| June 12, 2012 | News for the food, beverage and consumer packaged goods industry |  |  |
- Smucker puts focus on pricing
Richard Smucker, chief executive officer of JM Smucker, said the company will increase marketing and innovation in 2013, and work to "increase focus on getting the price right," in some cases by reducing package size. "With the prices that we've seen this past year, everyone in our industry, and the consumer foods industry, has suffered a little bit from that," he said. "But I think we're seeing a turnaround." FoodNavigator (6/11)       - Coca-Cola brings "holistic view" to retail partners
Coca-Cola is about 1½ years into a streamlined retail collaboration that began with its acquisition of Coca-Cola Enterprises. "We bring the customer a fully baked solution," said Steve Cahillane, president and CEO of Coca-Cola Refreshments. "We come with a holistic view that says, 'Here's what we know about your shopper; here's what we know about our portfolio and how it fits into this day part.' " Supermarket News (6/11)  | Free Trial — Discover How Procurement Professionals Are Saving Millions
Armed with a better understanding of your suppliers' cost structures and market dynamics, the IHS Pricing and Purchasing solution can enable you to strategically time your buys, negotiate prices effectively, and reduce supply chain costs. Request a Free Trial | - Heinz debuts stronger vinegar for cleaning
Heinz is selling Heinz All Natural Cleaning Vinegar in 1-gallon jugs, saying it is 20% stronger than traditional distilled white vinegar. The company, which has been selling vinegar for 140-plus years, indicates the stronger product would be effective on windows, laundry and glasses. Pittsburgh Post-Gazette (6/11) - Beverage-makers see sweet opportunities
Beverage companies are looking to alternative sweeteners, both to reduce costs and to cut the calories. "On the horizon for the beverage industry is a full spectrum of beverage solutions from zero-calorie beverages to full-calorie beverages with caloric points in between, all meeting the demands of the consumer for good-tasting refreshment as well as targeted functionality," said Ihab Bishay, senior director of business development and application innovation for Ajinomoto North America. BevIndustry.com (6/11)  | Download Forrester Research, Inc.'s April 2012 report: SMB eCommerce Solutions 2012, A Guide To Selecting Your eCommerce Solution, and learn which SMB eCommerce solution you should consider for your business. Click here for your complimentary copy. |
 | Corporate Social Responsibility |  |  | | |  | - Why supermarkets love sustainable packaging
Packaging-sustainability scorecards are influencing suppliers' manufacturing and shipping practices, says Ron Sasine, senior director of packaging for Wal-Mart. The retail giant's packaging scorecard, along with similar projects by Whole Foods and Publix, have been a hit with consumers while helping to streamline supermarket operations. "Sustainability at its heart is making systems more efficient," Sasine said. "It's a better way and it's also a benefit to do things better for the environment and supply chain." PlasticsToday.com (6/6)  | Advertising & Marketing | |  | | - L'Oreal campaign urges women to join hair color tribe
L'Oreal has launched a campaign for its Healthy Look Creme Gloss semi-permanent hair color, providing Facebook tools that let women form "tribes" based on hair color. "It's about embracing who you are," said Merrin McCormick, associate creative director of marketing agency Campfire. "You really love your hair color and this product doesn't have a drastic change -- it only makes your hair a few shades lighter or darker." ClickZ (6/11)  | Get More with The Business Platinum Card from American Express OPEN. EARN 25,000 MEMBERSHIP REWARDS® POINTS by spending $5,000 in the first 3 months of Card membership†.
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  - Save-A-Lot kicks off competition for road-trip brand ambassadors
Discount grocer Save-A-Lot is searching for its 2012 Fuel Your Family Road Trip brand ambassadors, a team of two interns who will tour the country for 1½ months this summer to host tastings and other events at stores and share affordable meal ideas with customers. Applicant pairs must submit a 90-second audition video explaining the reason they would be best and promote it through social media. The winning team will receive a salary and travel to 12 cities. CSP (6/11)  | Where Government Actions Meet Business Decisions.
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| Health & Wellness | | | | - Study: Misconception abounds about fiber in whole-grain food
A Kellogg-led study into perceptions about whole grain found that 85% of consumers think food labeled as whole grain automatically provides a high level of dietary fiber, which is not always the case. The research concluded that there is a need for more education and better labeling to help consumers better discern which food is a good source of fiber, which means having at least 3 grams per serving. FoodNavigator (6/11) - Farm bill would establish nutrition and agriculture policy
Lawmakers are expected to take up the 2012 Farm Bill this week, which would establish a five-year policy for agriculture and nutrition. A coalition of 70 food and nutrition experts called on lawmakers to amend the bill to make it a "healthier-food bill." Suggestions include greater investment in nutrition programs and changes to a crop-insurance program. FoodNavigator (6/11)  | |  | | The Buzz(CORPORATE ANNOUNCEMENTS)
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| GMA News | | | |
| Government & Food Safety | | | | - GMA hires chemistry, microbiology experts
GMA has hired Melinda Hayman, most recently director of technical services at Food Safety Net Services, as microbiology director. William Koshute, formerly a pharmaceutical research scientist for Sanofi-Aventis, was hired as a chemistry scientist. "GMA has a world-class food safety practice, and I am confident that both Melinda and William have the scientific expertise and experience to help make it even more robust and effective," said George Dunaif, GMA vice president of food safety and technical services. Progressive Grocer (6/11) - Raw produce poses growing food-safety challenge
Increasing demand for raw produce has the foodservice industry working to innovate and evolve food-safety procedures, as more shoppers incorporate fresh fruits and vegetables into their diet. Recent foodborne outbreaks came from items such as spinach and tomatoes, rather than ground beef. "With meat, people always cook it. However, with salad greens, people don't cook it to begin with, so if pathogen contamination happens in any place along the chain, then people are going to get sick," said Sangwei Lu, associate professor of infectious diseases at the University of California, Berkeley. QSR Magazine (6/2012)
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