  June 11, 2012 | News for the food, beverage and consumer packaged goods industry |  |  | - Hellmann's goes behind the scenes at Food & Wine Classic
Hellmann's mayonnaise, as part of its "Real Tastes Better" campaign, is posting about two dozen videos online from the Food & Wine Classic, which is celebrating its 30th year in Aspen, Colo. "There is an amazing amount of food talent, and content, which we will be able to capture and bring to people who normally can't access it," said Brian Orlando, senior marketing director for Hellmann's in the U.S. The New York Times (tiered subscription model) (6/10) - Lifeway CEO says her dad was a pioneer
Julie Smolyansky, CEO of Lifeway Foods, took over the company at age 27, after her father, Michael Smolyansky, died 10 years ago this month of a heart attack, at age 55. He started the company in 1986, after moving from Kiev, because he could not find cultured milk product Kefir in the U.S., which helped his Crohn's disease. "He was an early pioneer in the natural-food market," Smolyansky said. "He knew there were foods that had medicinal properties." Chicago Sun-Times/Morton Grove Champion (6/8) - Design chief hired at PepsiCo
Mauro Porcini, formerly of 3M, is joining PepsiCo as its chief design officer, reporting to Global Beverage Group president Brad Jakeman. Porcini will be responsible for managing the design of the company's brands, with a particular focus on the top 12, which include Pepsi, Lay's and Gatorade. Reuters (6/8)  | Mintel Finds Consumers Aren't Avoiding HFCS. Only 3 percent of consumers are avoiding or reducing high fructose corn syrup (HFCS), according to newly released study findings by Mintel ResearchConsultancy. Over 2,000 consumers were surveyed on sweeteners, with some surprising results. Visit CornNaturally.com/Mintel for details. |
 Trends |  |  | | - Poll shows rise in cooking at home
A Harris Poll finds 70% of Americans are cooking more instead of eating out in an effort to save money, and 57% say going out for dinner has become a luxury. At the start of the economic downturn, consumers shifted from casual to quick-service restaurants, said Harris Vice President Mary Bouchard. "Now, with several years of experience with constrained budgets, they have shifted even further from the busy lifestyle convenience of eating out on a regular basis to making time for cooking at home." Progressive Grocer (6/8) - European food brands likely to flourish
European food makers including Nestle, Unilever and Danone are set for a strong year as commodity prices fall and demand for name brands grows stronger in developing countries. "Only about 30% of their sales are in Europe now. They are truly global players with a majority of their sales in emerging markets," said Bernstein analyst Andrew Wood. The Wall Street Journal (6/10)  | Earn 5X Points on select Business Expenses for the first 3 months† with The Business Gold Rewards Card from American Express OPEN. Then Earn: • 3X points on Airfare • 2X points on Advertising, Gas, and Shipping • 1X points on everything else LEARN MORE †Terms and Restrictions Apply. |
 - Right Guard remembers the Dream Team
Deodorant brand Right Guard is a presenting sponsor of a documentary on NBA TV about the Dream Team, the 1992 Olympic basketball champions. The ad shows Olympic basketball players in action, with a narration that says: "Hard work means sweat. And sweat means accomplishment. And the USA Men's Basketball Team knows all about sweat. Work hard. Keep sweating. We've got your back." MediaPost Communications/Marketing Daily (6/10)  | Download Forrester Research, Inc.'s April 2012 report: SMB eCommerce Solutions 2012, A Guide To Selecting Your eCommerce Solution written by Brian K. Walker. Learn which SMB eCommerce solution you should consider for your business. For example, Forrester expects to see the advent of full-service offerings such as Amazon's suite of solutions. Download your complimentary copy now. |
- Private-label coffee pods are coming to Kroger
A Kroger spokesman said the retail chain would introduce store-brand single-serve coffee pods compatible with Keurig brewers from Green Mountain Coffee Roasters. As more companies join the single-cup market, some industry analysts fear the current margins cannot be sustained. Reuters (6/8)  Hot Topics |  |  | | Top five news stories selected by GMA SmartBrief readers in the past week. - Results based on number of times each story was clicked by readers.
Health & Wellness |  |  | | GMA News |  |  | | - Do you have the right tools in place for prevention of intentional adulteration?
While most food processing firms invest considerable resources in their food safety systems intended to minimize occurrence of accidental adulteration, oftentimes the same cannot be said of programs designed to deter intentional adulteration. Such programs, traditionally referred to as food defense, entail an entirely different tool box to achieve desired objectives. On Wednesday, June 27, join GMA for the Food Defense Fundamentals: Food Safety Modernization, FSIS, and Economically Motivated Adulteration webinar to learn about food defense and economically motivated intentional adulteration tools for food processors. In this workshop, industry experts will cover critical issues and techniques required to minimize opportunities for intentional adulteration. Learn about food defense, why it requires a different tactic than food safety, and how to implement those approaches. Register or get more information. Government & Food Safety |  |  | | - Regulators show concern about public "fatigue" from recalled products
Regulators, manufacturers and retailers are increasingly concerned that the rising number of recalled products in the country would result in public "fatigue." Consumers were flooded with 2,363 recalls last year covering food, drugs, medical devices and consumer products, according to data from the FDA, USDA and Consumer Product Safety Commission. Experts say the increase is the result of a combination of greater oversight by regulators, better testing procedures and the use of social media, but the surge in recalled products may endanger health because of the bigger chance that consumers could miss or ignore a recall. USA TODAY (6/10) SmartQuote |  |  | |  | Most people never run far enough on their first wind to find out they've got a second." --William James, American psychologist and philosopher  | | | This SmartBrief was created for cpgbrokers@gmail.com | | Read more at SmartBrief.com | A powerful website for SmartBrief readers including: | | | | | | Recent GMA SmartBrief Issues: - Friday, June 08, 2012
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