 | May 2, 2011 | News for the retail industry |  |  | |
- Target seeks exclusive rights to use its name in Canada
As Target prepares to expand in Canada, it is battling in Federal Court there in an effort to gain exclusive rights to the use of the Target name. Fairweather Ltd. owns more than a dozen retail stores called Target Apparel across Canada. "If the defendants are not restrained, the plaintiffs will lose the ability to control their reputation and goodwill in Canada," according to a court filing by Minnesota-based Target. The Wall Street Journal (tiered subscription model) (5/2)       - OfficeMax aims to be the anti-office office supply company
OfficeMax has taken its marketing efforts out of the cubicle in recent years, starting with the 2009 holiday season ElfYourself campaign that built big buzz with 20 viral videos -- the entire campaign was done on a $1 million budget. Now, the chain is focusing on revamping stores with an eye on appealing to women and new viral campaigns that aim to revamp the company's image from commodity office-supply seller to designer shop, says marketing senior vice president Bob Thacker. MediaPost Communications/Marketing Daily (4/29) - Calypso returns to growth mode
Upscale tropical-themed apparel chain Calypso says its back on course under the leadership of Stefanie D. Smith, after several years of executive shifts. The chain plans to open six new stores this year and expects to eventually double its current base of 27 stores. The company also has expanded a partnership with Target, which launched the exclusive Calypso St. Barth for Target on Sunday. Women's Wear Daily (subscription required) (4/29) - Kidlandia creates in-store boutique at FAO Schwarz
New York City's FAO Schwarz flagship now boasts the first in-store boutique from Kidlandia, a company that lets children map out their own personalized kingdoms. Kidlandia also sells its maps online through partnerships with Disney Store, Pottery Barn and Gilt Groupe, and says it plans to add more brick-and-mortar retail partners. Retailing Today (free registration) (4/29)  | Westfield® Southlake Installs Educational "Living Lake" Indoor Play Area. Families shopping at Westfield® Southlake in Merrillville, Indiana, are delighting in an engaging new nature-themed indoor play area. The recently installed interactive 'Living Lake' reflects the eco-system, animal and plant life found on the shores of Lake Michigan. (More) | - More consumers plan to treat Mom to a gadget this year
Smartphones, e-readers and flat-screen TVs are topping the list of the hottest Mother's Day gifts this year. In a sign that the economy is improving, 13% of consumers plan to buy electronics for mom this year, up from 9% last year, and gadget gift sales are forecast to total about $1.5 billion, according to a recent NRF survey. Orlando Sentinel (Fla.) (5/1) - Designers rush to knock off Royal Wedding gown
Designers were poised to capture the details of Kate Middleton's wedding gown on Friday, and retailers from David's Bridal to QVC are expected to debut their less-pricey versions of the Royal Wedding dress later this year. "Every bride wants to look like her. This is going to be the No. 1 dress for the bridal line," said Shala Moradi, lead designer for dress design company Faviana. The Toronto Star/The Associated Press (4/30) - How to prevent food recalls
The food industry, throughout the supply chain, must focus on measures to keep food safe and prevent recalls. The adoption of RFID tags will improve food tracking, and organizations benefit from clear organizational structures that define who is accountable for what. BusinessWeek.com (4/29) - "Mompreneurs" take the lead in infant-goods retail
Parents spent on their babies during the recession, even as they cut back on shopping for themselves, and the ongoing strength has proven a fertile ground for so-called "mompreneurs." While women dominate in the infant-retail arena, with sites such as Mom Invented that give them a place to sell their products, men also are breaking into the lucrative sector. Crain's New York Business (5/1)  | Akamai - The Right Partner with the Right Solution
Are you failing to to satisfy user expectations for an outstanding online shopping experience? Do you need to accelerate your dynamic content? Do you strive to be a retailer that pushes the envelope with site technology and offerings? Learn why the Akamai Dynamic Site Accelerator is the right solution for those issues and more. |
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 | Hot Topics |  | | | Top five news stories selected by NRF SmartBrief readers in the past week. - Results based on number of times each story was clicked by readers.
| | | Most Popular Headlines from Last Week Results based on number of times each story was clicked by readers. |
| NRF News | | | | - RFID: It's only as good as the associates who know how to use it
The use of RFID in retail can mean improved efficiency in tracking products and increased levels of asset visibility. But do your associates possess working knowledge of RFID technology to apply and evaluate the data? NRF University wired, the NRF Foundation's eLearning platform, now offers an interactive course on RFID essentials, which highlights the technology basics, data sharing, application examples and implementation -- the perfect training for retail associates in IT, finance, operations, engineering or sales. Learn more.
| Chain Restaurant News | | | | - Chains look to loyalty programs to boost traffic
The recession may be over but many restaurant chains are seeing a still-uncertain recovery, and some are turning to beefed up customer-loyalty programs to drive traffic and solidify customer relationships. Dunkin' Donuts recently debuted its first national loyalty program and TGI Friday's has relaunched its Give Me More Stripes program. DMNews (5/1)  | |  | | | | |  |  Web Project Manager | The Wet Seal, INC | Foothill Ranch, CA | | General Manager, Retail E-Commerce & Catalog | Smithsonian Enterprises | Washington, DC | | Director of Talent Acquisition | rue21 | Warrendale, PA | | Merchandise Planner Analyst | Headquarters Marine Corps, MCCS | Quantico, VA | | Senior Corporate Internal Auditor | PetSmart, Inc. | Phoenix, AZ | | Director Talent Acquisition | PetSmart | Phoenix, AZ | | Manager IS Data Center & Wintel | PetSmart | Phoenix, AZ | | Buyer - Mens Sportswear | Bealls Department Stores | Bradenton, FL | | Online Business Manager | Spencer Gifts | Egg Harbor Township, NJ | | DVP Real Estate | Spirit Halloween | Egg Harbor Township, NJ | | Flagship Store Manager | MacKenzie-Childs | New York, NY | | Director of Store Operations | Five Below, Inc. | Philadelphia, PA | | Retail Store Manager | Kitty Hawk Kites/Kitty Hawk Surf Company | Rodanthe, NC | | Marketing Manager Coupon Team | Target | Minneapolis, MN | | Senior Manager, Site Planning | Target | 55402, MN | | Business Process Consultant Target.com | Target | Minneapolis, MN | | | |  | |  |
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Total Mother's Day spending on jewelry is expected to reach $3 billion this year. Source: 
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