Wednesday, December 28, 2011

Report: Online holiday sales hit new record

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December 28, 2011
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News about digital retail commerce

  Top Story 
 
  • Report: Online holiday sales hit new record
    Online sales continued to hit records this holiday season; shoppers spent $35.3 billion between Nov. 1 and Dec. 26, a 15% increase over the same period last year, according to comScore date released Wednesday. Sales of digital content accounted for about 20% of Christmas Day sales, as consumers bought e-books, music and other content for their new gadgets. TechCrunch (12/28) LinkedInFacebookTwitterEmail this Story
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  Online Retail Trends 
  • Online shoppers rate products over price
    For the first time since the recession, price hasn't been the most important factor driving online shoppers, who rated finding the best merchandise and learning more about the products as more important, according to ForeSee's 2011 Holiday E-Retail Satisfaction Index. USA TODAY (12/27) LinkedInFacebookTwitterEmail this Story
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  New Media & Technology 
 
  • U.K. shoppers come armed with mobile gadgets
    Retailers in the U.K. reported a significant rise in the number of shoppers using mobile devices to scan codes, compare prices and shop online while on the go this season. "Customers' behaviours have changed. The transaction volume we've had in the last few days has surprised all of us," said Jonathon Brown, head of online selling for John Lewis. The Guardian (London) (12/27) LinkedInFacebookTwitterEmail this Story
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  Companies in the News 
 
  • ForeSee: Amazon is No. 1 in customer satisfaction this year: Amazon took the top spot in ForeSee's annual customer-satisfaction ranking. TigerDirect and J.C. Penney gained the most. Formerly second-place Netflix dropped 8 points after raising prices and unsuccessfully trying to spin off DVD rental into a separate business. TechCrunch (12/27) LinkedInFacebookTwitterEmail this Story
  • British Vogue event promotes online fashion retailers
    Fashion magazines and style merchants have increasingly come together to promote online sales in the U.S., and now Vogue has expanded its efforts to the U.K. The recent British Vogue Online Fashion event had hundreds of style merchants posting offers on the magazine's website, with links back to their own online retail sites. InternetRetailer.com (12/27) LinkedInFacebookTwitterEmail this Story
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  Featured Content 
 

  Interactive Advertising 
 
  • Ads lagging technology in video-enabled world
    Ad content producers are lagging behind the technology infrastructure required to extend ad campaigns across multiple platforms, per a Canoe Ventures report. U.S. consumers are expected to have as many as six types of video-capable screens connected to the Internet by 2015, but marketers are looking for better measurement systems for such integrated campaigns, the report says. Automatic content recognition and interactive advertising through cable could drive further engagement. MediaPost Communications/MediaDailyNews (12/27) LinkedInFacebookTwitterEmail this Story
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  Shop.org Spotlight 
  • Target, Wal-Mart, Macy's and Best Buy score top spots for holiday ads
    Last year's best holiday commercials may have been touching and poignant, but for 2011, it's all about the laughs. According to the Retail Advertising and Marketing Association's 2011 Favorite Ads survey, more than 30% of consumers said Target had the best holiday television commercial, followed by Wal-Mart, Macy's and Best Buy -- each playing up the humor of the holidays. The best part? Nearly two in five shoppers said they were actually motivated to shop from a particular retailer because of their commercial. Watch the ads. LinkedInFacebookTwitterEmail this Story
  • Shop.org SmartStat: Dec. 28, 2011
    4 in 10 shoppers say they follow retailers on social networking sites for information on contests and events. Source: 2011 Social Commerce Study LinkedInFacebookTwitterEmail this Story
 
  • Shop.org retail members, claim your free pass to Retail's BIG Show
    From learning the impact of the rise of tablet-commerce to understanding the buy button in the brain, there are hundreds of opportunities to learn about digital retailing at the NRF 101st Annual Convention & EXPO, Jan. 15 to 18 in New York City. The event features a keynote address from President Bill Clinton and a Shop.org First Look Track focused on digital retail. Learn more. LinkedInFacebookTwitterEmail this Story
Learn more about Shop.org ->Website  |  Events  |  Research  |  Shop.org Blog  |  Join Shop.org

  SmartQuote 
Human beings have an inalienable right to invent themselves; when that right is pre-empted it is called brain-washing."
--Germaine Greer,
Australian writer and feminist


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