  | July 8, 2011 | News for the food, beverage and consumer packaged goods industry |  |  |
- Grill Mates and Lawry's get social
McCormick is using social media to promote its Grill Mates and Lawry's brands during grilling season. Efforts include a Grill Mates application on Facebook that lets fans create "Grill Circles" of friends or guests, as well as a Lawry's "Digital Dinner Bell" promotion with a Google Android app for sharing recipes. MediaPost Communications/Marketing Daily (7/7)        |  |  | | AOL Reduces Data Center Energy Consumption With Raritan's Help
AOL needed accurate power measurements of servers, routers & switches to improve their data centers’ overall energy efficiency. They also wanted to measure energy consumption at each power outlet to gather an accurate picture of energy usage. Find out how Raritan answered the challenge with a solution providing management, charting and reporting capabilities. | |  |  |  |
 - U.N.: Food prices up, with no relief in sight
The U.N.'s Food and Agricultural Organization reported an increase in food prices for June, and an official said food will likely remain expensive for the next few years. "We're not yet seeing any break," said FAO economist Abdolreza Abbassian. "Almost in every country, including in Europe, the issue of higher food prices has already become tangible." Bloomberg (7/7) - Consumers keep trimming food costs
Consumers are choosing generic brands, skipping a morning coffee purchase and bringing lunch to work to save money, according to a poll. Of the respondents, 21% have stopped buying morning coffee, 67% are choosing generic brands and 46% pack a lunch instead of eat out. Convenience Store News (7/7)  | Supply Chain Management |  |  | |  - 4 brands team to reduce school-lunch waste
Four companies are partnering on a promotion to reduce packaging waste by giving consumers a free Kids Konserve lunch sack when they buy participating products. Annie's Homegrown, one of the participants, offered a similar promotion last year, but "this is the first time we've launched a promotion that brings together four great brands," said an executive. MediaPost Communications/Marketing Daily (7/7) - Campaign brings Diet Mountain Dew down to earth
A TV advertisement for Diet Mountain Dew shows two men racing to mow their lawns in a competition for the soft drink. "We wanted to use [creativity] that could wink at Dew's legacy of pushing limits while showing that we understand the current lifestyles of the people who grew up with us," said a Mountain Dew executive. Drug Store News (7/7)  | How 2 Global Brands Use Online Video to Drive Retail Sales
Learn how to improve customer experience and transform visitors into repeat customers by:
• Customizing your video player to match your brand
• Making your video shareable with unique URLs
• Deploying video without increasing costs
• Using web acceleration to improve video performance
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 | Retail Spotlight | | | | | Health & Wellness | | | | - Report ranks states based on obesity
A report by the Trust for America's Health and the Robert Wood Johnson Foundation named Mississippi as the state with the highest adult obesity rate, at 34.4%, and Colorado as the least obese state, with a rate of 19.8%. The report notes that obesity rates doubled in seven states, while diabetes rates doubled in 10 states over the past 15 years. Reuters (7/7), USA TODAY (7/7), CNN/The Chart blog (7/7) | GMA News | | | | - GMA-FMI Sustainability Summit: more than "thinking green"
The agenda for the 2011 Sustainability Summit is chock-full of sessions and interactive workshops designed to give companies the tools, connections and proactive solutions to accelerate their sustainability agenda. Join retailer and manufacturer sustainability experts from companies such as Target, Safeway, Ahold USA and Kraft Foods on topics addressing The Global Packaging Project, ethical sourcing, sustainable agriculture and much more. To get a complete view of the agenda and to help your company become a leader on critical sustainability issues facing the industry, visit the website.
| Government & Food Safety | | | | - FDA seeks comment on draft guidelines for supplements
The FDA is requesting public comment on proposed guidelines on when to submit notification and documents necessary to prove the safety of dietary supplements. The draft guidance is part of the agency's effort to boost companies' compliance with a 1994 law on dietary ingredients. Reuters (7/6)
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