| May 16, 2012 | News for the food, beverage and consumer packaged goods industry |  |  |
- Tyson promo includes $5 gas rebate
Tyson's summer getaway-themed promotion gives a $5 gas rebate to shoppers who buy Tyson Chicken Tenders. The "Tasty Getaway" promotion also includes coupons good for $1 off the chicken tenders, Knorr Sides and Bounty Napkins. Convenience Store News (5/15)       - Kraft adds recipes to Philadelphia lids
Kraft is adding lenticular lids to its Philadelphia Light, Original, and Garlic & Herb cheeses for a limited time. The lids, when tilted, show images of three dishes that can be made with the products, and recipe details are on the reverse side. Food Business Review (5/14) - Tennessee Pride Sausage now part of ConAgra
ConAgra has completed its acquisition of Odom's Tennessee Pride Sausage, with about 750 employees and annual revenue of more than $190 million. "Our family has owned Odom's Tennessee Pride since 1943 and over the course of three generations we built a business alongside thousands of loyal employees and teammates that we remain immensely proud of," said Larry Odom, the company's president. Convenience Store News (5/15)  | A retailer's competitive edge resides in attracting shoppers and increasing profit margin, resulting in demand for solutions that optimize shelf space and profits. Industry data confirms that cartons increase shelf efficiency, help reduce operational costs and result in increased profits compared to traditional packaging. Read the white paper here. | - Consumer group takes aim at NuVal
The nonprofit National Consumers League is asking the FDA to put an end to the NuVal nutrition-ranking system, which it describes as "misleading." The group says the FDA should establish an industrywide system to replace NuVal, which is used in about 1,600 stores nationwide and provides nutrition scores between 1 and 100. MediaPost Communications/Marketing Daily (5/15)  - TV ads, social media bring fizz to Coke campaigns
Alison Lewis, senior vice president of marketing for Coca-Cola in North America, said the company's best campaigns combine television ads and social media components. She says the consumer engagement model is changing; the old system was about placing messages while the new system is about the movement of stories. Forbes (5/15)  | Where Government Actions Meet Business Decisions.
Understand the impact of legislative, regulatory and spending actions on your business with an online tool featuring customized government-related data, news and analysis.
Visit bgov.com/SeeTheImpact for more information. |
 - Nutrisystem launches Everyday line at Kroger
Weight-loss company Nutrisystem added Nutrisystem Everyday, a line of portion-controlled bars, smoothies, breakfast items and baked goods for retail sale. "The expansion into the retail channel is a natural progression given our strong consumer brand and reputation within the weight-loss industry," said Dianne Jacobs, senior vice president and general manager of Nutrisystem Everyday, which launched at Kroger. Progressive Grocer (5/15)  | MTV Sister Network, Tr3s, Resonates with Hispanic Millennials.
Tr3s, the bilingual/bicultural sister network of MTV, is dedicated to representing this audience through original content that goes beyond language which is why Tr3s resonates with the most Hispanic Millennial TV audience. Original Content for an Original Audience. |
| Health & Wellness |  |  | | - Wild Flavors develops digestive health ingredient
Wild Flavors said it is in talks with food and beverage companies interested in Tegricel, a milk-based ingredient said to protect and repair the gut wall's lining. A company official said the water-soluble ingredient has a "nice clean taste profile," and is suitable for "smoothies, juices, bars, dairy and confectionery." FoodNavigator (5/15)  | |  | | The Buzz(CORPORATE ANNOUNCEMENTS)
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| GMA News | | | | - GMA offers clearinghouse for job opportunities via online career center
Are you interested in making a career move in the consumer packaged goods industry, or searching for the "perfect fit" for an opening in your company? Then take a look at the GMA Career Center, the go-to resource for the latest jobs in the food, beverage and CPG industry. Both employers and job seekers look to GMA for assistance in filling open positions, so whether you are looking for the next move in your career or searching for the right person to complete your team, visit the GMA Career Center today.
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