| February 22, 2011 | News for the food, beverage and consumer packaged goods industry |  |  |
- Companies get involved, for their own good
PepsiCo is among companies that have adopted practices that help their bottom line while also providing benefits to the poor in countries around the world. The company is paying in advance to buy corn directly from farmers in Mexico, giving the farmers financial stability while eliminating costs and improving supplies for PepsiCo. The New York Times (free registration) (2/21)        - Kraft is set to launch liquid flavoring for water
Kraft Foods is planning a March rollout of MiO, a line of concentrated liquid flavors that can be added to water, including Strawberry Watermelon and Berry Pomegranate. One $3.99 bottle makes about 24 servings, adding zero calories and no artificial flavors. USA TODAY (2/21)  | Meet our new ring leaders.
Introducing four innovative products from Diamond Foods designed to help make your registers ring. Popcorn that pops blue. A sweet and salty mixed nut blend. An all-natural potato chip with 40% less fat than regular chips. And a nut and granola mix to energize convenient breakfast. Visit DiamondFoods.com for more info. (NASDAQ: DMND). | - MamaMancini's meatballs roll into stores
Sales have been surging for MamaMancini's meatballs, from 50,000 a month a year ago to 300,000. The meatballs are sold at about 4,000 stores nationwide. Daniel Mancini said his meatballs, made with his grandmother's recipe, have only eight ingredients. "Meatballs are one of the hot new food trends," Mancini said. The Star-Ledger (Newark, N.J.) (2/21)  | Accenture acquires CAS — A powerful combination
By providing an integrated suite of enterprise software applications, the most demanding requirements of the consumer products industry can now be met. Learn how the acquisition of CAS by Accenture helps consumer products companies execute in-store strategies more effectively. Learn more>> | - Facebook ranks in top 10 of comScore's Ad Focus
Facebook last month ranked 10th among U.S. websites and ad networks, marking the first time the social network reached the top 10 of comScore's Ad Focus survey. Facebook in January had 153 million unique visitors, or about 72% of Americans online. Google's Ad Network placed first, with 197.1 million unique visitors, or about 93% percent of U.S. users, according to comScore. PC World Business Center/IDG News (2/22)  | Effective innovation is illusive, but is the key to sustained competitive advantage in the CPG industry. This report slide package examines best-in-class examples of innovation and marketing to drive success in this increasingly challenging environment. Learn more here. |
 | Retail Spotlight |  | | |
| Science & Technology | | | | | Health & Wellness | | | | - Dietitian offers ideas to reduce sodium consumption
Most dietary salt comes from adding it to food during preparation, and there are different types of sodium compounds, so reading product labels is important, writes Rebecca White, a registered dietitian at the Riverview Diabetes & Nutrition Center in Wisconsin Rapids, Wis. She writes that switching to salt substitutes, replacing salt with herbs and spices, and eating fresh, lean meat can help reduce sodium intake. Wisconsin Rapids Daily Tribune (Wis.) (2/21) | GMA News | | | | - Leading the industry in innovation: GMA's 2011 CPG award
Start planning now to submit your entry for GMA's annual CPG Award for Innovation and Creativity. This premier industry award allows for the broad submission of innovative ideas, with emphasis on creativity, willingness to take risks, measurable results and benefits to the industry as a whole. Deadline for all entries is June 3. Contact Jackie Lodge for details.
| Government & Food Safety | | | | - Food safety agencies face budget cuts
A continuing-resolution spending bill approved by the House calls for $61 billion in fiscal 2011 budget cuts, including $222 million from the Food and Drug Administration and $53 million from the Food Safety and Inspection Service. Though the Senate is not expected to approve the resolution, "no matter how supportive the Senate might turn out to be for FDA's cause, the House position makes it quite unlikely that the final compromise will provide any growth to FDA," said the Alliance for a Stronger FDA. FoodSafetyNews.com (2/22)
| International | | | | - Hindustan Unilever chief talks growth, pricing
 Nitin Paranjpe, managing director of Hindustan Unilever, said the company has tripled its rural reach in one year, noting, "Unilever and Paul Polman see India as a very important market." He said the company will "continue to focus on growth which is competitive and has a strong volume component," yet acknowledged that "these levels of cost inflation will mean that there will be pricing action." Business Standard (India) (2/21) | SmartQuote | | | |  | Undertake not what you cannot perform, but be careful to keep your promise."
--George Washington,
1st U.S. president,
quoted for his birthday, Feb. 22, 1732  |
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