| News about digital retail commerce |  |
| Top Story |  |  | | - EBay pushes for support of resellers' rights
EBay asked sellers to push the Obama administration to affirm the "first-sale" doctrine ahead of a Supreme Court decision that could change the rights of resellers. The decision will clarify whether a precedent applies to goods purchased overseas for resale in the U.S. The precedent holds that the manufacturer of a product has the right to set the price only for the original sale. AuctionBytes (7/9)       | Earn 5X Points on Shipping for the first 3 months and 2X thereafter†
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  - Self to roll out curated virtual trunk show
Self magazine is taking a page out of Pinterest's book with the planned September launch of Selfcurateyourlook, a rotating collection of staff-selected products and ads laid out like digital catalogs. Visitors will be able to create personal look books with their favorite items and share their books via social media and e-mail. Adweek (7/6) - Hotwire takes mobile travel bookings international
Building on the success of its mobile-optimized site for last-minute travel bookings in the U.S., Hotwire is introducing an international site in the U.K. and Ireland. Hotwire is finding that 1 in 10 of U.S. hotel bookings are made via mobile devices. "Our experience from the U.S. is that mobile is becoming increasingly popular," said Fulvia Montresor, senior director at Hotwire.com. MobileCommerceDaily.com (7/9) - With more users going mobile-only, retailers are challenged to follow
More than 1 in 4 mobile users relies exclusively on their mobile device for online shopping, a survey from Prosper Mobile Insights finds. This fact challenges retailers who increasingly must reach their audience via this platform. One standout solution may be video, which "distinguishes itself from the deluge of other banner ads, popups and mundane e-mails that mobile users may encounter," said Pamela Goodfellow, consumer insights director at BigInsight. MobileCommerceDaily.com (7/6)  | Top 5 HR Compliance Concerns for Small Business
Small and medium sized companies spend a lot of time focusing on core business issues, but they may overlook one of the most potentially serious and costly issues — regulatory compliance. How do you know what issues to look for in order to protect the company? Download this must-read paper that discusses the top 5 HR compliance issues. |
  | Any business expanding globally needs to be aware of the complex and oftentimes stringent privacy regulations they'll encounter as they move into new markets. In the EU, for instance, a strict regulatory framework that could spell headaches for U.S. businesses who don't have the facts. Download this FREE eBook to avoid common pitfalls and streamline EU legal compliance. |
 | Hot Topics | | | | Top five news stories selected by Shop.org SmartBrief readers in the past week. - Results based on number of times each story was clicked by readers.
| Companies in the News | | | | - Office Depot works to expand online sales in Europe
Office Depot expects to eventually make 75% of its sales in Europe via the web, encouraging online sales by catering to country-by-country differences in customers' needs and shopping preferences. "You should go that extra step and do things such as using native copywriters, not just a good translator, to convey your marketing messages and unique selling points more effectively," said senior manager Daniel Peters. Internet Retailer (7/6) - Cielo to pay $670 million for U.S. payments processor
Brazil-based payments processing company Cielo will acquire U.S.-based Merchant e-Solutions for $670 million, in a deal designed to boost Cielo's services at home. "In addition, with the acquisition, Cielo gains a physical presence in Silicon Valley, a hotbed of technological innovation and currently the epicenter of the digital revolution in payments," Cielo said in a statement. Internet Retailer (7/6) Most Popular Headlines from Last Week Results based on number of times each story was clicked by readers.
| Legislative & Regulatory | | | | - State and federal lawmakers address online sales tax
Virginia will require online retailers to collect sales tax next year. The state is one of several and the District of Columbia moving forward with online sales tax measures. The growing number of states taking action is fueling support for federal legislation. Changing the law could mean as much as $23 billion in annual revenue for cash-strapped states, according to the National Conference of State Legislatures. The Washington Post (7/8) | Shop.org Spotlight | | | | - Inside Kate Spade's powerful 360-degree digital campaign
Retailers at the cutting-edge of digital commerce understand that an integrated retailing model depends on a digital content strategy that runs through the entire organization. At the Shop.org Online Merchandising Workshop in San Diego, July 16 to 18, executives from Kate Spade will share how their team has found success by merging content and commerce on their e-commerce site, in social marketing and in their stores. Learn more. - The science behind effective audience engagement
Technology has shifted the balance of informational power to consumers, and for retailers to survive and thrive, companies must continuously innovate to earn and captivate consumers. In a new white paper on Shop.org, ExactTarget's in-depth study of the 100 fastest growing retail chains in America revealed the methodologies behind how these companies are building and engaging consumer audiences through their in-store, digital and mobile touch points. Download the white paper.
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Debenhams will launch an e-commerce site in Germany, making it the first U.K. department store to roll out its online offerings in a foreign language. The company has also expanded its delivery area to 41 countries including the U.S., Argentina, Israel and Kenya. 
One in 5 e-mails in a given marketing campaigned are opened on a mobile device. Source: 
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