 | News about digital retail commerce |  |
- States move to figure out sales tax on daily deals
The 24 states that are part of the Streamlined Sales Tax Use Agreement are working to find a single answer to the question of whether consumers should pay sales tax on daily deals based on the product's full value or the discounted price. Other states are deciding for themselves, including New York, which now taxes on the full price if it's listed in the daily deal, and California, which calculates tax on the discounted amount. Forbes (3/26)       | Six Ways Personalization Can Move the Needle
Strategies used to get a customer's first glance are far different than those needed to create loyalty. But from initial interaction to purchase confirmation, personalization is the thread that connects the two. Learn personalization strategies that can help you engage browsers and build long-lasting relationships: www.igodigital.com/move_the_needle | - 5 trends set to fuel online retail's growth
Online retail sales are on track to grow from about $200 billion last year to $327 billion in 2016, according to Forrester Research. Trends driving the rise include increased spending by existing shoppers, holiday season sales and discounts and the rapid adoption of tablets. SmartPlanet.com (3/26) - Retailers of all sizes make mobile moves
U.S. retailers from big chains to tiny boutiques are finding new ways to use mobile technology to interact with customers. Neiman Marcus is testing a new iPhone application that lets shoppers research products and trends and request help from sales people, while tiny Gem & Jetsam in San Francisco's Mission District uses a Square-equipped iPad to scan customer's credit cards. San Francisco Chronicle (3/25) - Microsoft disrupts Zeus malware ring
Microsoft and several financial groups led a months-long investigation of a ring of criminals using Zeus malware to steal credit card account numbers, passwords and other information. On Friday, officials seized servers in Scranton, Pa., and Lombard, Ill. that were used in the crimes. Internet Retailer (3/26)  | The Business Case for Mobile and Tablet Shopping
Is mobility an out-of-reach luxury or could it really improve your business? Get the facts! Aberdeen’s Analyst Insight examines the impact of mobile solutions on retail transactions, customer expectations, and important profit opportunities. This research – a $399 value- is yours free! Download your copy here! |
 - How to make your Pinterest images pop
In order to get widely repinned, a Pinterest image has to be visually arresting, writes Jeremy Cabalona. It's important to use images that are neither too big nor too small, and it helps to use SEO techniques to create appropriate filenames and keyword-rich captions for your images. Mashable (3/26)  | LIVE Webinar: Retailers Head for the Cloud
In this webinar, you'll hear guest speaker Peter Sheldon, Senior Analyst at Forrester Research, discuss findings from his new report on cloud-based eCommerce Solutions. Specifically, he will share insights on this trend toward the cloud and his finding on how you can establish a sustainable approach to adopting cloud-based eCommerce solutions. Register now. |
 | Companies in the News |  |  | | - Is frugality at the core of Amazon's success?
Amazon has grown into a retail giant largely because of a focus on thriftiness, analysts said. The company's prices are as much as 13% less compared with online and brick-and-mortar competitors, according to investment bank William Blair. Amazon accounts for 20% of the country's online retail sales. CNNMoney/Fortune (3/26) - 99dresses aims to create an ever-changing closet
Start-up 99dresses is a fashion-swap site aimed at the younger set, with fans of fast fashion trading dresses they're tired of for "buttons" they can use to buy the looks other users don't want anymore. Founder Nikki Durkin first launched the site in Australia, then moved it to the U.S. TechCrunch (3/26)  | Retailers, make change happen on Capitol Hill!
Join more than 100 retailers to advocate for the retail industry! Sign up now to visit with lawmakers during the NRF Washington Leadership Conference May 15-16, and help NRF advance job creation, corporate tax reform and more. Register now. |
- FTC unveils privacy report with "best practices"
The Federal Trade Commission issued a 57-page report that contains recommendations to protect consumers' online privacy. The report outlines "best practices" for large advertisers, software and mobile-application developers and data brokers that gather and sell consumer information. It also includes sanctions for companies that break the rules. San Jose Mercury News (Calif.) (free registration) (3/26)  | Retailers using a centralized cross-channel loyalty platform are experiencing a 20 percent increase in customer retention. Download our white paper, Cross-Channel Loyalty Technology, to learn how combining mobile and social technology with a centralized loyalty platform and POS data capture enables retailers to provide a truly cross-channel loyalty experience. |
 | Shop.org Spotlight | | | | - 6 principal issues (or opportunities) for international expansion
With fierce and frequent changes in the global marketplace, there are many lessons that can be learned and applied from European retailers or those that have already expanded internationally. Shop.org Executive Director Vicki Cantrell identifies the first of many considerations a company must make before going global, and provides background of what NRF's communities had on display at the Retail Business Technology Expo in London. Read more. Shop.org Blog (3/12) - Best practices for enabling a better shopping experience -- year-round
With the spring holiday season in full swing, there's no better time than now (and the coming months) for retailers to make sure they have their online platforms in top shape. In a white paper available through the Shop.org library, RichRelevance explains why it's never too early to identify best practices and ensure the best online shopping experience -- for the holidays and year-round. Download the white paper.
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Almost one in 5 executives said they intend to take advantage of the flexibility offered by cloud-based solutions in 2012. Source: 
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