  | News about digital retail commerce |  |
| Top Story |  |  | | - Sources: Amazon tablet takes aim at gamers
Amazon reportedly expects to add new tools next month that will allow game developers to add new social features on games created for the Kindle Fire tablet. "Amazon has been hiring a lot of folks in games, both developers and people to help grow their platform," said analyst Colin Sebastian. The company also may be preparing to release two new versions of the tablet. Bloomberg (6/28), VentureBeat (6/28)       | Earn 5X Points on Advertising for the first 3 months and 2X thereafter† with The Business Gold Rewards Card from American Express OPEN.
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  - Study: Mobile devices alter shopping, media habits
The spread of tablets and smartphones has led Americans to change their shopping and media-consumption habits, according to a survey of 9,600 consumers conducted by mobile ad network InMobi and Mobext, the mobile-marketing wing of Havas Digital. Among the findings: More than 60% of the 29.5 million U.S. tablet users spend at least a half-hour daily consuming media content on the devices, with 52% doing so on what had been their downtime. MediaPost Communications/Online Media Daily (6/28), Telecompetitor.com (6/28)  | Hot off the Presses! Q2 2012 ERP Comparison Guide
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 | New Media & Technology | | | | - How well do you know your Facebook fans?
Marketers have been using Facebook, Twitter and other social media outlets as another mass-marketing channel rather a venue for meaningful, one-on-one connections. This is largely because there aren't effective tools to capture and use information that offers a complete picture of who the fans are, writes Wildfire CEO Victoria Ransom. Advertising Age (tiered subscription model) (6/28) - Google's cloud takes aim at Amazon
Google unveiled a cloud-computing initiative, Google Compute Engine, that takes advantage of the company's data centers and custom-built servers to compete with Amazon Web Services. Amazon is considered the industry leader in a sector that is expected to see 30% annual growth. The Wall Street Journal (6/28) - Refinery29 launches redesigned "Shops"
Online style magazine Refinery29 has revamped its "Shops" section in a push to boost its multi-brand e-commerce efforts. The new features will let readers add items featured in editorials to their shopping carts and pay a flat $5.95 shipping fee on orders that total at least $75. Mashable (6/28)  | Any business expanding globally needs to be aware of the complex and oftentimes stringent privacy regulations they'll encounter as they move into new markets. In the EU, for instance, a strict regulatory framework that could spell headaches for U.S. businesses who don't have the facts. Download this FREE eBook to avoid common pitfalls and streamline EU legal compliance. |
- Marketers see "staggering" results with mobile Twitter ads
Twitter's mobile ads are proving a big hit with marketers, even as rivals Google and Facebook struggle to boost their mobile revenues. That's partly because Twitter's mobile users seem more likely to engage with the ads they're shown, boosting marketers' ROI and Twitter's revenues. P.F. Chang's saw a "staggering" mobile response to a recent $25,000 Twitter campaign, netting 1 million interactions in just four days, says digital chief Jason Miller. The Wall Street Journal (6/28)  | RadioShack has a global presence and a variety of innovative products and services. With reasonable investment levels and hundreds of potential markets, a RadioShack franchise represents an exciting opportunity for you to associate with a powerful retail brand. Click here to learn more. |
 | Legislative & Regulatory | | | | | Shop.org Spotlight | | | | - How to understand and incorporate "likeonomics" into retail digital strategy
It may just sound like a catchy word to most, but "likeonomics" is actually a smart concept routed in history and consumer behavior that has nothing (okay, very little) to do with that infamous Facebook Like button. In a recent Q&A on the Shop.org blog, digital marketing strategist Rohit Bhargava shares some of the big ideas transforming the retail industry, along with practical tips on everything from social personalization to simplicity – tips retailers can incorporate into better communication with customers and better design of websites. Read more. Shop.org Blog (6/14)
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