  | July 10, 2012 | News for the food, beverage and consumer packaged goods industry |  |  |
| Company Watch |  |  | | - Dole campaign compares bananas with sports drinks
Dole has launched a campaign this summer based on a study showing bananas provide the same energy boost as sports drinks but are more nutritious, less expensive and have no artificial ingredients. "Everyone assumes bananas to be one of nature's best, most efficient energy sources, but until this study, a direct comparison of bananas to sports drinks had never been undertaken," said David Bright, vice president of marketing for Dole Fresh Fruit. Progressive Grocer (7/9)       - Whole-grain white flour launched by ConAgra
ConAgra has introduced Ultragrain High Performance, a whole-grain white flour made with a grain variety called Snowmass, exclusive to ConAgra and with stronger gluten than other wheat varieties. The company says the flour saves money for bakers by reducing the amount of vital wheat gluten needed for baked goods. BakeryAndSnacks.com (France) (7/9)  | Earn 5X Points on Shipping for the first 3 months and 2X thereafter†
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  - Price of corn futures increases amid crop concern
 High temperatures and drought are harming the U.S. corn crop, sending the price of corn futures up 14% in a single week and reversing a three-month trend of declining global food prices. "Every day that passes, more corn will be abandoned," said Illinois farmer Don Duvall. "But even if it starts raining now, there will not be that bumper crop of corn everyone talked about." SmartBrief/SmartBlog on Food & Beverage (7/9) - Women drive craft beer growth
Women are fueling the growing popularity of craft beer, both as brewers and as consumers. "I really think there are more women drinking craft beer because it's not just bland and tasteless, and it goes with food better than wine goes with food," said Anita Johnson, owner of Great Fermentations, a home-brewing supply store in Indiana. The Indianapolis Star (7/9)  | |  | | | More than financing. Ideas to help build your food business.
At GE Capital, Corporate Finance we're more than bankers. We're builders. With a reputation for helping food and beverage manufacturers and distributors succeed. By providing financing and GE insights that can help you meet your toughest challenges. Find out more at GECapital.com/Food. | |  | |  |
| Corporate Social Responsibility | |  | | |  | - Tropicana moves to PET containers
All four sizes of Tropicana Pure Premium juices are now sold in clear PET containers, a switch from packaging that included gabletop cartons and white high-density polyethylene. "It was like changing the tires while the car is still running," said marketing vice president Memo Maquivar."You can imagine how significantly our manufacturing footprint in Florida has had to change in moving to these new clear plastic containers." GreenerPackage.com (7/6)  | Considering outsourcing key HR functions? Examine data from nearly 170 small to mid-size companies and get quantitative data to support the validity of how outsourcing these functions can produce positive business results. Get the free report now! |
  - Wash. retailers put after-tax price on liquor
Retailers in Washington state are responding to customer demand and adding tax information to price tags of liquor. "We learned very quickly it's tricky and difficult for people to figure out," said John McKay, executive vice president of Costco Wholesale. Large retailers have been allowed to sell liquor since June 1, but customers were struggling to figure out the tax, which is 20.5%, plus a liter tax that varies with the size of the bottle. The Seattle Times (7/6)  | Interactive marketers are feeling the pressure from government to offer clear, transparent privacy regulations for consumers. This free whitepaper, discusses various legislation, such as the EU Cookie Directive, and outlines how marketers must comply while offering a positive and enriching consumer interaction via the new paradigms of consensual targeting. Get the free whitepaper here. |
| Health & Wellness | | | | - ADA, AHA look at use of artificial sweeteners
The appropriate use of non-nutritive sweeteners may offer weight benefits by reducing added sugars and calorie intake, the American Diabetes Association and the American Heart Association said in a scientific statement. However, the evidence on artificial sweeteners is limited and contradictory, researchers reported in Diabetes Care and Circulation: Journal of the American Heart Association. MedPage Today (free registration) (7/9), Endocrine Today (7/9)  | |  | | The Buzz(CORPORATE ANNOUNCEMENTS)
 | | | Interested in learning more about advertising with SmartBrief? Click here for detailed industry information and media kits.  | | |  | |  |
| GMA News | | | | - Do you know what to expect at your next FDA inspection?
On Wednesday, Aug. 1 from 3-4 p.m. EDT, Joe Levitt, a 25-year FDA veteran and now a partner at Hogan Lovells, will tell you what you need to know regarding historic culture changes at the FDA and how it can affect your next inspection, during the FDA's Changing Culture: What It Means for Your Next FDA Inspection webinar. Hear from Levitt and other experienced industry veterans on the following topics: FDA Culture is Changing - Why is this occurring and what does it mean?
- Impact on inspections
- Impact on imports
- Steps you need to take now
Introduction to Planning for a Regulatory Inspection - Getting ready
- Proactive preparation
- When an inspector shows up at the front door
- FDA inspection
- Post-event activities
Click here for more information or to register.
| Editor's Note | | | | - Correction
Because of an erroneous source article, an item in Monday's SmartBrief incorrectly stated that Coca-Cola was selling beverages in biodegradable bags in South America. Coca-Cola says the report is untrue. SmartBrief regrets the error.
| SmartQuote | | | |  | Affection is the most important thing. And the quality of affection -- with your friends, your lovers, your family. But particularly for your own generation."
--Allen Ginsberg,
American poet  |
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