July 20, 2011 | News for the food, beverage and consumer packaged goods industry |  |  | - Ketchup gains cachet with chefs and foodies
Ketchup is becoming an upscale condiment as chefs and food artisans create organic, gourmet and spicy versions of the traditional french fry dipping sauce and burger topping. Smaller brands including Annie's Naturals Organic Ketchup and Stonewall Kitchen Country Ketchup are proving popular, and even giant Heinz, which sells 650 million bottles of its familiar ketchup annually, has created new products including a spicy Tabasco version. CNBC/The Associated Press (7/19) - Promotions accounted for 23% of CPG sales volume in 2010
A study from Terra Technology found an 80% increase in 2010 in the volume of consumer packaged goods sold through discounts, coupons or other promotions. The volume of goods purchased through promotions was 23%, compared with 13% in 2009, according to the firm for supply-chain technology. Reuters (7/19) - Siblings in the C-suite
Leadership skills sometimes seem to run in the family, and that means there are plenty of high-level sibling alliances -- and a few rivalries -- in American C-suites. Denise Morrison, incoming CEO of Campbell Soup, says her younger sister Maggie Wilderotter, CEO of Frontier Communications, has been of enormous help as she climbed the career ladder. The Wall Street Journal (tiered subscription model) (7/18)  | Achieving Operational Efficiency: Business Solutions for Midsize Companies from SAP Learn how your organization can use SAP Business All-in-One to make smarter decisions, adapt to changing conditions faster, and lower total costs. Download this white paper for specific insights on this ERP solution and how industry-specific functionality can yield a competitive advantage. |
- Marketers seek mobile moms
Smartphone-packing moms who are constantly on the go are a prime target for marketers, who are aware that many of the high-spending young women they recently pursued now have different interests and increasingly depend on their mobile devices. Mobility is the key element. "We've known about the opportunity of online moms for a while now, but then mobile technology came along and blew everything up," said Marshal Cohen, chief retail analyst at research firm NPD Group. The Washington Post (7/18) - Retailers partner with Michelle Obama to target "food deserts"
Grocery chains are joining first lady Michelle Obama in her fight against "food deserts," promising to open or expand stores in communities where people do not have easy access to fresh, nutritious food. Wal-Mart Stores, Walgreen and SUPERVALU are among companies vowing to take action. USA TODAY (7/20)  | Get the Information That Leads to Higher Sales Learn how a 0.1 percent increase in employee engagement generated more than $100,000 in one store's income when you download the white paper HR and Payroll - Achieving Accountability, Transparency in Retail. A unified HR and payroll system gives you high-quality data you can use to serve customers better. |
Health & Wellness |  |  | | - Restaurant menus may understate calorie counts, study shows
Restaurant calorie counts often vary by 10 or so one way or the other, and sometimes they're off by 273 calories or more, according to research from Tufts University, which analyzed 269 dishes from 42 chain restaurants. Dishes at sit-down eateries were more likely to vary widely while quickservice foods were most often much closer. Some restaurants responded, including Chipotle, saying seasonality of ingredients and cooking from scratch could affect calorie counts, and Olive Garden, which said its posted calorie counts "are as accurate as they can be for dishes that are individually crafted by hand." USA TODAY (7/19), CNN (7/20) GMA News |  |  | | SmartQuote |  |  | |  | An ounce of performance is worth a pound of promises." --Mae West, American actress  | | | This SmartBrief was created for cpgbrokers@gmail.com | | Read more at SmartBrief.com | A powerful website for SmartBrief readers including: | | | | | | Recent GMA SmartBrief Issues: - Tuesday, July 19, 2011
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