News about digital retail commerce |  | - Shop.org remembers Steve Jobs and his retail legacy: Steve Jobs followed his belief that putting great products in front of consumers would convince them to spend, even in dire economic times, writes Shop.org's Artemis Berry in this tribute. Retailers have much to learn from the creative, innovative example he set. Shop.org Blog (10/6)
 Online Retail Trends |  |  | | - EBay executive: India to become top e-commerce hub by 2015
India is poised to break into the top 10 list of e-commerce hubs in the next four years, as the country works to overcome 3G and broadband connectivity issues, said eBay India executive Deepa Thomas. "Bangalore has immense potential as it is active on all fronts like e-commerce, imports and exports." The Times of India (10/4) - M-commerce statistics for merchants
Tracking mobile commerce trends helps online retailers keep up with where their customers are going next. This story includes a slew of industry research and statistics, including the fact that 15% of mobile users now use their gadgets to research products and compare prices at least once a month. eCommerce-Guide.com (10/5)  | The Business Platinum Card® from American Express OPEN Spending power for your business. Premium benefits for you. Access a portfolio of 30+ premium benefits, including: • Membership Rewards® points that pay for flights, hotels, and more • 24/7, 1-on-1 Concierge for help with your life and your Business • Annual $200 Airline Fee Credit for any airline Business Platinum Card APPLY NOW |
 - Global survey shows the power of peers
Peer product reviews are increasingly important to consumers around the world as they make decisions on what to buy, according to a new global survey from ChannelAdvisor. About 90% of respondents said they read reviews before buying and 53% said they also consider comments on social networks including Facebook and Twitter. International Business Times (10/5) - The jury's still out on F-commerce
Facebook has proven itself as an effective tool for brands that jump into social marketing, but merchants say the jury's still out on whether setting up shopping pages on the site will boost sales. "Because it was free, we jumped on board, but we have yet to close a sale," said INK-EEZE founder and CEO Sean Hoy. Fox Business Small Business Center (10/5) - Armani debuts global online store
Giorgio Armani unveiled a new e-commerce website this week that's billed as the fashion house's first global flagship. Five of the store's brands for men and women will be available in 30 European countries, the U.S. and Japan. Women's Wear Daily (subscription required) (10/5) - Australia Kmart head: Online sales don't pose a threat
Guy Russo, managing director at Kmart in Australia, said that retailers have muddled the concept of "sales," which drive consumers to online retailers. "When customers see one price one day and that price slashed by 50%t the next day, it increases their distrust in retailers and their pricing," Russo said. However, he rejected the idea that Internet shops pose a threat to Kmart. International Business Times (10/5)  | Power your connections and turn fans and into real connections when you run technology powered by Buddy Media. Now learn how to drive results with your social posting. Download Buddy Media's free guide for Successful Retail Social Posting |
 | Dx3 Canada – The Canadian trade show were business gets digital – Dx3 Canada is Canada’s only trade show for digital marketers, digital advertisers and digital retailers. January 25-26th 2012, Metro Toronto Convention Centre. Click here to participate. | Shop.org Spotlight |  |  | | - NRF forecasts holiday sales increase of 2.8%
Though several economic indicators paint a solid picture for the holiday season -- including 14 consecutive months of retail sales growth and a substantial reduction in household debt -- continued consumer uncertainty over the stock market, higher gas and food prices, fiscal policy and sputtering job growth will impact spending this holiday season. Slightly higher than the ten-year average holiday sales increase, NRF forecasts holiday retail sales for 2011 to increase 2.8% to $465.6 billion. Read more. - Adobe, e-tailing group share how to perfect the product page
As the holiday season rapidly approaches, retailers are working to ensure that their product pages -- the very foundation of retail sites -- are optimized to meet consumer expectations and convert browsers to buyers. In a recent addition to the Shop.org white paper library, executives from the e-tailing group and Adobe outline an extensive checklist of product page best practices across product page strategies, imagery standards, category-centric tools, video and product recommendations. Download the white paper. SmartQuote |  |  | |  | A guilty conscience is the mother of invention." --Carolyn Wells, American writer and poet  | | | This SmartBrief was created for cpgbrokers.data@blogger.com | | Advertise | Senior Account Director: Dena Malouf (202) 407-7837 | | | | | | Recent Shop.org SmartBrief Issues: - Wednesday, October 05, 2011
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