December 16, 2010 | News for the food, beverage and consumer packaged goods industry |  |  | - Kraft raises coffee prices
With coffee futures in New York up 61% this year, Kraft Foods has for the third time in 2010 raised prices on its Maxwell House and Yuban coffee brands. Prices for ground coffee were increased 12% and instant coffee was raised 4% because of "significant and sustained" commodity cost increases, said a spokeswoman. Bloomberg Businessweek (12/15)         - Conference challenges manufacturers to go greener
A common theme ran through last week's four-day Sustainability Summit in Virginia: Investing in green initiatives boosts the bottom line. Manufacturers and merchants increase profits when they take steps such as cutting power usage, streamlining distribution systems and creating greener products, said speakers at the event. The summit was sponsored by the Food Marketing Institute and the Grocery Manufacturers Association. GreenRetailDecisions.com (12/9)          | Food Safety Data — Available for All Stakeholders! Supplier quality data bolsters the security of your brand and the yields in your facility — if it's not "locked" in your supply chain's factories. Our new paper in the Profitable and Safe Supply Chain series explains how to link plant and enterprise IT for closer collaboration on quality and safety. | - Florida Citrus debuts cable-TV ads for orange juice
A new ad campaign by the Florida Department of Citrus shows family members drinking orange juice as they prepare for event-filled and stressful days. In the ads, slated for cable but not broadcast channels, the main character says, "I'm glad I have my orange juice," while getting ready to face daily problems such as flat tires, quizzes in school or waiting for a repairman. The Ledger (Lakeland, Fla.) (12/15)          | Increase Sales with the TRUSTe Seal Download this case study to see how one company added the TRUSTe seal to lead registration forms and their shopping cart, and saw an enormous 84% lift in purchases, and a 72% increase in revenue per visitor lift. Learn how a consumer-facing seal can accelerate a transaction, and why visitors feel an increased level of trust upon seeing the TRUSTe seal. |
 | Global trends create supply chain opportunities In response to global economic and demographic trends, retailers' are mounting new methods to attract customers — creating downstream challenges for Fast Moving Consumer Goods manufacturers. Download a new whitepaper about supply chain strategies manufacturers can adopt that meet retailers' needs and enable business growth. | Science & Technology |  |  | | - DuPont unit to gain licensing rights to Syngenta's biotech corn trait
Syngenta said it has agreed to nonexclusively license to DuPont's Pioneer Hi-Bred unit its Agrisure biotech trait designed to resist rootworm in corn. Pioneer plans to use the trait in developing its second-generation Optimum Acremax seeds, which are expected to hit the market in 2012, a spokeswoman for Pioneer said. The deal is set to take effect in January and entitles Syngenta to receive as much as $400 million in payments from Pioneer. The Des Moines Register (Iowa) (12/15)          | |  |  | The Buzz(CORPORATE ANNOUNCEMENTS) The world of coupon redemption is more complex than ever — from new digital coupon media and a new coupon barcode to growing redemption and sophisticated fraud. Turn to the NCH Resource Center for answers. It's your free, online knowledge source for best practices, thought leadership and topical news about coupon redemption. Sign up today! New Research: Store brands use of social media to soar New research report "Social Media & Store Brands" reveals how social media will transform consumer marketing of store brands. Learn how retailers like Walmart, Kroger, Target and others will use social media to compete with national brands on a level playing field. Click here for more details. Interested in learning more about advertising in GMA SmartBrief? Contact Chris Warne at (212) 450-7970 or cwarne@smartbrief.com.  |  |  | |  | GMA News |  |  | | - What's the secret to supply-chain success?
Trading partners are collaborating now more than ever, and reaping substantial benefits in the process. Learn innovative new ways that retailers and manufacturers are working together on supply-chain issues as varied as sustainability, inventory management and workplace safety, only at the Trading Partner Alliance Supply Chain Conference, Jan. 30 - Feb. 1 in Orlando, Fla.
Collaboration-themed sessions include:
Customer Collaboration and Environmental Sustainability Mike Cole, Senior Director of Transportation, Kraft North America Harry Haney, Associate Director Transportation, Kraft North America
Inventory Reduction and Improved Product Orders: Align Your KPI's to Drive Costs Down and Service Level Up Mark Chandler, Vice President Supply Chain, Price Chopper Supermarkets Barry Henderson, Director of Supply Chain, Nestle Purina PetCare
Common Themes for Safe Operations: Priceless. James Koskan, Corporate Director of Risk Control, SUPERVALU Mary Long, Senior Director, Collaborative Supply Chain Solutions, Campbell Soup Company
To learn about all of the insights being shared at the Supply Chain Conference click here for the complete program.         Government & Food Safety |  |  | | - CDC: 1 out of 6 Americans suffers from food-borne illnesses each year
The U.S. Centers for Disease Control and Prevention found that food-borne illnesses sicken one out of six Americans -- 48 million people -- and cause 128,000 to be hospitalized and 3,000 to die each year. Norovirus and salmonella account for most cases. The Food and Drug Administration said such numbers for preventable cases are unacceptable and could be reduced with more prevention-oriented and science-based initiatives. Reuters (12/15)         International |  |  | | - General Mills to buy Australian pasta company
General Mills is acquiring Pasta Master, an Australian maker of pastas, sauces and Italian meals. "With this acquisition, we are adding Italian meal capability to our existing number one position in the fresh pasta and sauce category with our Latina brand. It is a great fit for us," a GM spokesperson said. The deal is expected to be finalized in March. Australian Food News/Just-Food.com (12/16)         SmartQuote |  |  | |  | Those who would give up essential liberty, to purchase a little temporary safety, deserve neither liberty nor safety." --Benjamin Franklin, American statesman and inventor   | | | This SmartBrief was created for cpgbrokers.data@blogger.com | | Read more at SmartBrief.com | A powerful Web site for SmartBrief readers including: | | | | | | Recent GMA SmartBrief Issues: - Wednesday, December 15, 2010
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| | | Lead Editor: Rebecca Pollack Scherr Mailing Address: SmartBrief, Inc.®, 1100 H ST NW, Suite 1000, Washington, DC 20005 | | | | © 1999-2010 SmartBrief, Inc.® Legal Information | |
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