| News about digital retail commerce |  |
- Sears stands to win with Blue Blogger Crew strategy
 Sears' announcement this week that it would send five established tech bloggers to cover the Consumer Electronics Show is a winner for several reasons, writes blogger Jonathan Allen. The team is likely to create in-demand content Sears couldn't on its own, blog entries are likely to provide Sears with search results it wouldn't have had otherwise and the fresh content has the potential to attract new customers to the Sears brand. Search Engine Watch Blog (1/5)        | Master Business Blogging With Big Brands
Experts from Ford, McDonalds, Sony, Cisco, Southwest Airlines, Technorati, and Procter & Gamble reveal their blogging tactics at Blogging Success Summit 2011. Limited-time 50%-off pricing. Fully online. Click here for free sample class. |
 - Report: Online sales of counterfeit goods likely to soar this year
Online sales of counterfeit products are likely to cost businesses $135 billion in lost revenue this year, according to a report from online brand-protection company MarkMonitor. The company urges online retailers to protect their brands by regularly monitoring the Web and online ads for productsthat use their names, and use legal channels to fight back vigorously against the worst offenders. InternetRetailer.com (1/5) - Reports reveal record online holiday spending
Online shoppers boosted sales 17.6% in December, building on a double-digit increase in November and setting a record for holiday online spending, according to reports from MasterCard Advisors and comScore. "The 2010 online holiday shopping season was a memorable one in which we saw spending rebound strongly from the recession of 2008 and 2009, and slightly exceed even our early expectations," said comScore Chairman Gian Fulgoni. InternetRetailer.com (1/6)  | Microsoft Online Services offers many user capabilities that allow personnel to work more efficiently. With tools such as a web-based interface, workers benefit from simple and secure access to their service applications on-site and online. Watch this video and discover how to make the most of your employee resources. |
 - Report details how diners use location-based tech
 Location-based sites such as Foursquare and Gowalla could help restaurateurs figure out which guests are most likely to influence other prospective customers, says restaurant industry digital branding expert Paul Barron. A recent report by Barron's firm, DigitalCoCo, tracked a month's worth of daily check-ins at 100 top restaurant chains and ranked users based on their ability to influence others. SmartBrief/SmartBlog on Restaurants (1/6) - 4 experts advise on the best of location-based apps: Location-based apps such as Foursquare, Facebook Places and Gowalla are growing in marketing importance, but the increasing number of players can be confusing. Here, four experts share their thoughts on the best and worst of the new crop and offer advice on best use of the tools. iMedia Connection (1/6)
 | INTRODUCING HP ePRINT— Print from anywhere from any mobile device.* The HP Officejet Pro 8500A Plus e-All-in-One now with $120 INSTANT REBATE. BUY NOW.
*Requires an Internet connection to the printer. Feature works with any Internet- and Email-capable device. Print times may vary. Click here for details. |
 - EBay's global mobile sales exceed 2010 projection
EBay's mobile sales were almost $2 billion worldwide in 2010, beating the online retailer's $1.5 billion prediction. U.S. customers accounted for about $850 million in m-commerce sales, up from $309 million in 2009, and more than half the total were international sales. InternetRetailer.com (1/5) - Half Price Books opens an online store
Used-book retailer Half Price Books launched an e-commerce site with 120 million titles for sale by the company and other independent booksellers. The family-owned company, which operates 110 bricks-and-mortar stores, also expects to start selling e-books soon. The Dallas Morning News (1/5) - Moxsie partners with Beyond the Rack
Online independent fashion-design seller Moxsie has entered a partnership to put some of its styles on flash-sale site Beyond the Rack, which has about 3 million members. Each month, Beyond the Rack's four-day fire sales will include some of the work of Moxsie's designers. TechCrunch (1/5)  |  |  | | Compare 11 Leading ERP Solutions 119 Ways
This extensive Comparison Guide prepares Finance, Manufacturing and Operations professionals by giving you the line-up of 11 leading ERP solutions evaluated across 119 features. Jumpstart your business with a successful ERP implementation!
>Download your FREE ERP Comparison Guide | |  |  |  |
| Interactive Advertising |  | | |  | |  | | The Buzz(CORPORATE ANNOUNCEMENTS)
Webinar: The Future of Interactive Marketing
Join GSI Commerce and Shar VanBoskirk, a guest speaker from Forrester Research, Inc., to explore the state of interactive marketing, how current trends will drive future opportunities, and what marketers can do to take advantage throughout 2011. Register Now!
Interested in learning more about advertising in Shop.org SmartBrief? Contact Dena Malouf at (202) 737-5500 x282 or dmalouf@smartbrief.com.  | |  | |  |
| Shop.org Spotlight | | | | - Retail's BIG Show standard registration ends Friday
Want to attend the year's biggest and best retail industry event? Here's your last chance to save on registration for NRF's 100th Annual Convention & EXPO, Jan. 9-12 in New York City. Registering before Jan. 7 can save you more than $200 off the on-site rate. NRF retail members save even more by registering as a 5-person retail team. Learn more.
| SmartQuote | | | |  | Destiny is not a matter of chance, it is a matter of choice; it is not a thing to be waited for, it is a thing to be achieved."
--William Jennings Bryan,
American politician  |
| | This SmartBrief was created for cpgbrokers.data@blogger.com | | | | Advertise | Sales Account Director:
Dena Malouf 202.737.5500 ext. 282 | | | | | | | | | | Recent Shop.org SmartBrief Issues: - Wednesday, January 05, 2011
- Tuesday, January 04, 2011
- Monday, January 03, 2011
- Thursday, December 30, 2010
- Wednesday, December 29, 2010
| | | Lead Editor: Megan Conniff
Mailing Address:
SmartBrief, Inc.®, 1100 H ST NW, Suite 1000, Washington, DC 20005 | | | | | | © 1999-2011 SmartBrief, Inc.® Legal Information |
|
One in five retailers surveyed lowered their percentage of returns in 2010 from 2009. Source: 
No comments:
Post a Comment
Please comment thoughtfully CPG Brokers, your best resource to optimize your in store self exposure and maximize sku distribution.