 | News about digital retail commerce |  |
- Third-party online coupon service makes its debut
Group Commerce is the name of a so-called "white label" online coupon startup formed by ex-Google and DoubleClick executives David Rosenblatt, Jonty Kelt and Andrew Glenn. The firm counts among its initial clients The New York Times, DailyCandy, Thrillist and Meredith Corp., all of which will field offers via the service. ClickZ (3/9)        | New Analyst Report: "US Online Retail Forecast, 2010 To 2015"
US online retail sales grew to $176.2 billion in 2010. This new report, compliments of Demandware, outlines the key factors driving double-digit growth for the online channel; consumer behavior and new shopping models. Consumers are constantly connected and demanding new shopping models, such as the flash sale. Download today | - Ease of online shopping creates new breed of returnaholics
More consumers are apparently engaging in bouts of major online shopping after which they return almost all of their purchases. The trend is driven largely by the ease of online shopping and the free shipping on returns many shopping sites offer. "I think there's a lot more impulse-buying now, because you can just send it back," says Michelle Madhok, CEO of shopping sites SheFinds.com, MomFinds.com and BrideFinds.com. New York Post (3/9) - Young women targeted for new social shopping site
Friends can virtually shop together at ShopWithYourFriends, a website launched Wednesday that uses co-browsing technology. The site features clothing from 50 online stores, and retailers can integrate their site with this new social shopping medium. VentureBeat (3/9)  | Three Trends Causing Paradigm Shifts in Online Retail
The growth of ecommerce is accelerating as consumers become more comfortable and confident transacting online. In this whitepaper you will learn about the three major trends re-shaping online retail.
• Video as a way to enhance the shopping experience
• Mobile as a channel for expanding marketing reach
• Personalization informed by advanced analytics |
 - The future of retail through the eyes of a venture capitalist
 A panel of venture capitalists gave attendees at NRF's Innovate 2011 conference a primer on the technologies they should have in their sites right now, including near-field communications that will help merchants personalize the shopping experience based on customers' online and offline behavior and location-based tools such as shopkick that engage with customers the minute they walk in a store. Also, in a short video from the session, Benchmark Capital's Peter Fenton discusses the different strengths Facebook and Twitter bring to the retail mix. NRF Blog (3/9) - Study: Organic search wins more viewers than paid ads
Consumers always view the results of their searches on Google and Bing, but they're increasingly ignoring the paid advertisements that run alongside them, according to new research from User Centric. Participants using both search engines viewed organic search results 100% of the time, but only 28% and 21% looked at the paid ads on Google and Bing, respectively. BusinessNewsDaily.com (3/9)  - Opera rolls out app store for many mobile phone models
Web-browser company Opera has launched a mobile applications store stocked with free and paid apps for several different phones, including those running on Java, Symbian, BlackBerry, Android, and Windows Mobile. Opera is rolling out the store in more than 200 countries, along with a companion site for app developers called Opera Publisher Portal. CNET/Digital Media (3/8) - EBay sells 11,000 Nooks under daily deals program
Ebay has moved the focus of its daily deals program from small-ticket items to popular branded merchandise, as illustrated by the recent sale of 11,000 Nook color e-readers at $199. Currently, eBay's daily deals are heavily focused on consumer electronics, but the company hopes to offer more deals from categories such as home and garden, plus health and beauty. AuctionBytes (3/9)  | Health care reform got you down? Learn more from UnitedHealthcare on how the federal changes to medical benefits will affect you and your employees. This comprehensive guide highlights incentives for enrollment and a timeline of important dates and deadlines. Don't let them pass you by—Learn more here! |
| Interactive Advertising |  | | | - Digital ad agency Rockfish adds venture capital arm
Arkansas-based digital agency Rockfish has created a venture capital division to fund and nurture startups focused on Internet, mobile and retail technologies, with an eye on developing new digital tools that will aid the advertising and marketing efforts of the agency's clients. Rockfish's roster includes Wal-Mart, Sam's Club and Procter & Gamble. Publicis and Interpublic have recently launched similar ventures, and other agencies are expected to follow. MediaPost Communications/Online Media Daily (3/9) | Legislative & Regulatory | | | | - House panel votes to repeal FCC's net-neutrality rules
The House Subcommittee on Communications and Technology voted 15-8 along party lines to reject the Federal Communications Commission's net-neutrality rules, which would place competitive restrictions on providers of Internet access and content. The next step, a vote before the full Energy and Commerce Committee, has not been scheduled, but pundits say that even if net neutrality is rejected by the House, it is unlikely to meet the same fate in the Democrat-controlled Senate. Adweek (3/10), The Wall Street Journal (3/9), The Washington Post/Post Tech blog (3/9) | Shop.org Spotlight | | | | - 6 trends to help you avoid the "race to the bottom"
In the opening session of INNOVATE '11 on Wednesday, Kevin Kelly, author and founder of Wired Magazine, shared his views on how to develop brands and products that succeed in an industry that sometimes "races to the bottom" with price points. Kelly shared six trends or movements in the digitally-empowered physical world of retail that impact how we interact with everything and everyone around us. Read more. - Shop.org SmartStat: March 10, 2011
 Almost twice as many consumers found retail websites via blogs during the 2010 holiday season versus 2009. Source: Shop.org 2010 eHoliday survey - NRF president challenges retailers to ask "why"
According to NRF President and CEO Matthew Shay, asking "how" and "why" leads retailers down the path to innovation. To kick off NRF's Retail Innovation and Marketing Conference held this week in San Francisco, Shay opened the event by encouraging retailers to challenge every assumption they have about their business practices. Watch the opening remarks.
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