Thursday, December 15, 2011

Look back. Go forward. Best of 2011.

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December 15, 2011
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How I See It
5 Questions with eBags.com CMO Peter Cobb
  
EBags.com has had another good year with sales up 25%, and a small-but-growing number of customers spending more when they shopped from their tablets, says co-founder and CMO Peter Cobb. In this interview, he shares his thoughts on how Cyber Monday is morphing and the potential for mobile and social commerce in the coming year. "We believe online retail is a superior customer experience and with online less than 10% of total retail sales, there is still a lot of upside for growth." SmartBrief/SmartBlog on Leadership (12/12)
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How You See It
What should online retailers' top priorities be for 2012?
53%   Determining a mobile strategy
27%   Improving the basics of their e-commerce sites
15%   Expansion
8%   Figuring out where they need to be with social commerce
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What's the most exciting recent development in digital commerce?
73%   Mobile opportunities
17%   Daily deals
9%   Digital wallets
3%   Flash-sale sites
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Where in the world should online retailers be expanding?
39%   Asia
22%   Europe
21%   South America
12%   Africa
9%   Elsewhere
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What is the biggest challenge right now in e-commerce?
34%   Cross-channel integration
33%   All of the above
12%   Figuring out how to leverage social media
11%   Reducing cart abandonment
7%   None of the above
7%   Learning how customers are using tablets and smartphones
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Shop.org Resources
  • Shop.org Blog
    News and features all about the latest trends and issues in digital retail
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  • Research and Resources
    Original research, consumer data, and other resources for digital retail professionals
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  • Holiday Central
    Get eHoliday survey results and press releases here
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  • Get Involved
    Find out about the top 5 benefits of being a Shop.org member
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  • Shop.org Jobs Board
    Available to members as a platform for sharing job opportunities relevant to retailers and service providers within the digital retail industry
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Product announcements appearing in SmartBrief are paid advertisements and do not reflect actual SHOP endorsements. The news reported in SmartBrief does not necessarily reflect the official position of SHOP.

Most Popular Stories

These are the most clicked and shared stories in Shop.org SmartBrief in the past year.

Top 10 holiday shopping trends
Retail's BIG Blog (11/1)
New tool from Google generates search terms
Adweek (10/20)
How mobile is revolutionizing retail
STORES magazine (11/2011)
Amazon debuts Kindle Fire
Bloomberg (9/28), The Wall Street Journal/Digits blog (9/28)
Amazon bets on software to set Fire apart from rival tablets
The Wall Street Journal (11/15)
How Facebook boosted Macy's online sales
ClickZ (5/5)
Google VP: E-commerce in the midst of "radical transition"
Computerworld (3/31)
What are mobile shoppers buying?
Adweek (11/10)
Lands' End iPad strategy exploits mobile capabilities
eMarketer (4/8)
How 4 department stores are tackling social commerce
SmartBrief/SmartBlog on Social Media (3/22)
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Smartest Quotes

These are the most clicked and shared SmartQuotes in Shop.org SmartBrief in the past year.

Get action. Seize the moment. Man was never intended to become an oyster.
-- Theodore Roosevelt,
26th U.S. president
Computers are useless. They can only give you answers.
-- Pablo Picasso,
Spanish artist
We have always found that people are most productive in small teams with tight budgets, time lines and the freedom to solve their own problems.
-- John Rollwagen,
American corporate executive

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