Tuesday, January 3, 2012

Preparing for a mobile wallet future

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January 3, 2012
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News about digital retail commerce

  Top Story 
 
  • Holidays bring big gains for small online merchants
    Many small and niche online retailers drove higher holiday traffic and sales by striking the right mix of innovative social strategies, highly targeted deals and merchandising strategies. "The big winners in sales showed online shoppers they had the prices, inventory and product knowledge that made them better to shop than the bigger brands," said FitForCommerce vice president Danielle Savin. InternetRetailer.com (12/30) LinkedInFacebookTwitterEmail this Story
Power your connections and turn fans into real connections when you run technology powered by Buddy Media. Now learn how to drive results with your social posting. Download Buddy Media's free guide for Successful Retail Social Posting.
  Online Retail Trends 
  • Survey: Women focus on resale value as more sell on resale sites
    Three-quarters of women consumers think about resale value when making a purchase, up 10% from six months ago, as more of them turn to eBay and other selling sites, according to a study. Some 66% of women surveyed said they would rather spend $100 on a higher-quality product that would have a $35 resale value after a year than half that on a product they wouldn't be able to sell in 12 months. MediaPost Communications/Marketing Daily (1/2) LinkedInFacebookTwitterEmail this Story
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  New Media & Technology 
 
  • E-mail segmenting to grow more important in 2012
    Segmenting e-mail lists to help ensure that customers receive marketing messages that are relevant to them is likely to grow even more important this year, as more consumers read their e-mails on mobile's smaller screens and better filtering technology lets them more easily screen out the missives that don't speak to them. Practical eCommerce (1/2) LinkedInFacebookTwitterEmail this Story
  • Preparing for a mobile wallet future
    Mobile phone makers began releasing their first models equipped with the near field communication technology that consumers need to use their smartphones as mobile wallets, but wide adoption of the payment option will also require retailers to invest in point-of-sale systems that work with the technology. Proponents say enabling mobile wallets can speed the payment process and boost sales. Marketnews Magazine (Toronto) (1/2) LinkedInFacebookTwitterEmail this Story
Consumer Insights Your Brand Needs to Know: Latest Trends in Behavioral Advertising
Learn what brand managers, advertisers, as well as networks, agencies, and publishers need to know about consumer survey insights into behavioral ad serving, also known as interest-based advertising. Learn more today!
  Hot Topics 

Top five news stories selected by Shop.org SmartBrief readers in the past week.

  • Results based on number of times each story was clicked by readers.
  Companies in the News 
 
  • E-book pirates threaten publishers' profit
    As Amazon's Kindle and other e-readers become more popular, business is starting to boom for pirated versions of e-books. As much as 20% of e-books are sourced from illegal websites, and the number is on the rise, after publishing deals struck last year drove up prices. The Daily Mail (London) (1/2) LinkedInFacebookTwitterEmail this Story
Just announced — ChannelAdvisor’s 2012 US Catalyst Conference will be held at Mandalay Bay Convention Center in Las Vegas on April 16-18, 2012. Join representatives from all major online channels and leading retailers at the most valuable e-commerce conference of the year. Register today.
  Featured Content 
 
Most Popular Headlines from Last Week
Results based on number of times each story was clicked by readers.

  Interactive Advertising 
Retailers walk Retail’s BIG Show EXPO for free
Retailers, don’t miss out on your free pass to the EXPO at Retail’s BIG Show, Jan. 16-17. The EXPO hosts 400+ solution providers along with 50+ free sessions featuring Ideeli, 1-800-Flowers.com, Walmart and more. Register for your free pass.
  Shop.org Spotlight 
  • How Internet Retailer 1000 companies handle shopping cart abandonment
    With shopping cart abandonment rates rising, Listrak recently reviewed the check-out process and shopping cart remarketing tactics of the Internet Retailer Top 1000 retailers. In a recent addition to the Shop.org white paper library, Listrak identifies numerous opportunities for retailers to recover abandoned carts, including the number, timing, and content of follow-up messages, as well as how retailers can significantly improve the check-out process to mitigate cart abandonment in the first place. As a bonus, this paper includes a "look book" appendix that reviews cart recovery e-mails from 20 retailers. Download the white paper. LinkedInFacebookTwitterEmail this Story
 
  • The most successful social retail campaigns of 2011
    The Shop.org 2011 Social Commerce Study found that 42 percent of online consumers have "followed" a retailer proactively through Facebook, Twitter, or a retailer's blog. But how are retailers maximizing these social connections? At Retail's BIG Show, Jan. 15 to 18 in New York City, Ice.com Founder Pinny Gniwisch and other experts will discuss the best social campaigns of 2011 and what's to come in 2012. Learn more. LinkedInFacebookTwitterEmail this Story
Learn more about Shop.org ->Website  |  Events  |  Research  |  Shop.org Blog  |  Join Shop.org

  SmartQuote 
I know of no more encouraging fact than the unquestionable ability of man to elevate his life by conscious endeavor."
--Henry David Thoreau,
American author and poet


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