 | News about digital retail commerce |  |
- Alibaba will pay Yahoo! $7.1 billion in stock buyback
Chinese e-commerce company Alibaba Group Holding will pay about $6.3 billion in cash and $800 million in stock to buy back 20% of itself from Yahoo!, the companies said. Alibaba, which reportedly is positioning itself to go public, has been working to buy back Yahoo!'s interest for more than a year. Bloomberg (5/21)       | 10 Principles for Building an Effective Human Capital Plan
The Human Capital Plan is an important tool that organizations use to drive focused actions that can ensure goal achievement and business success. It allows organizations to assess, plan for, and respond proactively to its human capital challenges and needs. Download the white paper to learn more. |
 - How Moosejaw's marketing wins over Gen Y
 Multichannel outdoor retailer Moosejaw has developed a quirky voice and used digital marketing methods to become a favorite among Millennials, says creative director Gary Wohlfeill. "To us, the main thing is the voice -- it's very self-aware. For example, we'll make lots of references to MMB, or "My Mean Boss." MediaPost Communications/Marketing Daily (5/18)  | Your business deserves easy savings.
Staples has low prices on everything you need to run your business. As the champions of easy, we offer a huge selection of high-quality, low-cost products and expert services. Enjoy extra savings with this $5 off coupon. Get it now. |
   | Download Forrester Research, Inc.'s April 2012 report: SMB eCommerce Solutions 2012, A Guide To Selecting Your eCommerce Solution written by Brian K. Walker. Learn which SMB eCommerce solution you should consider for your business. For example, Forrester expects to see the advent of full-service offerings such as Amazon's suite of solutions. Download your complimentary copy now. |
 | Hot Topics |  |  | | Top five news stories selected by Shop.org SmartBrief readers in the past week. - Results based on number of times each story was clicked by readers.
| Companies in the News | | | | - Facebook buys mobile social-gifting site Karma
Facebook has acquired Karma, a start-up that lets mobile users quickly find suitable gifts, create personalized cards and notify recipients of the purchase via Facebook, text message or e-mail. The service offers recipients the ability to modify or exchange the gift, or donate the value to charity. Electronista (5/18) - How eBags survived the dot.com era
Peter Cobb had just beat a rare form of cancer in 1998 when he and three colleagues decided to leave Samsonite and form eBags, a pure-play online luggage retailer. Since then, the company and its executives have overcome obstacles and tragedies to become one of the dot.com era's few success stories. The Denver Post (5/20) - Left of Trend rewards social sharing
Chicago-based online fashion retailer Left of Trend has create a Gilt-like site with a twist -- customers accrue reward credits each time they share pictures or information about their favorite pieces on Facebook, Twitter and Pinterest. Crain's Chicago Business (5/18) - FashionPlaytes lets tweens create their own looks
Massachusetts-based retail site FashionPlaytes has seen a 300% jump in unique users since January. The site aimed at girls age 5 to 12 lets users design their own fashions using styles, colors and embellishments that allow for more than 10 million combinations, says founder and CEO Sarah McIlroy. Boston Herald (5/20)  | The Business Platinum Card® from American Express OPEN
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  | | | Most Popular Headlines from Last Week Results based on number of times each story was clicked by readers. |
| Legislative & Regulatory | | | | - Amazon might reap rewards from collecting Calif. sales tax
Amazon's agreement to start collecting sales tax from California customers this fall will mean a windfall for two towns where the online retailer plans to open a fulfillment center. But a significant portion of the tax revenue might go back to the company as a rebate for creating jobs. Los Angeles Times (tiered subscription model) (5/19) | Shop.org Spotlight | | | | - How to optimize your site for performance and safety in 2012
The spring shopping season presents a great opportunity to make sure your website is prepared for another busy year, especially during the busy online shopping times to come. But where does e-commerce security fit in to the overall customer experience? In a white paper on Shop.org, Nancy Levin, group marketing manager in McAfee's Web Security division, identifies five best practices that will help secure your virtual marketplace to increase consumer confidence and turn your online shoppers into buyers. Download the white paper.
| SmartQuote | | | |  | Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep."
--Scott Adams,
American cartoonist and writer  |
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