January 20, 2012 | CONNECT WITH SMARTBRIEF |  |  | |  | | The Leaderboard |  | | | | - Integrity is an essential ingredient for leadership success
Effective leaders must show their employees that they aren't just out for themselves, John Baldoni writes. "As much as employees want to trust their supervisors, it is up to the supervisor to demonstrate that he or she is worthy of trust or followership," he writes. Leadership styles differ, but all strong leaders need to have integrity, he writes. CBS MoneyWatch (1/19)  |  | Learn How to Cut HR Costs Without Cutting Production Entrepreneurial execs know that they need to follow the rules, but they may not realize which decisions will lead to the two vital components that help keep HR costs low. The following paper focuses on minimizing human capital expenses in four key areas. Download the white paper, An Executive’s Guide to Cutting HR Costs to learn more. |
 |  | - 4 secrets of successful sales leadership
The best sales leaders have to demonstrate complete commitment to their organizations, writes Sean McPheat. "You have to have total faith in your sales processes, your operating methodology, sales philosophy and the future of your entire industry." Successful management also requires experience, strong ethics and a positive outlook, he writes. MTDSalesTraining.com (1/19) - Why regular meetings are critical to a sales team's success
Holding regular meetings is essential for establishing accountability, staying on top of what's happening in the field and reinforcing your priorities, writes S. Anthony Iannarino. "A great sales manager never says anything once, and your team's commitment to your goals will only equal yours if you are committed to continually selling your priorities," he writes. TheSalesBlog.com (1/17) - 3 trends that will shape the future of sales-performance management
Systems to manage sales performance have been evolving to keep pace with the quickly changing nature of sales organizations, writes Mike LaGrand. In the coming years, there will be an increase in the number of available sales tools, and the importance of sales-performance management will stretch beyond the sales team. "Sales still runs its show, but the input of experts from finance or other departments can help bring up that bottom line through use of the data," he notes. Sales Benchmark Index/Sales Force Effectiveness Blog (1/17)  |  | Maximize Your Business's Potential. Choose the American Express OPEN® Charge Card that's right for your established business. • Purchasing Power • Savings on business expenses • Cash flow flexibility • More rewards American Express OPEN®. Apply Now. |
  |  | - Online ad spending is expected to overtake print this year
Ad spending online is likely to exceed ad spending in print magazines and newspapers for the first time this year in the U.S. EMarketer predicted $39.5 billion in online spending this year, compared with $33.8 billion for print, with the amounts continuing to diverge through 2016. Overall, ad outlays for 2012 are expected to climb 6.7%, including a 23.3% increase online compared with 2011. Mashable (1/19), MNILive.com (1/19), Forbes (1/19) - Eating healthy a challenge for business travelers
The U.S. Department of Agriculture says Americans get one-third of their calories from restaurant food -- and it's worse for travelers. "Eating healthy when eating out is a challenge for business travelers and busy moms alike, and Americans are eating out more often than ever before," Annabelle Tometich writes. But dining out doesn't have to be an excuse for abandoning a healthy diet. The News-Press (Fort Myers, Fla.) (1/17) App Update |  | | |  | - Top apps to improve your Twitter experience
If it's time to cleanse your Twitter feed, TweetEraser can help. The application allows users to delete tweets based on date, body text or hashtag, Elijah Daniel writes. Other useful Twitter apps include Friend or Follow and Twuffer, which allows users to schedule tweets, he writes. Mashable (1/19)  |  | |  | | Pi Sigma Epsilon is the only national, professional fraternity for college students looking to improve their sales, marketing, and management skills Since our founding in 1952, we’ve impacted the lives of over 50,000 people on campuses across the U.S. To learn more about how we can give you a business advantage for life, visit pse.org | |  | |  | |  |  | You need to be the unshakable rock of positivity....Your sales people should get a boost of positive energy just from being in your presence." | | SmartBrief on Sales Partners |  |  |  |  | SmartBrief delivers need-to-know news in over 100 targeted email newsletters to over 3 million readers. All our industry briefings are FREE and open to everyone—sign up today! | | This SmartBrief was created for cpgbrokers@gmail.com | | | | | | Recent SmartBrief on Sales Issues: - Thursday, January 19, 2012
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