June 19, 2012 | News for the retail industry |  |  | | - Why retailers should invest in their employees
Retailers that look at employees as resources to be invested in and nurtured rather than costs to be cut are positioning themselves to boost efficiencies and future profits, according to MIT business professor Zeynep Ton. "Highly successful retail chains — such as QuickTrip convenience stores, Mercadona and Trader Joe's supermarkets, and Costco wholesale clubs — not only invest heavily in store employees, but also have the lowest prices in their industries, solid financial performance, and better customer service than their competitors." Time.com (6/18)  | Getting Critical Data to Address Consumer Price Sensitivity To increase profits and market share, retailers need to generate the right pricing data and use it effectively. This data can not only help retailers to check that their pricing is in the right range, but, more importantly, can help identify where the pricing is less competitive, and use that information to thrive by making the right purchasing and tactical decisions before the season starts. Get this free report now. |  | Free Whitepaper: Connecting Foot Traffic to Cash Flow Retail executives who have applied people counting data and analytics to store operations have seen a 7% uplift in sales. Learn how foot traffic data and analysis can help you identify key performance indicators for foot traffic, allocate labor more efficiently, and measure marketing effectiveness. Download it now! |
 NRF's 2012 Loss Prevention Conference |  |  | | | | - NRF's Rich Mellor executive discusses hot topics in loss prevention
Emerging retail technologies such as mobile point-of-sale and how they will affect the fight against organized retail theft will be a hot topic at NRF's Loss Prevention Conference in New Orleans this week, says NRF Vice President for Loss Prevention Rich Mellor. "It's a technology that retailers are spending considerable time, effort, energy and expense to bring into their stores, and along with it comes lots of complexity in how it impacts the loss prevention team and how they do their job." Security Director News (Langhorne, Pa.) (free registration) (6/11)  | Find your 25th hour — Want to boost your company's productivity? Microsoft is offering a workplace productivity survey to help you discover how to give your people more time to innovate, plus find ways to improve your company's productivity. Get the survey and see how you can get time on your side. |
- Can personal attention combat the rise of showrooming?
Watching shoppers in your store whip out smartphones to compare prices is a painful reality of the digital age, say experts who offer tips to merchants looking to combat the rise in "showrooming." First and foremost, focus on the kind of face-to-face personal service that websites will never be able to replicate, says Michael Fox, president of M&M Paper in Van Nuys, Calif. Bloomberg Businessweek (6/18) - Exclusivity is key for luxury brands in brick-and-mortar retail
Premium brands including Burberry, Gucci and Louis Vuitton are increasing their e-commerce efforts while remaining firmly in the world of brick-and-mortar luxury, with high-profile flagships swanky enough to entice both wealthy spenders and aspirational shoppers, writes Forbes' contributor Laura Pomerantz. Forbes (6/18) - How "Henry" may affect the economic recovery
A demographic group economists and trend-watchers call high-earners-not-rich-yet or "Henry" has begun belt-tightening again after a short burst of post-recession spending. The trend has the potential to hinder a full U.S. economic recovery, says Unity Marketing president Pam Danziger. Bloomberg (6/18)  | The recruiting ecosystem is changing, led by professional social networks like LinkedIn and social media apps like Jobvite. Examine how the new ecosystem creates a streamlined, scientific and democratic approach to the recruiting process in this free white paper. |
- What small merchants should know about retail design
Many big retail chains seem to have discovered the layout secrets that encourage shoppers to spend more. Experts say to start with arresting window displays that entice passersby, eye-catching displays at entrances, and layouts that encourage shoppers to turn right and make a counter-clockwise circuit of the store. Entrepreneur online (6/18)  | Cloud Security Who Do You Trust? Cloud computing changes the way we use computing with the promise of significant economic and efficiency benefits. But significant security issues are presented with this new approach to computing. This white paper explains why trust, reliability and security decisions are central to choosing the right model. |
 Policy & Government Affairs |  |  | | | |  | Prosper from CMO Insights on Email Deliverability An email marketing campaign is all for naught if the email never reaches the inbox. Learn what senior marketers are doing to ensure that it does. Download "CMO Perspectives on Email Deliverability" to fine-tune an email deliverability strategy that's right for your organization. |
NRF News |  |  | | - How to create a better story for your brand
Brand perception and building an engaging brand story are fundamentals to consumer awareness, engagement and sales. As NRF has focused on all-things retail marketing in May, Laura Gallagher, RAMA board member and president of The Creative Company, shares her expertise on brand building by explaining the core elements to achieving optimal brand perception, as well as exemplary companies in the industry that all retailers can learn from. Read more. Retail's BIG Blog (5/31) Chain Restaurant News |  |  | | - COO: Luby's has big plans for Fuddruckers
Luby's has invested significantly in upgrading the locations and menus at Fuddruckers since it acquired the chain in 2010, says COO Pete Tropoli in this profile of the executive who grew up around the family-run company's restaurants. Tropoli started working for the company part-time after law school and became full-time general counsel in 2001. CultureMap (Houston) (6/18) |  | Position Title | Company Name | Location | Category Buyer | School Outfitters | Cincinnati, OH | Sr. Merchandise Planner | BevMo! | Concord, CA | Assistant Vice President, Allocation | dressbarn | Suffern/border line Mahwah, NJ , NY | Manager, Information Systems Audit | PetSmart, Inc | Phoenix, AZ | Associate Buyer - Toys | Shopko | Green Bay, WI | Divisional Private Brand Manager - Ladies | Shopko | Green Bay, WI | VP eCommerce | Burlington | Burlington, NJ | eCommerce Merchandise Manager | Gorsuch | Vail, CO | VP DMM Ladies Shoes | Burlington | Burlington, NJ | Divisional Vice President, Marketing - Customer | REI | Kent, WA | Divisional Vice President, Marketing - Brand Creative | REI | Kent, WA | Sr. Analyst, Customer Analytics | REI | Kent, WA | Divisional Merchandise Manager (DMM) | Perry Ellis International | Miami, FL | Sr. Site Manager, Shopping Experience | Apple, Inc. | Cupertino, CA | Planner | Bed Bath & Beyond | Union, NJ | Associate Buyer | Five Below, Inc. | Philadelphia, PA | Human Resources Director (Talent Development Director) | Saks Fifth Avenue | Palm Beach Gardens, FL | Senior Director of Merchandising | Francesca's Collections | Houston, TX | DIRECTOR OF MARKETING – CRM STRATEGY | Saks Fifth Avenue | Huntington Station, NY | Merchandise Planning Manager | Spirit Halloween | Egg Harbor Township, NJ | | Click here to view more job listings. | | SmartQuote |  |  | |  | It seems that the creative faculty and the critical faculty cannot exist together in their highest perfection." --W. Somerset Maugham, British writer  | | | This SmartBrief was created for cpgbrokers.data@blogger.com | | | | | | Recent NRF SmartBrief Issues: - Monday, June 18, 2012
- Friday, June 15, 2012
- Thursday, June 14, 2012
- Wednesday, June 13, 2012
- Tuesday, June 12, 2012
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