Monday, July 9, 2012

Food makers see opportunity in air

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July 9, 2012News for the food, beverage and consumer packaged goods industry

  Company Watch 
 
  • Food makers see opportunity in air
    Nestle and Unilever are among food companies working with scientists to improve their understanding of air bubbles, which can be used to reduce fat in ice cream or create foam in a cappuccino. Nestle is partnering with the European Space Agency to test bubble stability on a space-stimulation plane. "We want to make a near to 'perfect' bubble in order to achieve the right balance for different products in our range -- not too big, not too small," Nestle scientist Cecile Gehin-Delval said. The Wall Street Journal (7/6) LinkedInFacebookTwitterEmail this Story
  • PepsiCo stirs up yogurt ambitions
    PepsiCo will begin selling yogurt on the East Coast, made in Europe by Mueller Quaker Dairy, a joint venture between PepsiCo and privately held German dairy company Theo Mueller. "There's a huge opportunity for dairy in the U.S. market, and we're optimistic about getting into it," said Sam Lteif, CEO of the venture, which is building a 363,000-square-foot yogurt-making facility in Batavia, N.Y. The New York Times (tiered subscription model) (7/8) LinkedInFacebookTwitterEmail this Story
  • Oscar Mayer to phase out sow crates
    Kraft-owned brand Oscar Mayer said it will phase out the use of gestational crates for pregnant sows by 2022. "We are committed to finding better ways to keep animals healthy and in a safe environment while treating them with respect," said spokeswoman Sydney Lindner. "This is not only important to us, but also to our consumers who care about animal well-being and comfort." Chicago Tribune (7/6) LinkedInFacebookTwitterEmail this Story
  • Illinois location chosen for Kraft snack spin-off Mondelez International, the snack business spun off from Kraft, will be headquartered in Deerfield, Ill., the company announced, while the grocery business, Kraft Foods, will stay in Northfield. About 400 Mondelez International employees will occupy a custom-designed 105,000-square-foot site in Deerfield. Chicago Tribune (7/6) LinkedInFacebookTwitterEmail this Story
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  Trends 
 
  • Canadians join Greek chorus
    Makers of Greek yogurt are bringing their product to Canada and can barely keep the item on the shelf as consumer demand steadily increases. "I can't remember the last time I've seen anything this strong," said Carlo Noce, category manager for dairy and grocery at Longo Brothers Fruit Markets. "It's been explosive in growth, unbelievable." The Toronto Star (7/4) LinkedInFacebookTwitterEmail this Story
  • Coca-Cola to roll out biodegradable bags
    Coca-Cola said it will begin using biodegradable bags in place of cans and bottles, after some customers in Central America poured their beverages into bags to avoid the bottle deposit. The bags will be in the shape of Coke bottles and will have the white Coca-Cola logo on them. The Korea Herald (Seoul) (7/8) LinkedInFacebookTwitterEmail this Story
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  Advertising & Marketing 
 
  • Ads tap into zeitgeist, feature frustrated workers
    Advertisers such as the Las Vegas Convention and Visitors Authority and McDonald's are tapping into the frustration of strained workers by urging them to take lunch breaks and vacations, writes Tanzina Vega. In LVCVA's spot, a woman protests after accumulating too many vacation days. In a McDonald's commercial by DDB Chicago, workers "overthrow the working lunch." The New York Times (tiered subscription model) (7/7) LinkedInFacebookTwitterEmail this Story
  • Coca-Cola taps Chinese pride with Olympic campaign
    Coca-Cola has created a Chinese version of its global "Move to the Beat" Olympic campaign after finding that Chinese people do not connect music with London. The "Beat of China" effort includes mini-documentaries on five Chinese athletes competing in the Olympics and urges participants to submit beats that will become an anthem for Chinese athletes. Advertising Age (tiered subscription model) (7/6) LinkedInFacebookTwitterEmail this Story
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  Retail Spotlight 
  • Iowa Hy-Vee will become "a whole new shopping experience"
    A Hy-Vee store in Urbandale, Iowa, will be renovated starting Sunday and open Aug. 14 as the largest Hy-Vee to date, with a casual restaurant named Market Fresh Grille and departments including a sushi bar with seating, a gelato section and extensive sections for prepared and bulk food. "We've visited retailers throughout the country, looking at different store formats, and we've taken the best concepts we've seen and adapted them to create a whole new shopping experience for our customers," Store Director Josh Asche said. Progressive Grocer (7/6) LinkedInFacebookTwitterEmail this Story
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  Hot Topics 

Top five news stories selected by GMA SmartBrief readers in the past week.

  • Results based on number of times each story was clicked by readers.
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  Health & Wellness 
  GMA News 
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Position TitleCompany NameLocation
Executive Assistant, Policy and Strategic PlanningGrocery Manufacturers AssociationWashington, DC
Human Resources Business PartnerThe Boston Beer CompanyCincinnati, OH
Off-Centered Packaging ManagerDogfish Head BreweryMilton, DE
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  SmartQuote 
Sail forth -- steer for the deep waters only."
--Walt Whitman,
American poet, essayist and journalist


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