  | News about digital retail commerce |  |
 | eCommerce Replatforming Incentives for 2011!
Venda can help you expand internationally, manage all your commerce in one place and test new strategies like mobile and social commerce. Our transparent and efficient business model help us lower costs and provide superior ROI. Visit or call to learn about incentives for upgrading to Venda from Volusion, Marketlive, Demandware or ATG. | | Online Retail Trends |  |  | | - Group-buying sites catch on quickly in Asia
Daily deals and social shopping efforts are growing in popularity in Asia, and there are almost 20 million group-buying customers in China alone. International companies and local players alike are moving to capitalize on the expanding trend, using both paid and free opportunities to promote themselves on Facebook, Twitter and other social sites. Yahoo!/Agence France-Presse (5/1)       | Business Gold Rewards Card® from American Express OPEN has unlimited Membership Rewards® points potential:
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  - Could Facebook's "Like" button rival search as e-commerce driver?
Most online shoppers still start with a Web search to find the products they're looking for, but Facebook says its year-old "Like" button has become a new force to drive e-commerce traffic. Still, some say the social driver won't ever eclipse search. "People think that shopping is social, because teenagers go to the mall in groups. But most shopping is not social. People don't go to Wal-Mart in groups," said Forrester analyst Sucharita Mulpuru. San Jose Mercury News (Calif.) (free registration) (5/2) - Brands find Facebook spending doesn't correlate with fan counts: Facebook gives away some of its most valuable real estate -- wall posts that brands can create and update for free. "We have some clients who have millions of fans and who've spent only $2,000 or $3,000 here or there," said PageLever co-founder Jeff Widman. Advertising Age (tiered subscription model) (5/2)
 | Reiss Innovations see a 365% increase in sales from Q1 2009 to Q1 2010
"We've never shipped a product to a customer, everything has been sent through FBA. Without FBA, we wouldn't have started selling online." Ken Reiss, President, Reiss Innovations. Click here to read the case study. |
 | Hot Topics | | | | Top five news stories selected by Shop.org SmartBrief readers in the past week. - Results based on number of times each story was clicked by readers.
| Companies in the News | | | | - Amazon takes aim at iTunes with 69-cent best-selling songs
Amazon dropped the price of some best-selling songs to 69 cents, a 20-cent decrease, to grab market share from Apple's iTunes. The list includes Katy Perry's "E.T.," Jennifer Lopez's "On the Floor" and Lady Gaga's "Born This Way," which cost $1.29 each on iTunes. Apple commands about 70% of the market but saw sales growth slow last year after raising the price of a single from 99 cents. Los Angeles Times/Pop & Hiss blog (4/28) - Scripps will sell Shopzilla for $360M less than it paid
Scripps Networks Interactive plans to sell comparison-shopping site Shopzilla for $165 million to private-equity firm Symphony Technology Group. The price is $360 million less than what Scripps paid in 2005. Shopzilla's popularity has grown since, but profit shrank as it became more expensive to win visitors from sources such as Google Product Search. InternetRetailer.com (4/29) - Klout seeks out the social-media influencers
Social media marketing start-up Klout uses a proprietary algorithm to identify and cultivate relationships with the most influential tweeters and Facebook users, giving a voice to everyday people who have used the social sites to win loyal followings of their peers. The company faces several rivals, including Twitalyzer and SocMetrics, all of which are working to find the best way to assign a value to a person's online currency. Chicago Tribune (4/30) | | | Most Popular Headlines from Last Week Results based on number of times each story was clicked by readers. |
| Shop.org Spotlight | | | | - 8 tips for developing the right mobile strategy for your business
As Sucharita Mulpuru said at the Shop.org Summit in 2009, "Retailers should like social, but love mobile." In the two and a half years since, retailers have only scratched the surface of the mobile retailing revolution. On May 19, executives from Gilt Groupe, Alibris Retail and Eight by Eight will detail tips for an effective mobile strategy during an Online Marketing Month webinar. These webinars are free for Shop.org members, and nonmembers can access all four webinars in May for $395. Learn more.  | - The right video at the right time
While retailers are increasingly using video to refine their product choices, improve site conversion and return rate metrics, one big challenge remains -- how to show the right video at the right time. In a recent addition to the Shop.org white paper vault, search and business intelligence company Endeca shares tips for using videos most effectively from the home page through the category page and product detail page to help customers select and purchase the product best suited to them. Read more. |
| SmartQuote | | | |  | If I am not for myself, then who will be for me? And if I am only for myself, then what am I? And if not now, when?"
--Hillel the Elder,
ancient Jewish religious leader  |
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Online Mother's Day shoppers will spend a net average of $44.20 for gifts of jewelry this year. Source: 
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