NJ | Designer, Stores | Chico's FAS, Inc. | Fort Myers, FL | Corporate Visuals Manager | MacKenzie-Childs LLC | New York , NY | Manager of Store Design | Chico's FAS, Inc. | Fort Myers, FL | Senior Corporate Internal Auditor | PetSmart, Inc. | Phoenix, AZ | Location Director - Home Delivery Organic and Natural Food | Suburban Organics | Ottsville, PA | Assistant General Manager Merchandise | Saks Fifth Avenue | Hackensack, NJ | Sales Associate | Saks Fifth Avenue | Huntington Station, NY | Asset Protection Associate | Saks Fifth Avenue | Stamford, CT | Brand Ambassador- Women's Designer Sportswear | Saks Fifth Avenue | San Antonio, TX | Cosmetics Business Manager | Saks Fifth Avenue | Bal Harbour, FL | Account Manager | SPANX, Inc | Atlanta, GA | Construction Project Manager | Chico's FAS, Inc. | Fort Myers, FL | | Click here to view more job listings. | | SmartQuote |  |  | |  | The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore, all progress depends on the unreasonable man." --George Bernard Shaw, Irish playwright  | | | This SmartBrief was created for cpgbrokers.data@blogger.com | | | | | | Recent NRF SmartBrief Issues: - Monday, October 10, 2011
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| | | Lead Editor: Megan Conniff Contributing Editor: Faye Rapoport Mailing Address: SmartBrief, Inc.®, 1100 H ST NW, Suite 1000, Washington, DC 20005 | | | | © 1999-2011 SmartBrief, Inc.® Legal Information | |
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