Monday, September 13, 2010

Maxwell to buy Butterball stake from Smithfield

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September 13, 2010News for the food, beverage and consumer packaged goods industry
 
  Company Watch 
 
  • MillerCoors CEO to share job
    Tom Long, president and chief commercial officer for MillerCoors, will be sharing day-to-day duties with current CEO Leo Kiely, a sign that Long is being positioned for the top spot. Long, who worked for Coca-Cola Co. and has been in the beer industry about five years, will "be further charged with driving our growth strategy," Kiely said. The Wall Street Journal (9/13) LinkedInFacebookTwitterEmail this Story
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  Trends 
 
  • Consumers value touching the merchandise
    A new study finds that consumers will pay more for food and other items they can touch, giving brick-and-mortar stores an advantage over online shopping. In the study, participants bid up to 50% more for items they could touch, compared with when they are given photos and written descriptions. CandyAndSnackToday.com (9/13) LinkedInFacebookTwitterEmail this Story
 
 Has Coupon Clipping Become Chic?
In today's economy more consumers are leveraging the power of coupons to stretch limited budgets. For marketers, this offers a powerful way to drive purchase behavior and customer loyalty. The key — it must be done the right way. Click here to read the full article including the top 5 tactics for an effective coupon strategy. Contact us for a FREE Coupon Strategy Consultation.
 
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  Advertising & Marketing 
 
  • Dove celebrates football's sweet side
    A campaign for Dove chocolate urges women to indulge in "me time" during football season. Mars Chocolate North America is kicking off the effort with a football party in New York City's Times Square co-hosted by Holly Robinson Peete, actress and wife of former NFL player Rodney Peete. Drug Store News (9/10) LinkedInFacebookTwitterEmail this Story
In any industry, operational excellence revolves around key business outcomes including productivity, cost control, and quality of service. For retailers, all of these outcomes are highly, if not entirely, dependent on the quality of the workforce and how it is managed. Find out what challenges retailers are facing, and what a workforce management solution can do for your bottom line.
  Retail Spotlight 
 
  • Winn-Dixie unleashes Jaguars promotions
    Winn-Dixie, the official grocery store of the Jacksonville Jaguars, is launching co-branded bottled water with the NFL team, to be sold only at Winn-Dixie and SaveRite stores. The grocery chain is marking the start of football season with promotions offering chances to win tickets to the games, catered tailgate parties and other prizes. Drug Store News (9/10) LinkedInFacebookTwitterEmail this Story
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  Hot Topics 

Top five news stories selected by GMA SmartBrief readers in the past week.

  • Results based on number of times each story was clicked by readers.
  Featured Content 
 

  Science & Technology 
  • Kraft vending goes digital
    Kraft Foods is testing Diji-Touch interactive touch-screen vending machines in the Boston area that provide nutrition and ingredient information, targeted promotions and interactive advertising. The machines, developed by Kraft, Samsung and Crane Merchandising Systems, also allow users to see rotating visuals of the foods and pay by cash or credit card. MediaPost Communications/Marketing Daily (9/10) LinkedInFacebookTwitterEmail this Story
  • Kraft is again named to Sustainability Index Kraft Foods was recognized for its environmental efforts with a sixth consecutive listing on the Dow Jones Sustainability Index. Progressive Grocer (9/12) LinkedInFacebookTwitterEmail this Story
The Buzz(CORPORATE ANNOUNCEMENTS)

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Interested in learning more about advertising in GMA SmartBrief? Contact Chris Warne at (212) 450-7970 or cwarne@smartbrief.com.  

  Health & Wellness 
  • Hormones provide clues on weight regain
    Researchers say appetite hormones may explain why some dieters can't seem to keep the weight off. The findings "could be used as a tool to personalize weight-loss programs that could guarantee success in keeping off the weight," said one of the study's authors. HealthDay News (9/10) LinkedInFacebookTwitterEmail this Story
 
  GMA News 
  • See the Future of Sustainability at the FMI-GMA Sustainability Summit
    Join retailer and manufacturer executive sustainability teams Dec. 8 and 9, right outside Washington, D.C., for the FMI-GMA Sustainability Summit. Hear directly from companies that have overcome common industry obstacles and are taking their sustainability programs to the next level.

    A core part of the Summit programming will include opportunities to hear from retailer and manufacturer teams who have built successful partnerships around environmentally responsible improvements to their shared supply chain.

    Don't miss this chance to connect with colleagues from industry, government and NGOs that are open to collaboration around shared goals. Register today! LinkedInFacebookTwitterEmail this Story
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  Government & Food Safety 
  • Minn. senator, execs push for food safety changes
    Sen. Amy Klobuchar of Minnesota and executives from Minnesota companies SUPERVALU and Hormel Foods argued for passage of a food safety bill. "Right now there is a glaring problem with the FDA and a glaring problem with resources and their lack of authority to do recalls and get company records," the senator said during a Sunday event. Minnesota Public Radio (9/12) LinkedInFacebookTwitterEmail this Story
Manager BrandConAgra FoodsNaperville, IL
Field Manager Category LdrshpConAgra FoodsBloomington, MN
Associate Manager Sales - Business DevelopmentConAgra FoodsNaperville, IL
Food Scientist--MeatsConAgra FoodsOmaha, NE

  International 
  • Heineken is ready to tap European growth
    Jean-Francois van Boxmeer, chief executive of Heineken, sees "big potential" in Europe following the company's purchase of Femsa Cerveza, maker of Tecate, Sol and Dos Equis. "What we did in the U.S. with Dos Equis, you can also do in Europe," he said, noting the company plans to boost European distribution of Dos Equis and Sol. The Wall Street Journal (9/13) LinkedInFacebookTwitterEmail this Story
 
  SmartQuote 
Positive thinking will let you do everything better than negative thinking will."
--Zig Ziglar,
American author, salesman and motivational speaker


 
 
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