Pepperidge Farm names new president

Reading this on a mobile device? Try our optimized mobile version here: http://r.smartbrief.com/resp/dArECcrEfWCcyWerCidbcTCicNGBIo

April 2, 2012 News for the food, beverage and consumer packaged goods industry   Company Watch    Kraft shifts to beverages for sales surge Kraft Foods will split its refreshment business from the rest of its line later this year. "We're showing that we can, by expanding or reframing a lot of existing brands, drive growth at a really good clip," said Doug Weekes, vice president of Kraft's refreshment-beverage division. Products included in the split are Crystal Light powdered drinks, Capri Sun juices and a new product, MiO. The Wall Street Journal (4/1), Fox Business/Dow Jones Newswires (3/30)      Presidential switch at Pepperidge Farm Pepperidge Farm announced that Irene Chang Britt will assume the role of president in July and will work to further the company's global baking and snack strategy. Britt previously held other executive positions within the company, and has served in executive management and marketing positions at Kraft Foods and Kimberly-Clark. CandyAndSnackToday.com (4/2)      Improving Total Cost of Ownership with Enterprise Quality Management Solutions. Register now for an discussion on how to lower costs and reduce exposure to product liability with a scalable, best-of-breed QMS. Date: April 24, 2012 Time: 1pm ET Speakers: Daniel Matlis, President, Axendia & Mohan Ponnudurai, Industry Solutions Director, Sparta Systems   Trends    Cincinnati conquers composting concerns A new Workplace Composting Toolkit will aid Cincinnati employers in effectively managing waste. Companies including Kroger Co. and Procter & Gamble will join in this environmental sustainability initiative. Supermarket News (3/30)      Traditional fruit flavors gain favor for beverages Sloan Trends President Elizabeth Sloan said at a Research Chefs Association conference that fruit has risen to the second-most-popular beverage flavor with consumers, who prefer traditional flavors over so-called superfruit. Last year's top flavors are apple, berry and orange, while mango and coconut gained popularity the fastest. FoodNavigator (3/30)      Tax season can be tough. The IRS has increased the time it spends auditing small businesses by 30%. This free white paper brought to you by American Express OPEN, will help you learn how to navigate changes in tax legislation, leverage often overlooked deductions and strategize for the coming years. Download your free white paper, What Every Small Business Owner Needs To Know For Tax Season.   Advertising & Marketing  Bond becomes Heineken's new marketing agent A new campaign for Heineken ties into the release of the upcoming James Bond film "Skyfall." Bond himself, played by actor Daniel Craig, appears in a Heineken ad enjoying a beer instead of his usual martini. Heineken is also launching campaigns for brews Newcastle Brown Ale, Amstel Light and Mexican brand Indio. Advertising Age (tiered subscription model) (3/30)        Retail Spotlight  Come Earth Day, Whole Foods seafood will go sustainable only Starting Earth Day, which is April 22, Whole Foods Market will stop selling seafood that is unsustainable because the supply is depleted or the capture method is harmful. Octopus, sole, skate and Atlantic cod harvested by trawls are among seafood that will no longer be sold because of a "red" rating from the Blue Ocean Institute. The Courier-Journal (Louisville, Ky.)/The Associated Press (3/30)        Hot Topics  Top five news stories selected by GMA SmartBrief readers in the past week. Quaker Oats man gets a fine-tuned look (The Wall Street Journal) Did Dannon, Yoplait get to the Greek on time? (The Wall Street Journal) Nestle ice cream researchers seek an avalanche of insight (BBC) P&G CEO talks sustainability (The Wall Street Journal) Consumer Reports: Store-bought bagels are best in the country (Consumer Reports) Results based on number of times each story was clicked by readers.   Sponsored Content    Getting a Better Return on Luck Barry Moltz The Biggest Threat to Your Data Courtney Rubin Power Naps for Productivity? Vivian Wagner How One Entrepreneur Is Leading the Charge Against Bullying Katie Morell How to Get the Most Out of Video Marketing CAROL MEINHARDT   Health & Wellness  Yogurt intake may curb inflammation markers in type 2 diabetes Consuming a vitamin D-fortified yogurt drink helped type 2 diabetes patients attain significant reductions in C-reactive protein levels as well as interleukin proteins and other inflammation markers, according to an Iranian study in the Journal of Clinical Endocrinology and Metabolism. Researchers also noted improved vitamin D status among people consuming the fortified drinks. MedPage Today (free registration) (3/30)        GMA News  Does your team have the right tools to identify risk factors of salmonella? Preventing contamination by salmonella in ready-to-eat products is essential for all food manufacturers, and GMA has designed a webinar that will provide industry expertise focused on the identification of risk factors associated with salmonella contamination. Facilitated by subject matter experts from GMA and its member companies, participate in the Aggressive Control Measures for a Wily Pathogen: Salmonella in Low-Moisture Foods webinar on Wednesday, April 25 from 1-4 p.m. (EDT). Attendees will gain the necessary tools to design an environmental monitoring program (EMP) to detect potential changes in sanitary conditions in the processing environment, as well as learn actions that can be taken to assure sanitary conditions are maintained, the need to conduct extensive investigative sampling when a potential harborage is identified, and when to escalate sampling/environmental analysis and potentially finished product sampling. Learn more. Learn more about GMA -> About GMA  |  Issues and Policy  |  Newsroom  |  Events  |  Research and Tools   Government & Food Safety  FDA denies BPA ban BPA, a chemical used to extend the shelf life of canned products, surpassed banning attempts despite complaints of the chemical's alleged adverse effects on children. The FDA determined that the proposed danger lacked conclusive scientific evidence. Bloomberg (3/30)      Retailers work to rebuild confidence in ground beef Supermarket chains said sales of ground beef are down after media reported about the use of filler that came to be known as "pink slime," even though it is safe. Hy-Vee is among retailers announcing that it will not sell beef with the filler. Tesco told shoppers they can trade ground beef purchased elsewhere for Fresh & Easy Neighborhood Market ground beef, which the company said has never been made with lean finely textured beef. Advertising Age (tiered subscription model) (4/2)      Position Title Company Name Location Marketing Manager, Carton Foods Tetra Pak Denton, TX Sr. Food Safety Specialist ConAgra Foods Hastings, MN Click here to view more job listings.   SmartQuote  A camel is a horse designed by committee." --Sir Alec Issigonis, Greek-British car designer          This SmartBrief was created for cpgbrokers@gmail.com   Subscriber Tools       Update account information | Change e-mail address | Unsubscribe | Print friendly format | Web version | Search past news | Archive | Privacy policy Advertise Publisher, Food & Beverage:  Chris Warne 212-450-7970 Download Media Kit Job Board:  Jackie Basso (202) 407-7871   Read more at SmartBrief.com A powerful website for SmartBrief readers including: Industry Home Readers' Choice Search Archive Who's Hiring? Grab our News Widget Get this RSS Feed Publish your Press Release Download a SmartBrief Mobile app today       Recent GMA SmartBrief Issues: Friday, March 30, 2012 Thursday, March 29, 2012 Wednesday, March 28, 2012 Tuesday, March 27, 2012 Monday, March 26, 2012     Lead Editor:  Patricia Smith       Mailing Address: SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004     © 1999-2012 SmartBrief, Inc.® Legal Information