  March 27, 2012 | News for the food, beverage and consumer packaged goods industry |  |  | - Smucker acquires minority stake in China company
J.M. Smucker is entering the China market, acquiring a minority share of Guilin Seamild Biologic Technology Development, which makes oatmeal products under the Seamild brand. "Seamild is a family-run business with a strong culture, similar to Smucker in many respects, and is an established leader in the rapidly growing oats category in China," Richard Smucker said. Akron Beacon Journal (Ohio) (3/26) - Hostess launches scavenger hunt for seasonal treats
Hostess Brands launched an online scavenger hunt with a $25,000 prize for participants who find limited-edition Lemon Creme Twinkies and Springtime Sno Balls hidden on the website. Consumers must enter game codes on specially marked Hostess packs to register for a chance to win. Progressive Grocer (3/26) - Nestle ice cream researchers seek an avalanche of insight
In a quest for better ice cream, researchers at Nestle are scanning its structure with X-ray equipment typically used to examine ice crystal formation when studying avalanches. "Previously, we could not look inside ice cream without destroying the sample in the process," said Nestle food scientist Cedric Dubois. BBC (3/25) - Gluten-free label moves beyond food
Medication and skin-care products are among nonfood items being certified as gluten-free, industry experts said during a webinar hosted by the National Association of Specialty Food Trade. "We've seen a 43% increase in body-care products being labeled as gluten-free and certified as gluten-free," said Cynthia Kupper, executive director of the Gluten Intolerance Group of North America. Supermarket News (3/26)  Corporate Social Responsibility |  |  | | | | - PepsiCo executive talks water sustainability
Robert ter Kuile, senior director of environmental sustainability for PepsiCo, said the company is working at the community level to find ways to save water. "It's about breaking down the watershed where we operate, and analyzing the situation across the spectrum, from farms to the supply chain to runoff," he said. TriplePundit.com (3/14)  | LIVE Webinar: Retailers Head for the Cloud In this webinar, you'll hear guest speaker Peter Sheldon, Senior Analyst at Forrester Research, discuss findings from his new report on cloud-based eCommerce Solutions. Specifically, he will share insights on this trend toward the cloud and his finding on how you can establish a sustainable approach to adopting cloud-based eCommerce solutions. Register now. |
- Cott partners with Disney on U.K. beverage line
Cott Beverages launched a Disney-licensed line of carbonated beverages in the U.K. The drinks, with less than 3 calories per serving, are offered in Disney Princess sparkling strawberry pink punch and Disney/Pixar Cars sparkling apple and blackcurrant. LicenseMag.com (3/27) - General Mills makes list of top content marketers
As more companies create their own content through online publications and social networks, General Mills is recognized as a leader in this practice. The company's Tablespoon content marketing site offers recipes and coupons, and the company uses social networking sites to share the content. ClickZ (3/5)  | Learn how Oka b. stays a step ahead with eCommerce solutions from Amazon In this case study you’ll learn about eCommerce solutions from Amazon that have driven business results for Oka b. — a U.S. manufacturer of casual footwear — and helped them achieve greater business success. Download the case study. |
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Health & Wellness |  |  | | - Lower BMIs seen in those who eat chocolate more often
Data on 1,000 adults in Southern California showed those who reported eating chocolate more often had lower BMIs compared with those who ate it less often, even though their overall calorie intake was higher and they didn't exercise more. However, the findings do not prove that frequent chocolate consumption leads to weight loss, researchers reported in the Archives of Internal Medicine. The Wall Street Journal (3/27)  | |  |  | The Buzz(CORPORATE ANNOUNCEMENTS)  | | Interested in learning more about advertising with SmartBrief? Click here for detailed industry information and media kits.  | |  |  | |  | GMA News |  |  | | Government & Food Safety |  |  | | SmartQuote |  |  | |  | To the timid and hesitating everything is impossible because it seems so." --Sir Walter Scott, Scottish writer  | | | This SmartBrief was created for cpgbrokers@gmail.com | | Read more at SmartBrief.com | A powerful website for SmartBrief readers including: | | | | | | Recent GMA SmartBrief Issues: - Monday, March 26, 2012
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