Does your company need an energy boost?

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March 7, 2012 CONNECT WITH SMARTBRIEF Share | Sign up | Archive | Advertise The Leaderboard    Why leaders need to follow their values People want to follow leaders who have conviction, John Baldoni notes. "Followers want to believe that their leader stands for something, and, to an extent, may be better than anyone else at the job." It's also vital that leaders care about the well-being of others, he explains. Inc.com/Lead With Purpose (3/6)      Does your company need an energy boost? The recession brought about a butchered workforce, pushing leaders and their remaining employees to the max, writes David Casullo. To combat the risk of an all-time low employee-engagement rate, leaders should look to create a "high-energy culture" that's continuously encouraging workers within the organization. "As a leader, you must understand the power of your resonating energy if you are to create a high-energy culture and fend off an organizational 'energy crisis,' " Casullo writes. SmartBrief/SmartBlog on Leadership (3/5)      There are many approaches that have been explored to increase talent retention. Today, many strategies can be carried out through talent management practices supported by a robust technology platform. Download this whitepaper to learn six key strategies that organizations can implement with technology support to retain their top talent. Sales Strategies    Skill sets needed to demonstrate value and manage pricing When demonstrating the value of a product to a customer, you should remember that value is based on how well your goods meet your customers' needs, writes Richard Ruff of Sales Horizons. Paying attention and asking good questions are important for demonstrating value. Pricing must be viewed as a policy issue, he notes. SalesTrainingConnection.com (3/5)      Using net incremental revenue to assess channel partners Net incremental revenue is an important metric for evaluating channel partners. This metric measures the sales generated by channel partners to customers whom your sales organization would not have otherwise reached, writes Drew Zarges. Sales Benchmark Index/Sales Force Effectiveness Blog (3/5)      Other News The importance of tracking your reps' average deal size A Sales Guy blog (3/6)      Advertising alone is not a complete mobile strategy. Learn how to use every mobile opportunity to your advantage. Download our report “Beyond Mobile Ads: 3 Tips for Your Mobile Marketing Strategy” and learn how marketers are building closer ties with on-the-go consumers as they surf, search, share, and consume entertainment on their mobile devices. Daily Data Points    Unemployment rate falls faster than economists expected Joblessness is dropping more quickly than many forecasters, including the Federal Reserve, anticipated, and some economists say it could be down to 7.6% by the end of the year. Although the economy is creating jobs faster than it did in the fall, some economists say most of the decline in the unemployment rate means millions of Americans have given up hope of finding work and have stopped looking for jobs. USA TODAY (3/6), Google/The Associated Press (3/6), The Wall Street Journal (3/6)      Other News Increasing out-of-home ad revenue reaches $6.4 billion MediaPost Communications/Research Brief blog (3/5)      Media spending on social, digital brand ads on the rise Advertising Age (tiered subscription model) (3/6)      Report: North America will lead growth in mobile TV on tablets Telecompetitor.com (3/6)      Leveraging Cloud Security to Weather Threatening Storms Web attacks and retribution campaigns are on the rise, and they have become more frequent, more random and more extreme. This paper assesses the current cyber threat environment and discusses the use of distributed cloud services as an effective means to protect against evolving, modern-day IT threats. On the Road    The chains that bind the business traveler to food, entertainment This feature lists some of the chains that provide the comfort and consistency craved by many business travelers. Bruce Schoenfeld says he loves finding local eateries and shops for his needs, but at times there's no place like home. "Every national behemoth started out as a local merchant, and some still provide services that I can't find anywhere else -- at least not without an intensive search," Schoenfeld writes. Entrepreneur.com (3/1)      Other News Hotels playing catch-up with amenities for female business travelers 4Hoteliers (3/5)      Learn about Xerox® solid ink and enter to win an Apple® MacBook Air®— Exceptional color print quality, 90% less waste than comparable color lasers, and speeds up to 40 ppm make the ColorQube® 8570 printer your perfect solution for affordable color printing. Enter to win an Apple®MacBook Air® when you learn more. App Update  Tools for recovering lost data from USB drives, memory cards There are a number of data-recovery options available for people who lose access to information stored on USB drives and memory cards. This article evaluates six such solutions, including CardRecovery, PhotoRec and Recover My Files. Computerworld (3/5)      Earn 2X rewards points on advertising costs with The Business Gold Rewards Card from American Express OPEN. Designed to earn Membership Rewards® points faster: • 3X points on airfare • 2X points on advertising, gas, shipping • 1X points on everything else LEARN MORE AND APPLY Featured Content    3 Ways Pinterest Can Damage Your Small Business TJ McCue Top 10 Entrepreneurs Under 30 Scott Gerber The Secrets of Million Dollar Home-Based Businesses Elaine Pofeldt Using Signpost to Run Smarter Deal Offers Stephanie Miles Why Facebook and Twitter Icons Can Decrease Online Sales by 25 Percent Courtney Rubin Making Small Talk  Founding Father-shaped fast food sells for $8,100 A trip to buy Chicken McNuggets from McDonald's proved to be lucrative for a Nebraska woman. She noticed one of the nuggets bore a striking resemblance to President George Washington, and she preserved it in her freezer. She recently decided to auction the nugget on eBay to raise money for a church camp, and the winning bid was $8,100. New York Post/NewsCore (3/6)      Position Title Company Name Location Sales Engineer WSI Hamamatsu Corporation San Diego or San Jose, CA Senior Sales Manager Mariott International Washington, DC Click here to view more job listings. SmartQuote  Leaders who possess this energizing quality are rare because few people understand how to tap the power of the energy that already exists within them and how to use it to inspire and invigorate those they lead..." --David Casullo, president of Bates Communications, writing at SmartBrief's SmartBlog on Leadership      SmartBrief on Sales Partners SmartBrief delivers need-to-know news in over 100 targeted email newsletters to over 3 million readers. All our industry briefings are FREE and open to everyone—sign up today! 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